This document is a strategic report and recommendations for Oak Tree Inn case study provided by W1 Consultants. It includes an overview of the firm, external threats and opportunities, two potential strategic options, and an evaluation of the strategic choices. The document also discusses the subject of Pestle analysis, Porter 5 force model, and SWOT analysis. The strategic options evaluated are market penetration, market development, product development, and diversification. The recommended strategy for Oak Tree Inn is market development. However, the feasibility of this strategy is questioned due to the lack of resources.