Website Review of Jordan Proto Max-720

Running head: Website Review of Jordan Proto Max-720
Website Review of Jordan Proto Max-720
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1Website Review of Jordan Proto Max-720Website Review of Jordan Proto Max-720
Nike is renowned for presenting superior shoes, and currently, superior web designing is
also featured in their website1. The website’s efficiency and clarity makes it a central portion of
the internet’s presence. A brief evaluation of the website quality and features can be
demonstrated with respect to their newly designed Jordan Proto Max-720, as:
(Figure 1: Webpage View of Jordan Proto Max-720)
 Marketing Objective: The website is clear, that is, to show the unearthly features
of the new line of shoes, which were built out of recycled and environment
friendly materials. Center and front section of the product’s page showed the
name, along with the reasons of shoes superiority among its competitors.
 Design: The design of the webpage is exceptionally well-built. The
implementation of CSS web design has modified the overall website design view.
Also, page loads quickly and featured in a user-friendly format.
1 Doyle Yoon and Seounmi Youn, "Brand Experience On The Website: Its Mediating Role Between
Perceived Interactivity And Relationship Quality" (2016) 16(1) Journal of Interactive Advertising.