Restaurant Expectations: Customer Service and Experience Report

This report examines the expectations of diners in restaurants, focusing on customer service and overall experience. It highlights the importance of friendly, personalized service, appealing ambiance, and consistent food quality. The report emphasizes that customer expectations are shaped by prior experiences and cultural influences, necessitating restaurants to meet or exceed these expectations to provide a positive and memorable experience. The analysis differentiates between the expectations in fast-food restaurants, where convenience and affordability are prioritized, and fine dining establishments, where enhanced food quality, superior customer service, and a refined ambiance are expected. The report underscores the significance of understanding and catering to these varied expectations to ensure customer satisfaction and loyalty. The report uses two references to support the arguments made in the assignment.

When a diner goes to a restaurant what do they expect and why?
Generally a diner aspire for a greater customer service and a rich experience when the
go to a restaurant. What a diner expects from a restaurant experience widely varies and
depends upon the type of the restaurant. However some of the fundamentals which defines a
great restaurant experiences are friendly and personalized services, an instagrammable
ambience, consistent great foods and effective customer service (Boo, 2017). All these
expectations are natural for the customers as it is in human nature to long for appreciation and
just behaviour from other beings and therefore they pay for not only having food but a
satisfied customer service and unforgettable rich experience.
What shapes their expectations? Are the same for all diners?
It is been observed that mainly previous experiences of a customer shapes their
expectations. Within this globalized world it would be wrong to say that expectations are
same for every diner. Taste of cuisines varies magnificently from culture to culture and even
is found to be different few miles from our home. The needs of the customers are crucial to
be met as every service is criticized or praised because of expectations (Boo, 2017). The
restaurant is required to meet or exceed these customer expectations. Fundamentally, it has to
be unique, well presentable and mostly convenient and a positive unforgettable impression
over the customers.
How would the expectations of a diner differ in going to a fast food restaurant as to a
fine dining restaurant?
The expectations are totally different among the customers when they go to a fast
food restaurant or to a fine dining restaurant. For a fine dining customer it is expected to get
an enhanced food quality, customer service quality and a fancier ambience (Kurian &
Muzumdar, 2017). However in case of fast food restaurant, the customer mainly looks for
cheap food that are available to them within few minutes.

References
Boo, H. V. (2017). Service environment of restaurants: findings from the youth
customers. Journal of ASIAN behavioural studies, 2(2), 67-77.
Kurian, G., & Muzumdar, P. M. (2017). Restaurant formality and customer service
dimensions in the restaurant industry: An empirical study. Atlantic Marketing
Journal, 6(1), 6.