Business Information Technology - PDF

Value Of Effective IT System

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Table of Contents
INTRODUCTION ...................................................................................................................... 2
TASK 1....................................................................................................................................... 2
P1 Analyses some uses of IT system within organizational functions.................................2
lP2 The ways how IT systems contribute to the achievement of objectives of British Home
Plc...................................................................................................................................... 4
TASK 2....................................................................................................................................... 5
P3 Some ways of storing and processing data of IT system for knowledge, customer
relationship, data and communication management............................................................5
TASK 3....................................................................................................................................... 7
P4 Evaluation the ways of using IT system for supporting value added change to improve
business performance.......................................................................................................... 7
TASK 4....................................................................................................................................... 9
P5 Recommendation IT practical solutions for common business problems........................9
CONCLUSION ......................................................................................................................... 10
REFERENCES.......................................................................................................................... 11
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·INTRODUCTION
Business information technology system refers to protect the financial data, confidential
information and other property related information. It helps to defend the enterprise ideas from
their competitors (Stover, 2019). Thus, business information technology assists business for
storing the product related informations with using the software, making the financial calculation
related to cost, income and expenses using spreadsheet. Henceforth, business information
technology aids to enterprise to automate the process, system to achieve goals, enhance
profitability to operate organization function effectively.
Thus, the present report is based on business information technology of British home plc.
It is the medium sized group of company and provides the different types of services to the
customer such as supermarkets, holidays for customer, property renting and consultancy
services.
The assignment will cover the things as information technology aspects such as used of it
system in different organization function, contribution towards to get success of organization.
Furthermore, report will analyse the flexible and reliable IT system for knowledge, customer
relationship, data and communication management. Moreover, assignment will describe that
how IT system help to organization operation. Lastly, recommendation will be given to bring
improvement in functioning of workplace.
·TASK 1
·P1 Analyses some uses of IT system within organizational functions
Information technology system combines a set of some components that works together
in order to manage data processing as well as data storage. British Home Plc is called a
successful medium sized group of companies who has subsidiaries in several industries like
travel, retail, property and consultancy. It is stated that this business got failed because of lack of
innovation in group of companies. Each and separate department has its own IT department but
as a whole there is a lack of IT specialist (Bell, D., 2016). Due to this, this company sold this
group to other American company rather than modernise it. British Home Plc had several
industries but still it got failed only because of lack of innovation and lack of IT specialists. So it
can be said that there is an increasing importance of information technology for the success and

growth of the company. In the context of its roles and uses it can be said it is being used to
support some key aspects of an organization which plays an important role for running
organization efficiently such as decision making, communication, record keeping, data analysis
etc. Some other importance, uses and roles of information technology within different functions
of an organization are described as follows:
Effective communication: Communication is called the main function and component
of any type of company. Without effective communication, the company fas to face several
problems like misunderstanding, conflicts among different departments etc. With the rise of
information technology, computers and internet, communication has been redefined. An
effective IT department can allow British Home Plc to achieve communication at a high speed
via different effective channels such as video conferencing, collaboration software, social media
platforms and E-mail.
Data management: The other main role and use of IT department is it helps the
company in managing data and informations. Competition in increasing in all industries
companies which brings increasing amount of data that businesses have to deal with. For
controlling data, IT department is being used as it helps companies on storing data, managing
data and accessing data (Laudon and Laudon, 2016). It department puts all data in a storage
format in which database allows the company to store vast amount of data in a small space. It
does not only store data but manage all data or it manages all data in a meaningful form. This
uses and roles of IT department can help British Home plc in taking an effective decisions.
Effective marketing: Marketing function also plays a vital role for British home Plc as it
has subsidiaries in diverse industries, so there is an importance to make understand to customers
about its products and services. With the rise of computers, internet and effective use of
technologies, marketing campaigns are becoming digital. Many companies invest in advanced
technology which is increasing competition. The main use of IT department in marketing
function is it creates content, helps in online advertising, helps in marketing research, E-
commerce activities etc. IT department would be instrumentals in E-commerce and marketing
research in the processing of orders made on online stores.
Process improvement: Information technology system can be used in improving all
processes of British Home plc. For example, IT department can decrease the cost of copying and

printing cost id the company completely rely on paperless communication. Communication
channels in the context of IT like video conferencing and collaboration software can save
logistic expenses. It can also be said that HR department of an organization are also becoming
more efficient because of rising importance and uses of IT department. Human resource
department give online training to their employees. There is no need of more paperwork which
lead massive savings of time as well as cost (Zeng, Zhang and Lim, 2016).
So, it can be said that information technology system can be used in different function
and make them more effective. It can help British Home Plc in accomplishing all their objectives
by making an effective use of IT department.
l壱P2 The ways how IT systems contribute to the achievement of objectives of British Home Plc.
The main aim of British home Plc is to make its business more innovative and creative
because due to lack in innovation this company got failed and he sold this company to an
American company. Barrack Reagan was appointed to run this company and then he decided to
invest in advanced technology for making this modernise. Currently there is no centralized IT
department, so it is important to make them understand the importance and contribution of IT
system. The main objective of British Home Plc is to expand its business by making its business
more innovative and making its all functions more effective (Rossoni and et.al., 2017). It also
wants to make understand their employees about the roles and importance of IT department.
Some importance and contribution of IT system are described as follows:
Speed: There are several tools which are being used in information technology such as
computers, internet in order to perform several tasks faster and accurately. There are several
functions of an organization which can only be done by computers and internet and not by
humans. By making an effective use of internet, employees can perform their tasks on time and
it also reduces work tension and stress. Users and employees can easily interact with each others
and with their potential customers and they so not require to go and meet personally. It saves
their time and cost and can also increase customers' experience by responding them on timely
manner. So, from the above discussed importance it can be interpreted that IT system contributes
in increasing speed of the process of doing anything.
Accuracy and consistency: Other main role and contribution of IT system is, it makes
all processes of the company accurate and consistent that can satisfy customers. When customers

get satisfy then the company can take several competitive opportunities and expand its business.
Information technology system is managed by humans but still it is more likely to be accurate
and consistent than humans (Ren, Wang and Zhong, 2017). When users and employees have
proper knowledge of using information technology then they can contribute accuracy in
functions which are being played by them with the help of tools and software of IT. For
example, British Home Plc deals in consultancy industry whose main work is performing legal
and accounting activities. If an accountant has proper knowledge of using accounting software
like Quick books then he/she can perform all accounting tasks in an effective manner. So, the
other main contribution of IT software is accuracy and consistency.
Reliability: As we all know that information technology system can run 24*7 and can
only be interrupted at the rime of their maintenance and repair. It also takes only a few minutes,
so it is called a win-win process for organization as well as customers. An example of reliability
of IT system is bank who provides financial services to end users on time. With the help of IT
system, banks deliver services like remote banking by which customers can deposit money,
withdraw money and can print out bank statement anytime on their mobile phones and system.
There is no need to go and meet physical branch which saves their time and cost. So it can be
said that British Home Plc can also make their all functions reliable as it has subsidiaries in
diverse industries.
Customer relationship management: Information technology is also being used to
improve the way of interacting of organization with its potential customers. It contributes in
developing customers relationship and their loyalty with the company. Tracking record system
in IT can keep track of where an individual may be in the sales pipeline and aggregates all
important informations, so it can be said that British Home plc can provide a better user
experience (Navimipour and Soltani, 2016).

·TASK 2
·P3 Some ways of storing and processing data of IT system for knowledge, customer
relationship, data and communication management
There are several tools and software that are being used in order to store as well as
process data related to different purpose (Yan and et.al., 2016). Some ways of storing data by IT
system for customer relationship management, knowledge management, data management and
communication management are described as follows:
Knowledge management: Knowledge is also played a vital role because it can provide
competitive advantages to the company as well as employees. Informations which come from
knowledge can also support British Home Plc to make an informed decision. There are several
types of knowledge management system that depends upon requirements and structure of the
company such as expert system, share point, decision support system, group ware etc. Group
ware system can be used by British Home plc in sharing knowledge, project activities of all team
members that are spread across regions. Share point software also makes able to users to store
multiple version of the sane document.
CRM: Customer relationship management is called an important strategy that can be
used by British Home Plc for managing its relationship with its potential customers. All data
related to CRM can help the company to know about more details of its existing and new
customers and being connected with them (Lee and May, 2016). By using CRM software, the
company can record customers contact informations like contact number, E-mail etc. It can store
all details on communication. By creating a 360 degree view of the customers, British Home plc
can improve customer relationship management.
Data management: Data are managed and stored in a hierarchy that starts with smallest
piece of data used by computers. Characters from different fields like telephone numbers, names,
addresses and purchases. There are several ways of managing data. According to the traditional
approach, there is a requirement to maintain separate data files for each application of
employees. A hierarchical database model is being used to organize data in a top-down manner.
Microsoft access and excel are called the best data base software. Cloud computing is the
combination of hardware and software to have the delivery of service over internet or network.

There is the accessibility of users of files and other application from any other device with the
use of internet. It is the internet based computing for providing various services including
servers,storage mad any other application through organisation computers and other devices.
DBMS is a software that is being used for storing data by considering appropriate security
measures. The process of managing data is to create own databases on the basis of requirements.
Big data have the inclusion of data sets beyond the ability of software that are commonly used
can capture, curate, manage and have processing of data. The philosophy of big data have the
compassionate of unstructured ,semi structured and structured data. The example of big data can
be the data consisting of billion and trillions od data such as customer contact centre, social
media and more on.
Communication management: Business communication management system is an
important part of management that collects and distributes informations. Information
management system make this communication process more efficient by allowing managers of
the company to communicate rapidly. E-mail is called the best way but most of the companies
prefer to use information system more efficiently. The fifth generation of cellular networking is
termed as 5G. There will be revolutionary change with the introduction of 5 g in mobile
technology as it will not only interconnect people but also help in the controlling machines,
objects and devices. They store documents and data in folders which they share with their
employees who require that informations. By making changes which system tracks, employees
can share additional informations with each others (Kottomtharayil, Attarde and Vijayan, 2015).
So, it can be said that by making an effective use, British Home Plc can gain all its
objectives. By educating the British Home personnel about benefits and functions of IT system
play in an organization. It system is being used to support value added change and by storing all
types of data in an effective manner.
·TASK 3
·P4 Evaluation the ways of using IT system for supporting value added change to improve
business performance
Value added can be created over and above the original value of something which is
being offered by the company to its customers. It refers an enhancement or increment that is

being made by an organisation to its products and services before offering it to the end
customers. By providing satisfactory services and products the company can add value chain and
it can be done with the help of IT system. The main purpose of British Home plc of adding value
to services and products is to attract more customers foe increasing sales and revenue (Dennis,
Wixom and Roth, 2018). By using different tools in IT system, British Home Plc can support
value added change in improving business sustainability and business operations such as:
System and innovation opportunities: There are several practices of IT system that can
be used by companies to make its business innovative is automation. Rising of information
system give opportunities as well as threats, so it is important for British Home Plc to identify its
opportunities and implement it to add value chain. With the help of automation the company can
make its business innovative and can take competitive advantages.
System and customer delight: Information system has several software and elements by
which the company can add value chain change and strive for customer delight. Information
technology system has analytical and data warehousing capability by which, British Home plc
can take its customers' feedbacks and develop its services and products accordingly (IT System
For value Added Chain, 2019). This customer delight can lead to a loyal customer brand.
System and organizational productivity: British Home Plc requires different types of
information technology system because it has subsidiaries in retail, consultancy, travel and
property industries in order to fulfil and justify different requirements. There is a requirement
for this company to have an effective business transaction system in order to make sure that all
processes are acted effectively. An effective information technology system is being used for
making executive decisions. When an organization make an effective decision then it can
influence customers and attract them in wider range which can support value added change.
System and workers productivity: Information system has increased workers'
productivity by introducing of different communication channels such as video conferencing, E-
mail and shared white board collaboration. This collaboration make them able to perform all
projects smoothly. When employees perform all activities smoothly and efficiently then there are
more chances for the company to take growth and help value added change by providing
satisfactory services to customers.

Information technology in product development: Some software in information
technology system like computer assistant designs and manufacturing software speed the the
process of manufacturing process of products and decision-making. Collaborative technologies
allow team members from different geographical location to work together on different
components of a product which can not hamper production process due to any changes. The
internet of things refers to the computing concept that have description of daily activities
connected to internet and able to have the indentation of each other. It is the ecosystem that is
connected physical things that is accessibility through the internet. There is huge development of
the technology along with the physical activity. This effectiveness can provide effective services
to customers which can increase value added chain.
System as a value add for British Home Plc: It can be said that several organizations
use information technology system in order to achieve long term and short term goals. The main
reason for developing information technology system is to improve productivity and
effectiveness of the company. It is also stated that the success of information technology system
is mainly depend upon the company's structure, management style and its internal environment
(Michaelis, Wagner and Schweizer, 2015). By making an effective use of information systems,
British Home Plc can improve productivity, achieve lower cost and competitive advantage in the
market.
From the above statement, it can be said that information technology system plays a vital
role in supporting value added change and increasing customers satisfaction.
·TASK 4
·P5 Recommendation IT practical solutions for common business problems
Technology has crucial impact on operation working of the enterprise. Technical advancement
aids to human resource to keep tracking on responsibility of managers and employees,
accountability and time delivery of services to people. Thus, Information technology aids to
enterprise with use different software that aids to store each basic information about the firm.
Therefore, this makes able to all stakeholders of the company like consumers, suppliers to
interact with organization via different channels of communication and its technology system.

Henceforth, these are the software that keeps the record about training, recruitment, payroll,
performance appraisal, rewards and benefits etc (Bruss and Leuchs, 2019).
·British home plc must take initiatives to implement Information technology as its assists to
communicate with customers. Henceforth, use of technical advancement by customer aids
benefits to customer as this creates stronger public image. Quoted enterprise should have use of
Information Technology as it assists to keep safe to all important data, aids to take confidential
executive decision and other proprietary information that leads to gain competitive advancement.
·Implementation the IT within an organization it helps to make the quality product according to
the requirements of customer because use the technology it helps to identify the needs and wants
of the customer.
·Organization acquires advanced technology with the main aim of producing errorless and
innovative products. Thus, firm requires to have enough funds taking advantages of advanced
technology.
·British home plc must enter in online marketing with the helps to technology for expanding
their products in all areas of world and make all people understand about their products'
importance(Stover, 2019). This is the best option to expand the product and enhance the sales
and demand of product.
·Using the information technology it helps to resolve the customer queries and improve the
customer services. Thus, British home plc should used this technology and improve their
customer services.
· Firm should implement advance technology in the business to minimise the cost. It becomes
incredibly cost-effective by streamlining a company's operational and managerial processes.
·British home plc must take initiatives for acquiring the decision support system in the business.
Thus, this system help to employees as they work together with an artificial intelligence system
to help for create the information through (OLAP) online analytical process to make the best
decision that helps to resolve the problem.
·Organization should acquire IT within business for creating a digital working environment who
can send and receive any type of data and informations. By doing this, workers can easily
communicate with each other thorough Emails, text chatting across the different department
without any interruption.

·Firm Acquiring the EIS tool that allows to manager as they share their information and also
they able to view the information on different angles. Thus, it allows top management to get
more critical views with the main aim of understanding problems and make the better solution
(Benckendorff, Xiang and Sheldon, 2019).
·CONCLUSION
It has been concluded from the above study that Business information technology refers
to the development and maintenance purpose. Firm has used several forms in order to create,
store as well as utilizing informations. Thus, technology is used in different business department
for improving the operations, achieve objectives, increase revenue and reduce cost. It can help to
set the product range, manage cost, need of equipments, pricing strategy etc.
This report based on business IT of British home plc. The report has discussed the used
of IT in the business in order to success the business and manage the operational activities.
Moreover, assignment has described the importance of IT system that helps to better achieve the
customer relationship and business objectives. Lastly, report has provided IT solution
recommendation that helps to solving the difficult problems of organization.

·REFERENCES
Books and journals

Online
IT System For value Added Chain. 2019. [Online]. Available through :
<https://www.managementstudyguide.com/information-technology-strategy.htm>.