TABLE OF CONTENTS P1. Aims and objectives of project........................................................................................1 P2. Project management plan.................................................................................................1 P3. Work breakdown structure and a Gantt chart...................................................................3 P4. Research Methodology.....................................................................................................8 P5. Analysis of Data.............................................................................................................10 P6. Conclusion and Recommendations................................................................................17 P7. Reflection of performance on complete research...........................................................18 REFERENCES..............................................................................................................................20
P1.Aims and objectives of project Introduction Continental Consulting Limited is a well-known research as well as business consultancy whose CEO is Mario Bindas. They provide services related to Business process Re-engineering and also, potential customers that includes small as well as medium manufacturing firms which is located in or around London and also Greater London. Background With the commencement of commercialisation in business, every company focuses on improving its commercial activities. Therefore, advanced technology has come with a necessity for every organisation to survive. Research and development department has become more technically advanced with the usage of digital technology. As every task is performed from electronic devices; effectiveness and efficiency of outcomes increases, this creates a positive impact on company that results in developing a good reputation of organisation in market (Alvesson. and Sköldberg, 2017). With this, more customers are attracted for availing services which result in maximised profitability. R & D is considered to be an important unit of a company as it works on improving products or services of the firm. With the use of digital technology, this department will be able to get much improved insight for procuring information. This data is used for formulating several impactful strategies in business. ResearchAim: To determine the impact of digital technology supportinggrowth and innovation inbusiness - A study ofContinental Consulting Limited Research Objectives: To analyse the impact of digital technology in Research and Development unit of Continental Consulting Limited To increase performance efficiency of R&D department within 3 months To suggest methods for effective implementation of digital technology ofContinental Consulting Limited P2. Project management plan Cost-It is defined as the financial amount involved for several activities which has to be conducted in particular project. This cost is required to successfully complete the whole 1
investigation. It is very important to decide budget of the project before commencing as it would lead to allot financial amount to all task accordingly(Beard and Cook, 2017). There are several types of cost which can be involved in this research project such as fixed, variable and total cost. Scope-It is regarded to be detailed set of every deliverable or features of a given project. All these deliverables are derived from requirement of the project. It is that part of project planning that might include determining as well as documenting a particular list of goals, tasks, cost and deadlines involved in project.The scope of respective research project focuses on assessing all impacts on research and development department of consultancy firm. Time-This component deals with effective scheduling of every activity which is involved in this research project. It provides detailed information regarding all schedules as well as logs which are planned by the investigator. There is a time limit for the whole project and accordinglyeverytaskisallotteditsmaximumtimeperiod.Thisisproceededthrough formulation of timescale and Gantt charts for the whole research activities. It can be analysed that project will be completed within 44 days of time period and outcome can be accomplished in a better way. The delay in project will be reduced and as the scheduled activities, allocated tasks will be accomplished. Quality-Whileconducting any project it is very important to maintain its quality for getting desired results. There are some quality standards which are already pre-defined and helps the investigator to follow that guideline to maintain this aspect. Quality of a project is planned through providing standards which are ASTM, IEE or ANSI. After that, inspection is done accordingly. Communication-It is considered to be very important aspect in every project. As it is very important to maintain contact with different individuals who are involved in a particular project. With effective communication, every activity can be coordinated with each other. Apart fromthat,outputsofeachstagesaredeliveredontimewithoutanyresistance.The communicationwillbemadethroughface-to-facecommunication,emailsandthrough conducting meetings at regular intervals so as to attain issues if any. Thus, by resolving the same, project will be completed within stipulated time without any delays. Risk-Managing risk is crucial aspect of project management plan. It provides several approaches as well as plan for managing every kind of risk which is involved in project.There are certain steps which every investigator follow to overcome them(Choy, 2014). It includes 2
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identifying key risks, performing analysis and developing a plan for avoiding and tackling. They can be related to cost, scheduling and even performance. Also, some external risk related to governance, operational, strategies and legal aspects. Risk register is developed that includes every types of problems that can create resistance and its solution for eradication. Also, time span is also decided for correction. Risks faced in completing project were scheduling risk to finish project on time, performance risk that project would fail to produce desired results. However, they perfectly mitigated by focusing on aim and objectives of project. Resources-Thesearetheinventorieswhicharerequiredbyaninvestigatorfor conducting effective research project.All required resources must be assessed accordingly. So, that one can procure appropriate amount on right time. As it would lead to facilitate timely completion of projects without any delay. There are different types of resources which are involved in projects can be men, various equipment as well as tools and materials required for conducting successful research. The resources that were used in project were Literature, books and journals and articles, project management tool such as MS-Project, technical and human resources for accomplishing project on time. P3. Work breakdown structure and a Gantt chart Work breakdown structure in project management is define as document which depicts breakdown of project in smaller modules for successful completion. A work break down structure is regarded to be a key deliverable of project which provides effective organisation of work performed by the team in to many sections which are manageable. It provides essential framework of detailed amount of cost which is estimated as well as control through providing appropriate guidance for scheduling, developing and also control. Total cost of the project will be 10000 GBP. While Gantt chart is known to be a bar chart which illustrate every schedule of a project(Fletcher, 2017). It is formulated with a horizontal axis that represents total time period of project which are broken down into increments as well as vertical axis that represents all activities which facilitates making project. This is regarded to be an easy way for scheduling as well as tracking progress of the project according to their deadline which is given. Apart from that it helps to set priorities according to time limit which is given. Project Management Plan Task NameDurationStartFinishPredecessResourceRiskWBS 3
orsNames Preparationofresearch content2 days Mon 17- 09-18 Tue 18-09- 18 Low1 Setting aim and objectives5 days Wed 19- 09-18 Tue 25-09- 18 1Moderate2 Backgroundof investigation3 days Wed 26- 09-18 Fri 28-09- 18 2,1LiteratureHigh3 Selectionofresearch methodologies5 days Mon 01- 10-18 Fri 05-10- 18 3Low4 Gathering of information6 days Mon 01- 10-18 Mon 08-10- 18 3,2 Books, Journalsand articles Low5 Data analysis8 days Tue 09- 10-18 Thu 18-10- 18 5,4Moderate6 Presentationand interpretationof information 3 days Fri 19- 10-18 Tue 23-10- 18 6Project managementModerate7 Conclusionaswellas recommendations4 days Wed 24- 10-18 Mon 29-10- 18 6,7Low8 4
Submission of draft report2 days Tue 30- 10-18 Wed 31-10- 18 8Moderate9 Makingamendment accordingto recommendations 4 days Thu 01- 11-18 Tue 06-11- 18 9,8Low10 FinalSubmissionofthe document2 days Wed 07- 11-18 Thu 08-11- 18 10 Technicaland human resources Low11 WBS 5
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Illustration1: Gantt chart Illustration2: Network Diagram P4. Research Methodology Research Design-Research design is considered as the collection of numerous methods as well as procedures that can be used for collecting and also analysing several measures of variables that are given in the research problem. There are many types of research design such as descriptive, experimental, correlation etc. But, scholar will use descriptive design as he will be 6
describing the scenario of issue which has been taken for investigation. There are many other aspects which can be related to impact of digital technology on the firm (McConville, 2017). Therefore, it is very important to take those variables in consideration and thus, describe whole scenario. Research Approach-It is considered to be a plan and also procedures which includes framework of steps related to detailed methods of data collection, itsanalysisand also interpretation. It is generally based on some assumptions(Research Methodology,2018). There are two types of researches which are deductive and inductive. But scholar will use inductive approach in which he will frame some questions related to problem and associated aim as well as objectives which are needed to be achieved through interpretation of data collected (O'Brien and Saldanha, 2014). With his observation related to pattern of information obtained, he will obtain a theory. Research Philosophy-Itis regarded as a belief related to the way through which data should be collected, analysed as well as used accordingly.It provides a way through which every activity should be conducted in an investigation.There are various kind of philosophies which are involved in research related projects such as positivism and interpretivism. Here, the scholar will use interpretivism approach in which he willinterpret the data which will be collected through several source sandformulate own conclusion which will be beneficial for building up a theory related to scenario of investigation problem (McNely, Spinuzzi and Teston, 2015). It will be based on completely subjective procedures. Data Collection-It is regarded to be collecting various kind of information from several sources. These can be primary and secondary. Here, scholar will use both origins for collecting data. He will be able to collect authentic information as well as related theories or principles for his investigation (Quinlan and et.al., 2018). Primary sources will include surveys and secondary will include all related books, journals and websites depicting useful information related to impact of digital technology. Sampling-It is defined as the process of selecting a subset of individuals within a certain population from estimating characteristics of whole group. There are several advantages of sampling which can be low cost as well as data can be collected easily within no time. There are two types of sampling which can be opted by investigator such as probabilistic or non- probabilisticsampling(Sinkovics,JeanandKim,2016).Probabilisticsamplingwillbe 7
implemented by scholar in investigation. It will include equal opportunity of every employee of consultancy firm to get selected for research. For getting data, 20 respondents which are employeesofContinentalConsultingLimitedaretakenforassessingtheirviewpoints. Furthermore, questionnaires is issued to them for getting required data for business project. Data Analysis-It is regarded to be a process of inspecting, transforming, cleansing as well as modelling given data. The major goal is to procure useful information and related conclusion that would support decision making for particular research problem. Scholar will use thematic approach for interpreting information form the data provided. Several themes will be developed which would lead to depict different issues of complete research. Questionnaire 1. What positive impact has been observed after the implementation of digital technology in the department of research and development Increased Performance Efficiency Getting Desired Outcomes Fewer errors Cost effective 2. Which digital technology has been implemented in this unit of firm? Artificial Intelligence Cloud Computing Big Data Analytics All of the above 3. How R&D department benefitedContinental Consulting Limited after implication of Digital Technology? Instant solution for problems Enhanced quality of services Highly satisfied customers All of the above 4. What problems were faced by Research and development team while implementing Digital Technology? Reluctance of team members Lack of advance Electronic Devices 8
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Less technical Knowledge 5.WhataretherequirementswerefacedwhileimplementingDigitalTechnologyin department? Advanced Devices More technical Staff Expert Guidance 6. What disadvantages were discovered while implementing advanced technology? More complicated tasks Need for technical staff Issues in change management 7. How employees were prepared for using such advanced technology? Through Training Sessions Expert Guidance All of the above 8. Do you think any change is observed after implementation of digital technology in Continental Consulting Limited? Strongly Agree Agree Strongly Disagree Disagree 9. Do you believe that costs incurred is more while implementing digital technology? Strongly Agree Agree Strongly Disagree Disagree 10. Do Research and Development helps to explore unidentified parameters in Continental Consulting Limited? Strongly Agree Agree Strongly Disagree Disagree 9
P5. Analysis of Data Theme 1- Efficiency of task performance has been increased as well asdesired outcomesare acquired by Research and Development Department after implementation of Digital Technology 1. What impacts has been observed after the implementation of digital technology in the department of research and development Number of Respondents Percentage Share Increased Performance Efficiency735.00% Getting Desired Outcomes840.00% Less errors525.00% Total20100.00% Interpretation- Ithas been analysed that majority of the respondents have agreed that efficiency in task performance and getting desired results are two major advantage. These two aspects are very beneficial for ContinentalConsulting Limited because it leads to optimum utilisation of resources and effective outcome (Hollway,2018).Apart from this, many 10 Increased Performance Efficiency Getting Desired Outcomes Less errors 0 1 2 3 4 5 6 7 8 Number of Respondents Percentage Share
individuals have agreed that less errors are there in performing task as manual work has been replaced by automation. Every business activity is completed on time without any delay. Theme 2- Several latest advanced technologies in R&D unit has been implemented such as Artificial Intelligence, Cloud Computing and data analytics. 2. Which digital technology has been implemented in this unit of firm? Number of Respondents Percentage Share Artificial Intelligence210.00% Cloud Computing315.00% Big Data Analytics630.00% All of the above945.00% Total20100.00% 11
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Interpretation-It has been acknowledged that many respondents have informed that several advanced technologies such as Artificial Intelligence, Cloud Computing and Big Data Analytics have been implemented. These new software has made research department to be more effective and efficient in providing confirmation to company regarding numerous aspects (Humphries, 2017). As these provide a closer insight to huge data available from different sources and automated working procedure. Theme 3- Research and development department has acquired many benefits such as instant solutions, quality services and highly satisfied customers. 3. How R&D department benefited Continental Consulting Limited after implication of Digital Technology? Number of Respondents Percentage Share Instant solution for problems315.00% Enhanced quality of services210.00% Highly satisfied customers420.00% All of the above1155.00% Total20100.00% 12 Artificial Intelligence Cloud Computing Big Data Analytics All of the above 0 1 2 3 4 5 6 7 8 9 Number of Respondents Percentage Share
Interpretation-It has been analysed that after the implementation of Digital technology in Research and development department of consultancy firm; there are several benefits which has been provided by this unit to the organisation. Solutions to every problems are instantly provided by the team. This leads to increase effectiveness of every operations performed at firm without any delay. Also, quality of services delivered by company is more enhanced and has less errors. This has resulted in highly satisfied customers. With this their revenue has been generated with a huge amount . Theme 4- Lack of advanced electronic devices is one of the major problems faced by R&D unit of firm during implementation of digital technology. 4. What problems were faced by Research and development team while implementing Digital Technology? Number of Respondents Percentag e Share Reluctance of team members630.00% Lack of advance Electronic Devices945.00% Less technical Knowledge525.00% Total20100.00% 13 Instant solution for problems Enhanced quality of services Highly satisfied customers All of the above 0 2 4 6 8 10 12 Number of Respondents Percentage Share
Interpretation-It has been acknowledged that were several problems which were faced by the firm while implementing digital technology. Lack of electronic devices was major problem asserted by respondents. As latest software requires advanced devices for operating. Also, several members resisted for adopting new technology in business. As these are complex and had less knowledge regarding it. These issues introduced difficulties for management team to implement new technology in the department. Theme 5- Expert guidance was the major requirement while implementing digital technology in department. 5. What are the requirements were faced while implementing Digital Technology in department? Number of Respondents Percentage Share Advanced Devices420.00% More technical Staff630.00% Expert Guidance1050.00% Total20100.00% 14 Reluctance of team members Lack of advance Electronic Devices Less technical Knowledge 0 1 2 3 4 5 6 7 8 9 Number of Respondents Percentage Share
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Interpretation-Ithas been analysed that there are certain requirements which are required for implementing digital technophiles in a firm. Many respondents agreed that guidance from expert was one of the major need of employees for understanding several functions of these technologies. More technical staff was required to be hired to handle all such software implemented in organisation. Apart from that advanced devices were essential aspect which were needed to be installed for providing better task performance. Theme 6- Complication in task was the major disadvantage which was discovered while implementing digital technology in organisation. 6. What disadvantages were discovered while implementing advanced technology? Number of Respondents Percentag e Share More complicated tasks1050.00% Need for technical staff525.00% Issues in change management525.00% Total20100.00% 15 Advanced DevicesMore technical StaffExpert Guidance 0 1 2 3 4 5 6 7 8 9 10 Number of Respondents Percentage Share
Interpretation-It has been acknowledged that there are several advantages which are associated with installing digital technology. Several respondents asserted that more complication in task is observed which might not be able to handle by employees. Also, technical staff are required for handling all issues. But these candidates demands more salary, therefore, it becomes a costly offense for the organisation. Also, many problems have been generated while managing changes in company that has occurred due to introduction of new technologies. Theme 7- Employees were provided with regular training sessions as well as guidance by the expert for using all these technologies which were implemented. 7. How employees were prepared for using such advanced technology? Number of Respondents Percentage Share Through Training Sessions630.00% Expert Guidance525.00% All of the above945.00% Total20100.00% 16 More complicated tasks Need for technical staff Issues in change management 0 1 2 3 4 5 6 7 8 9 10 Number of Respondents Percentage Share
Interpretation-It has been acknowledged that according to several respondents regular training sessions were organised for them. They were trained regarding several aspects of digital technologies such as their functions, uses and practical implementation. Apart from that, various experts were hired for providing guidance to workers regarding successful operations of new software which were installed for task performance. P6. Conclusion and Recommendations It has been concluded that digital technology has a positive impact onContinental Consulting Limited. A qualitative research was conducted through inductive approach in which a theory was asserted related to the given scenario. There are many benefits of applying this specific research as scholar is able to understand pattern of observation very accurately. Many new theories can be formulated for further research purpose. This type of investigation is regarded to be very flexible. Apart from this, data of the research was collected from various primary as well as secondary sources. As major benefits of using secondary data can be easy availability as well as less wastage of time. Also, survey was conducted in which questionnaire were filled by respondents who were employee of the firm. This facilitated in providing original data which can be used for formulating appropriate theories. Interpretation of data was done through thematic analysis. Several kind of data derived was used for making different themes from which pattern of information was collected for formulating theories on the impact of digital 17 Through Training Sessions Expert Guidance All of the above 0 1 2 3 4 5 6 7 8 9 Number of Respondents Percentage Share
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technology on the research and development departmentof consultancy firm. It was concluded that research and development department witnessed many benefits which occurred due to use of digital technology in task performance. They provided effective data to the company as department got deeper insight through the use of big data analytics that facilitated in collecting important information present among huge data. Also, there were several problems which were faced by the organisation in implementing new technology. The outcome that can be generated from research is that Continental Consultancy Limited will be able to attain efficiency in maximising its performance standard by implementation of digital technology. The cost-effective factor of digital technology is quite beneficial for firm as through Research and Development, it will be able to advice quite effectively to its firms leading to client satisfaction. While assessing conclusion that has been drive from all the data provided through several resources, following recommendation can be provided to company for easy implementation of digital technology in Continental Consultancy Limited. Before introducing change it is very important to organise an induction session in which all employees are informed regarding reasons as well as benefits of installing advanced technologies in firm. Regular training session can provided to workers as well practical test can be taken for analysing their knowledge regarding operations of these advanced technologies. Feedback from employeescan betaken in order to get effectivesuggestionsfor improvement and handling every issue caused due to these changes. Strategies must be formulated in order to overcome every possible consequences related to implementation of digital technology in office premises P7. Reflection of performance on complete research I'm able to understand significance of digital technology in the business context in effective manner. I know that I can take this knowledge and apply to further doing of research studies in the future. I thoroughly enjoyed whole research and writing and was much manageable than I thought it would be. I enjoyed research by circulating questionnaire to respondents and I feel that with the help of this research, I was able to contribute towards business. I can look back and realise that this experience has provided me to gain useful insights about digital technology. The research writing has helped me in enhancing academic skills and will help in professional 18
life as well. I have formulated research questions and realise that research questions are crucial for exploring study in the best way possible. Hence, research has helped me in enhancing my overall development of personal and professional life. The entire research has provided me to carry out my own performance in proper way so that outcome can be attained in a better manner. The aim and objectives of research is to improve my communication skills in accordance to research project in hand. Continental Consultancy Ltd will be able to attain share in effective manner. Present research was to assess impact of digital technology supporting small business growth and innovation. I'm able to analyse that small business has greater impact because of digitisation which can be highlighted that it plays vital role in making towards goal accomplishment i.e. business operational activities are attained in a better way. The project has been completed by having possessing skills, capabilities, and competencies for extracting outcome of research in effectual way. Moreover, I have learnt skills and abilities in order to perform future projects with ease. It is required that cause and effect relationship should be established in accordance to project in hand. In addition to this, I've been able to assess digital technology is quite useful for Continental Consultancy Limited in taking out research for smaller manufacturing firms quite effectually. Current objectives of research is to analyse how digital technology has been beneficial for firm and how obsolescence of IT products have impacted growth in the market share and competition from rivals have affected it. In present research, interpretivism philosophy has been implemented so as to achieve conclusion in the best possible manner. This has helped to effectively formulate theory and thus, research outcome has been accomplished. Exploratory design has been deployed by me in order extract research which has helped me to make proper analysis of data gathered and facts are assessed. On the other hand, I'm able to collect primary data from questionnaires circulated which have provided with constructive conclusionregardingimpactofdigital-technologysupportingsmallbusinessgrowthand innovation. Quantitative method has been applied induced me to finish entire project in time. Thus, current research project has given me certain skills and experience which I will apply the same in future projects so as to generate better outcome. 19
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Performance Review Template 1. What was the project supposed to accomplish? The project was supposed to accomplish and determine the impact of digital technology supportinggrowth and innovationinbusiness. 2. Did project succeed in its aims, outline evaluation undertaken? Yes, the project succeeded in assessing aims. The evaluation was undertaken by carrying out research and simple random sampling was used for circulating questionnaire to respondents. 3. What things do you think worked well and why and evaluate from range of perspectives? The project was completed as respondents had provided their views within stipulated time. Furthermore, study was conducted in effective manner as themes were prepared on the basis of respondents' views. 4. What problems were emerged during project and were issues identified and resolved? The problem emerged was that respondents were not ready to answer questions. However, it was resolved by clarifying the purpose of this research. 5. What did you learn from undertaking project? I learnt importance of digital technology in business from this project. 6. How would you rate your performance as management consultant? I rate may performance 8 out of 10 as I have put all my efforts for conducting research. 7. What strengths and weakness of your performance did you identify? Strength was that time management was kept in mind for carrying out research. While, weakness was that lack of communication skills during research. 8. How will this inform and support your continuous professional development? I will enhance by communication skills in accomplishing further research which will shape by continuous professional development. 22
Project Logbook for the chosen organisation: Name of the learner:Name of the Supervisor: Project Title: To determine the impact of digital technologysupportinggrowthandinnovationin business- A study of Continental Consulting Limited Date: Update of weekly research/ tasks achieved (Account for a minimum of six weeks with dates) What have you completed? I have completed the project on time. Did you fulfil Task requirements? I have fulfilled all task requirements Are you on track and within deadlines set? Yes, I'm on track and within deadlines set Did you need to make any changes to your project management plan? No, changes are not required to be made inproject management plan. Comments Any risks and / or issues identified? Did you identify risks/issues with a lack of skills required for undertaking research tasks? Theriskswasschedulingactivitiesin accordance to time. Furthermore, performing risk as per the constraints within time set. Did you identify any additional risks/issues thathaveanimpactontheproject management plan? 23
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No, issues were found that have an impact on the project management plan Problems encountered What barriers did you face? Communication barrier, deadline barrier etc. How did you overcome them? By scheduling and managing my time New Ideas and change of project direction The project direction should be changed to fulfilment of impact of social media marketing on company. What Have I learnt about myself this week? How did I feel when I had to deal with tasks/problems? I felt good after resolving them. Did I find it useful to complete the tasks? Yes, it was useful. HowwellhaveI performed?WhatdidI contribute? Ihaveperformedwellandcontributed outcome desired out of project. What can I improve on next week? I can improve upon analytical skills How might this learning apply in the future? By learning through reliable articles. Tasks planned for next week 24