Business Communication Report: Barriers, Strategies, and Solutions

This report analyzes business communication within the context of BusinessUnited, a private college in London. It begins with an introduction to communication principles and highlights the impact of the pandemic on learning methods and communication systems. The main body delves into general theories of organizational communication, including actor-network theory and adaptive structuration theory, explaining how these concepts are applied. It also evaluates various communication barriers such as technical, emotional, physical, noise, and cultural barriers faced by BusinessUnited's students and staff. Furthermore, the report outlines strategies to overcome these barriers, emphasizing verbal communication, active listening, and the use of appropriate communication channels and processes. The report concludes by summarizing the importance of effective communication strategies in overcoming challenges and ensuring the smooth transfer of information within the organization, referencing relevant academic literature to support its arguments.

Business Communication

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY ..............................................................................................................................3
General theories of organisation communication.......................................................................3
Evaluation of communication barrier related with organisation.................................................4
Strategies to overcome from communication barrier..................................................................5
CONCLUSION ..........................................................................................................................6
REFERENCES ..............................................................................................................................8

INTRODUCTION
Communication is simply states as an act of transferring information from one person to
to another or exchange of information between different place. Each communication aspect
involve sender, receiver and a message. In simple terms, transmission of message from the
sender to recipient by use of verbal or non-verbal methods is stated as a communication process.
It also include about emotion, culture situation and medium used for communicating at different
place. Good communication skill is considered to formulate desirable results by transferring
essential information in an organised manner. This report is based on Business United which is
private college situated in London. But due to current pandemic conditions change in learning
method also modify the communication system (Webb, Spina and Young, 2016). This report
highlights on general theories of organisational communication, evaluation of communication
barrier. In the last, company strategies to overcome from barrier will also included in this report.
MAIN BODY
General theories of organisation communication
Organisation communication refers to a field that has grown immensely with scope and
depth over the decades. Concomitant rise with corporation and it define about managerial ways
of communication that is used to manage work with-in a detailed manner. Some general theories
of communication are mention as follow:
 Actor-network theory- The term actor-network theory suggest about human and non-
human both factors are equally influential for increase the success of technological
innovation. Scientific knowledge creation aids Business united to manage all work with
decided network and it refer that network theory are formed to gain success. This define
that person or thing generate results through which work is done in advanced manner. It
define that both network and actor generate effective communication channel to achieve
desired outcomes.
 Adaptive structuration theory- Organisation and group generate rules that is defined
with proper structures (Jiang and et. al., 2019). All structures formulate social system that
aids to formulate a life of a transparent communication channel for performing work with
decided methods. In the context of Business United, it is understand that with
formulation of adaptive structuration theory management improve decision-making by

performing work with more efficiency. Moreover, this theory is also used for managing
work with adoption of appropriate methods and media.
 Communication accommodation theory- This describe when individual are
accommodate and adjust their communication style with other. The changes with verbal
and non-verbal style is done through identify of ways through which work is completed
with understand of divergence and convergence (Grappi and Romani, 2015). Moreover,
the major barrier which is faced by business united is change or difference between
people culture. So with divergence theory it is easy to identify difference by highlights
major changes such as change in language create issue. There are different task is
matched and it define focus of person to whom they speak for completing task within a
systematic manner.
With analyse of above communication theory this is identified their are different task is managed
that define Business united perform work by completing task with proper system. In the present
scenario, technical and noise barrier are major challenges that relates with communication
theory. This also define all aspects through which network theory improve communication
channel to manage task in proper manner by transferring information in an organised manner.
Evaluation of communication barrier related with organisation
The term communication barrier include those aspect that prevent communicators to
deliver the message in a systematic manner. The major difference which is related with
communication demonstrate that communication exactly is a process of receiving right message
that is send by sender to receiver (Dillingham and Ivanov, 2017). In simple terms, it refers
proper communication exists when both parties interact and analyse same meaning of words.
Student and teacher of Business United face barrier that include technical, emotional, physical,
noise and culture barrier. Evaluation of different barrier is mention as follow:
 Technical barrier- Technology perform their work at a large level and this define their
are different challenges exists that create problems to complete task in an organised
manner. With evaluation of technical barrier this is understand wifi system must be
improved. This is because due to poor Wifi it is difficult to transfer all learnings and
lesson to students. So it create negative aspect for business united to perform work in
proper manner. Moreover, with improve of technical systems better interaction is
developed between persons to learn lesson properly.

 Emotional barrier- Students attend lectures that are longer so they miss chance to
interact with peers. Moreover, sometimes listening to teacher for longer period generate
or create bored environment and it is because this is difficult from home to interact with
peers within online class. So emotional barrier create negative challenges for individuals
to manage proper communication between individuals. On the other side, to generate
positive results from emotional aspect Business united management allow time to
students for interact (Choi and Jung, 2017). This provide opportunity to persons for
managing and interacting with an organised manner.
 Physical barrier- Online class generate sitting period of students on screen for a longer
period. This results sitting for such longer periods create headache for students that
distract them to attend class in proper manner. It generate negative aspect because this is
complex for persons to manage class as student are uncomfortable to attend class. On the
other side, to attend class with proper concentration their are knowledge game is
arranged that helps business united staff to start two sided interaction. It aids persons to
manage all work in an appropriate manner by interacting lesson from both perspective.
 Noise barrier- Students skip the zoom lecture and it create difficulties for individuals to
focus on class. Moreover, due to home environment uninterrupted noise is faced by
persons that create problems for other students and teacher to interact in proper manner.
This also define that course is difficult to attend due to which irrelevant material is aids
towards completion of task in proper manner (Arai and et. al., 2018). On other side, noise
barrier is minimised by management by taking strict action against students. It also
results positive aspects is managed that helps to complete course in decided time-period.
 Culture barrier- Student belongs to different culture that means language is a major
difference between individuals for interaction. This define person perform and manage
work by interacting in a proper manner. With understand of all task management identify
that some students face challenges such as they feel home sick after spend of time in their
home at the time of lock-down. It results culture barrier create negative results for
organisation. Moreover, to perform work in positive manner management aids to
improve culture by organising activities that make students comfortable within UK
environment.

Strategies to overcome from communication barrier
Communication is a method that demonstrate how business exchange information.
Verbal and non-verbal etc. are the strategies which enhance ability of an organisation to
communicate between a person and group.
Listen and than speak- Communication particular at the workplace, define about
competition aspects that is related with ability of individuals. In simple terms, this define all
those assert through which persons put forward suggestions to business united for interacting in
an organised manner. With listening and speaking strategy management reduce culture barrier by
performing work according to proper listen of words and than communicate them to other
persons.
Verbal communication- The verbal aspect of communication include oral
communication that engage speaking, video chat system, phone calls etc. With develop of verbal
communication this is easy for persons to encompasses and reduce technical barrier by
interacting through use of verbal communication methods (Andrei and et. al., 2017). Moreover,
classes are online so management also face noise barrier so proper systems is generated such as
to allow students according to role number for transferring their words. Text and letter is also
included and it encompasses that student mail their queries on chats and e-mail to manage
communication in proper manner.
Channels and processes of communication- With understand of listening skills an
individual understand about all those aspect that improve work by managing all task in an
organised manner. Company processes about all those channels that aids persons to encourage
about better communication system. Moreover, technical barrier is reduced because wifi system
is improved by business united through adoption of appropriate communication channel.
Moreover, this is also important for organisation to identify and utilise all those resources that
improve communication skills between students and teacher.
CONCLUSION
With the analyse of above report it is concluded that communication perform an
important role to transfer all information from one place to another. According to present
environment a lot of alternation are implemented that create problem to transfer information
such as communication through digital or traditional methods. Their are different
communication barrier such as technical, culture etc. create problem for collage and other

institutions to communicate. Therefore, with formulate of appropriate communication strategy
that include verbal communication, develop of right channel etc. to perform all work in an
organised manner. It consider that barriers are removed through adopting right communication
strategies that implement appropriate communication system in organisation.

REFERENCES
Books and Journals
Andrei, A.G and et. al., 2017. Word-of-mouth generation and brand communication strategy:
Findings from an experimental study explored with PLS-SEM. Industrial Management
& Data Systems.
Arai, Y and et. al., 2018. Development of spatially seamless local communication system based
on time sharing communication strategy. Journal of Robotics and Mechatronics, 30(1),
pp.43-54.
Choi, H.J. and Jung, J.H., 2017. Enhanced power line communication strategy for DC
microgrids using switching frequency modulation of power converters. IEEE
Transactions on Power Electronics, 32(6), pp.4140-4144.
Dillingham, L.L. and Ivanov, B., 2017. Inoculation messages as a preemptive financial crisis
communication strategy with inexperienced investors. Journal of Applied
Communication Research, 45(3), pp.274-293.
Grappi, S. and Romani, S., 2015. Company post-crisis communication strategies and the
psychological mechanism underlying consumer reactions. Journal of Public Relations
Research, 27(1), pp.22-45.
Jiang, J and et. al., 2019. A sonar-embedded disguised communication strategy by combining
sonar waveforms and whale call pulses for underwater sensor platforms. Applied
Acoustics, 145, pp.255-266.
Webb, C., Spina, S.P. and Young, S., 2016. Integrating smartphone communication strategy and
technology into clinical practice: a mixed methods research study. Health Policy and
Technology, 5(4), pp.370-375.