Unit 8: Visitor Attraction Management

Unit 8: Visitor Attraction
Management

Table of Contents
INTRODUCTION...........................................................................................................................1
ACTIVITY 1....................................................................................................................................1
P1. Different classifications of visitor attractions in relation to specific categories of visitor
attractions.....................................................................................................................................1
P2. Importance of a range of different visitor attractions in relation to overall purpose and
impact upon economic growth.....................................................................................................2
ACTIVITY 2....................................................................................................................................4
P3. Needs and motivations of different visitor types for a range of different visitor attractions.4
P4. Negative and positive social, cultural, economic and environmental impacts of visitor
attraction tourism.........................................................................................................................5
ACTIVITY 3....................................................................................................................................7
P5. Feasibility study that assesses market demand, competition, product and service
development, and financial viability for an existing or new visitor attraction............................7
ACTIVITY 4....................................................................................................................................8
P6. Different visitor management strategies and the implications they have for sustainable
development.................................................................................................................................8
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................10

INTRODUCTION
Visitor attraction are the natural locations or man made constructions which have special
attractions of visitors along with local residents (Albayrak and Caber, 2013). All countries frame
various provisions to promote and develop tourism sector as it contributes towards economic
development in numerous aspects. Visitor attraction management is associated with formulation
of strategies in order to develop tourism places in such manner that attracts large number of
visitors and at the same time provide beneficiary outcomes to society as well as government. To
understand the concept of visitor attraction management, London & Partners is selected. The
chosen business is an official promotional agency which frames aspects to promote London
internationally. It aims to attract international audiences and retain them by offering numerous
packages that results in growth of London's businesses. The report includes classification of
visitor attractions, importance of visitors attraction along with needs and motivations of range of
different visitor attractions. It also discusses about positive and negative impacts of social,
cultural, economic and environmental factors. It further includes a feasibility study into the
development of an existing or new visitor attraction along with application of visitor
management techniques and their impact on sustainability.
ACTIVITY 1
P1. Different classifications of visitor attractions in relation to specific categories of visitor
attractions
Visitor attraction are the places of tourist interests where they visits regularly or
occasionally due to their heritage, exhibited natural value, natural or built beauty , historical
significance that offers leisure along with amusements. Some of the visitor attraction places
includes tropical island resorts, historical places, aquaria, national parks, living history museums
and many more. Some of the attractions are natural while some are man made which are created
to provide tourists memorable experiences against reasonable fees (Alexandris, 2013).
Classifications of visitor attractions in relation to specific categories of visitor attractions.
Built attractions: These are the human made buildings, sites and structures that are
designed by individuals or government bodies with the purpose to attract maximum visitors.
These are considered as strength of the tourism sector as they attract maximum strength of
tourists to deliver leisure experiences. Some of the examples of built visitor attractions in
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