Recruitment & Selection for Business Performance: Hilton Hotel

This case study investigates the significance of recruitment and selection processes in enhancing business performance, focusing on DoubleTree Hilton Hotel Tower Hill. It aims to identify the hotel's recruitment and selection process, determine its effectiveness in improving business performance, and examine the challenges faced in recruiting talented employees. The research employs both primary (interviews) and secondary (literature review) data collection methods. The study explores external recruitment techniques, candidate selection based on potential and qualifications, and the impact of effective recruitment on employee engagement and turnover. Challenges in recruiting talented employees are also addressed, providing insights for hospitality organizations to enhance their recruitment strategies. The report concludes with recommendations for improving recruitment and selection practices to foster a competent and qualitative workforce.

Title: “An investigation into the significance of
recruitment and selection in the improvement
of business performance. A case study on
DoubleTree Hilton Hotel Tower Hill."
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Table of Contents
Chapter 1: Introduction....................................................................................................................3
Chapter 2..........................................................................................................................................6
LITERATURE REVIEW................................................................................................................6
Chapter 3..........................................................................................................................................9
Research methodology.....................................................................................................................9
Chapter 4........................................................................................................................................12
Analysis and findings.....................................................................................................................12
Chapter 5........................................................................................................................................23
Critical appraisal, Recommendations and suggestion for further research....................................23
Chapter 6........................................................................................................................................25
Conclusion.....................................................................................................................................25
REFERENCES..............................................................................................................................26
 Appendix:.............................................................................................................................27
....................................................................................................................................................29
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Chapter 1: Introduction
The aim of this research report is to analyse the importance of the recruitment and
selection process in organisations' is a very important aspect as it is a concern with the overall
business performance of an organisation. The present research report is based on making a
detailed evaluation of the recruitment & selection process in relation to the DoubleTree Hilton
hotel. It is part of the hospitality industry and will assist in the process of evaluating recruitment
and selection in the improvement of business performance. There is the determination of the
effectiveness of the recruitment and selection process for the purpose of improving business
performance. There is also an examination of different challenges that are associated with the
process of recruitment and selection while selecting talented employees (Chavan, 2018). The
first chapter will deal with the introduction of research. The second chapter is related to the
literature review. The third chapter is based on the application of research methodology. The
fourth chapter is based on analysis and findings. Based on all this in the sixth chapter, there will
be a recommendation, and finally, the last chapter will include conclusions. Presently there is
the use of both secondary and primary sources of methods for the purpose of collecting the
information of research. In the case of primary method, there is the use of interview for the
purpose of analysing the viewpoints of various respondents, and in the case of the secondary
methods, the literature review is used that is available information in the form of newspapers,
articles, journals books that are collected to analyse it further and reach to relevant conclusion
and recommendation.
Research aim: To identify the importance of recruitment and selection for improving the
business performance of the company. A case study on DoubleTree DoubleTree Hilton Hotel,
Tower Hill
Research objectives:
 Identify the recruitment and selection process of DoubleTree Hilton hotel Hotel.
 To determine the effectiveness of recruitment and training in improving the business
performance of the company.
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 To examine the challenges faced by the hotel while recruiting and selecting talented
employees.
Question of the research
 What is the basic process of recruitment and selection in the DoubleTree Hilton hotel
Hotel?
 What are those factors which obtain a direct impact on the effectiveness of the
recruitment and selection process?
 What are the challenges which may be faced by the hotel while recruiting and selecting
talented employees?
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The Rationale of the research
In every organisation for its effective and proper function, it is a very crucial requirement
to possess a talented & qualified workforce. The main reason for selecting this research topic is
to develop an effective recruitment and selection process that can assist in the way overall
functioning is taking place according to the laid mission and vision of the organisation. Each
candidate has to go through a systematic process of recruitment and selection that leads to the
availability of required skills and talent in the organisation (Meyer‐Sahling, Mikkelsen and
Schuster, 2020).
The personal benefit is associated with analysing the challenges that are associated with
different hiring and recruitment strategies in the context of hospitality brands. The professional
advantage for the organisation is associated as it will assist the concerned management in
understanding the issues associated with their present challenges so that further solutions can be
developed to deal with such issues in a strategic manner.
The gap identified in literature review may be because of unavailability of sufficient
information for the purpose of reaching to relevant conclusions. The information available on
various online sources may be limited and not easily accessible because of some privacy issues
that might affect the process of data collection in present research report.
Practical benefits of the study: this study will have many benefits for people especially
for the hospitality industry it is going to help in analysing the challenges that are associated with
recruitment and selection strategies of organisations. It is also going to help in formation of
suitable strategies that is going to assist in having a competent and qualitative workforce.
Research scope
The scope of present research lies for hospitality organisations to identify the various challenges
associated with the recruitment and selection process across organisations. It is going to assist
the management of hospitality organisations to analyse the process of using recruitment and
selection strategies for the purpose of enhancing employee participation and contribution
towards laid organisational mission and vision. There will also be proper analysis of various
challenges that are related to effective recruitment and selection strategies in such hospitality
organisations.
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Chapter 2
LITERATURE REVIEW
This section of the research report is based on analysing the already available information
that has to be applied in the course of research work so that there can be further
recommendations that are to be drawn in the context of the report. It is defined as the process in
which there is a collection of a secondary form of information that is collected by identification
of books, articles and sources. The main objective of the literature review is to identify the gaps
and find the relation between the set aims and objectives of the research report.
The present literature review is based on making an evaluation of the way recruitment
and selection approaches pose a direct impact on the overall functioning of business
organisations'. There is the use of existing sources for the purpose of examination of the overall
effectiveness of the recruitment & selection process that is related to enhancing the overall
performance of the selected organisation.
Recruitment and selection process of DoubleTree Hilton hotel Hotel
As per the views of Thomson (2017), there are external recruitment techniques that are
used by organisations for the purpose of recruitment and section in organisations’. It may be
through the online process, personal or telephonic rounds of interview. In relation to the present
selected hospitality brand that is DoubleTree Hilton hotel, there is the presence of a fair
interview process for the candidate. There is a selection of candidate based on their level of
potential and, most important if their qualifications match with the specific job requirements
(Chimezieokwudiri, 2020). There is a starting of the process of recruitment and selection by
placing the job advertisement in various approachable areas. It includes newspapers, magazines
and also there is a focus on the digital media approach by platforms that are used. After the
placing of advertisements, the potential candidates, whose qualifications are matching with the
required candidate’s skills and talent, are invited for an interview, after which, in the case of
technical profile requirements, there is a written selection process where there is an evaluation of
candidates based on present competence.
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For this, there is a direct examination of candidates based on their level of confidence,
aspirations, viewpoints regarding the future organisation, strengths and weakness. It is assisting
the interviewer in making a choice whether the candidate is appropriate for the present vacant
position or not. If in case, there is lacking confidence or no proper convincing answers, then the
candidate is rejected. On the other hand, if the interviewer finds the candidates suitable, then
there is a selection of the candidate by siding them the job offer letter (Amigos, 2019). After
there has been accepted on the candidate side, then further details regarding the joining date and
other essential information are sent via mail. All this process ends with the organisation getting
the right & suitable candidate according to their specific requirement (Methods of Selection
Techniques in DoubleTree Hilton hotel & TUI, 2017).
This process has to be completed in an effective manner; otherwise, in the case of selection of a
wrong candidate, it may lead to wastage of resources in terms of time, financial resources money
for DoubleTree Hilton hotel. All this leads to an adverse impact on the overall functioning of the
organisation in the long run.
The effectiveness of recruitment and training in improving the business performance of the
company
As per the view pits of Blogger (2018), the recruitment process is very important for an
organisation to assist in the process of hiring a candidate based on merit and relevance of the job.
The effectiveness of the recruitment and selection process is very important to accomplish the
overall organisational objectives with proper efforts and procedures. The overall workforce must
possess the required talent so that the future demands of the organisation can be met (Petzold,
2017). In the case of DoubleTree Hilton hotel, there is the application of external recruitment
sources that includes newspaper advertisements or employee exchanges for the purpose of
recruiting candidates according to their skills and talent level. Management of DoubleTree
Hilton hotel is working towards hiring candidates from various sources that include colleges,
institutions and placement organisations. Recruiting the right individual is very important for
enhancing the success of each individual employee and for the organisation as a whole. It also
leads towards transparency of the procedures related to hiring and selection.
There is timely hiring of individuals according to specific vacancies that are arising in
the organisation (5 REASONS WHY EVERY ORGANISATION NEEDS A RECRUITMENT AND
SELECTION POLICY, 2018). When there is the right individual for the right position, then there
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is a balance between the skill demand and the skill supply in organisations'. In Double Tree
Hilton hotel, there will be no skill gaps that will be arising in the functioning of the overall
organisation. Effective recruitment selection and recruitment process are beneficial for the
organisation as it leads to better employee engagement and employee turnover. The high amount
of employee turnover in DoubleTree Hilton hotel is one of the many reasons for low
profitability.
Engagement is a process that is related to motivation, enthusiasm and a high level of
commitment on the part of employees that can lead to exhibiting their overall job duties. When
there are effective recruitment and selection procedure in DoubleTree Hilton hotel, then it leads
to a high amount of employee engagement. There is the identification of candidates who poses a
high level of commitment to be predicting their level of commitment for the organisation. There
are in-depth interviews that are conducted to identify enthusiastic candidates. Who can bring the
required level of performance to the organisation (Oram, 2018)?
When there are an effective recruitment and selection process, then there is looking for a high
level of commitment on the part of employees. Employee retention is also very important for
employers to manage the associated hiring and training cost for better business continuity.
Effective recruitment and selection process is very important for the elimination of applicants
according to their own history and the way they pose a desire to contribute towards the effective
functioning of DoubleTree Hilton hotel. High employee turnover is associated with increased
cost in an organisation that posses a direct impact on the overall profitability of the organisation
(Mihalcea, 2017). With effective recruitment and section process, there is a lower cost associated
with the hiring of employees it leads towards better utilisation of available human resources in
the organisation. In relation to DoubleTree Hilton hotel, it will result in retaining the talented
workforce for a longer time period. When there are proper training measures that are offered to
employees that it can lead to the overall development of employees according to the requirement
of organisation there is increasing of effectiveness of employees who have to work according to
specific requirements of the organisation
The challenges faced by the hotel while recruiting and selecting talented employees
As per the viewpoints of (Martic (2018), there are some of the challenges that are associated
with the recruitment and selection of employees. Such as in relation to DoubleTree Hilton hotel,
one of the emerging challenges is related to the finding of the right candidate in Hilton hotel.
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Another associated challenge is related to attracting suitable candidates who are to be hired
according to vacancies. Many times working in the hospitality industry is associated with lower
entry-level jobs that are presented with very fewer opportunities for career advancement. In some
hotels, culture and restaurant jobs, there is a mindset among the potential candidates that such
jobs are poorly positioned and are associated with servitude. But in the context of DoubleTree
Hilton hotel being part of a well-known hospitality brand, there are the least possibilities of such
mindset as employees working here feel associated with a well-known hospitality brand. Another
major challenge that is sometimes faced by the HR department of the DoubleTree Hilton hotel is
in relation to effective recruitment and selection strategies. That is, the rate of employee turnover
is 2 to 3 times high as compared to other industries. It has been related to the low-level quality of
the overall section process that is affecting the effective recruitment strategies in an organisation
(3 Key Challenges in Hospitality Recruitment, 2018).
Chapter 3
Research methodology
This part of the research report deals with the analysis of various methods that are used by
the researcher in relation to the presently laid down research aims and objectives. It is used as a
significant procedure for the purpose of collecting the information in relation to the selected
research aims and objectives. This research adapts Saunders research onion to develop the
research methodology.
Research philosophy: Research philosophy is categorised into two aspects that are
interpretivism and positivism (Mohajan, 2018). For the present research report, there is a
selection of interpretivism as a research philosophy. It is used for the purpose of saving time and
also facilitates the collection of quantitative data for further use in the report.
Research approach: It is the method that is used in the case of present research work. The
process is adopted for the objective of analysing the data that is based on two aspects which is
quantitative and qualitative information (Devi, 2017). There are also two other forms of research
approaches that include deductive and inductive. The deductive approach is used for making a
detailed analysis of the quantitative form of information. On the other and, the inductive
approach is used to process and analyse the information that is part of qualitative data. In the
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present research report, there has been consideration of the Inductive approach as a method
(Gear, Eppel and Koziol-Mclain, 2018). It will help in analysing the qualitative data.
Justification: The major reason for using the Inductive approach is to analyse the present non-
numerical form of information that is part of this research report.
Qualitative research: It is a method that is collected based on conversational methods. This
collected information is in non-numerical form. It helps the researcher in understanding the
viewpoints of participants (Bracken and et. al 2019). Different methods of the qualitative method
include focus groped, tax analysis, case study, Interview questions.
Quantitative methods: It is a method that is used for dealing with numbers & measurable forms.
It is a systemic study for investigating the events and data (Bilau, Witt and Lill, 2018). It is used
for justification of the relationship with the selected research aims and objectives based on the
collected information.
Research strategy: It is regarded as the process of data collecting by application of different
research strategies that are based on experimental research, action research, surveys, interviews
and many such related methods (Davidavičienė, 2018). All these are very effective methods that
are part survey strategy used according to the investigator
Justification: the major reason for the use of this survey is a collection of a reliable and valid
form of information. That is with the help of case study analysis, and there will be the use of a
qualitative form of information which is going to assist in reaching relevant conclusions and
recommendations of the laid topic to analyse the recruitment selection strategies in Hilton hotel.
Research choice: it is related to a method that may be a quantitative or qualitative form so that
researcher can be assisted to gather numerical and theoretical information (Esser and
Vliegenthart, 2017). In the present research report, there is a qualitative form of information that
is used for the purpose of making an evaluation of the selected research topic.
Justification: One of the major reason for using the qualitative form of information is to
facilitate the process of collection of reliable information based on which further there will be an
analysis of the set aims and objectives of the research.
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The quantitative research method may not be feasible in the case of present research work as
there has been not much reliable numerical data and information available. The second research
topic is related to recruitment and hiring strategies that include confidential information on the
part of the organisation. There is the use of interview questions for the purpose of evaluating the
qualitative viewpoints of various respondents in the context of the given research topic.
Data collection: It includes two major methods of collecting data includes primary & secondary
data (Atmowardoyo, 2018). There are various methods that include a primary research scenario
that includes a questionnaire, focus groups and interview.
Justification: There are two methods that can be selected that include a primary and secondary
method of collecting data. This method is used for the purpose of applying in the case of the
present research report. Primary research is very helpful in analysing the exact viewpoints of the
respective target segment of respondents with the help of using some specific set of questions
that are part of the interview as a method. The secondary form is used by means of analysing the
already existing information that provides details regarding the prevailing situation of internal
hiring and recruitment strategies in Hilton hotel.
Sampling: It is the procedure based on a selected sample from the whole population that is used
for the purpose of conducting the present study (Cohen, Manion and Morrison, 2017). There are
two methods of sampling that is a non-probabilistic method and the probabilistic method. In the
case of the present research work, there is a focus on the use of the non-probabilistic sampling
method is used by the researcher. There is a selection of 5 respondents who are middle-level
employees working in various functional departments of DoubleTree Hilton hotel.
Research instruments: there are different types of research instruments that include
questionnaire, interviews and other methods. These have to be analysed according to the
requirement of the set topics (Faulkner and Faulkner, 2018). In a present research report, the
interview is selected as an instrument to provide reliable information as there will be a set of
questions prepared to be directly asked the 5 respondents. The interview in the present research
study is mentioned below:
Ethical consideration: in every research work, it is very necessary to focus on overall ethical
principles so that overall investigation is conducted in a systematic and ethical manner. So that
there is dealing of all the risk that is associated with losing any type of confidential information
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related to the target respondents or the selected organisation. These ethical principles are related
to anonymity, informed consent. Such as in the present research work, the researcher worked on
informing the entire respondent about the purpose for which collected information will be used.
There is no use of information for any other purpose apart from using it to reach relevant
conclusions and further moving towards suitable recommendations.
Chapter 4
Analysis and findings
Theme 1: The concept of recruitment and selection procedures
Q1.) Are you aware of the recruitment and selection procedures that are
used by the human resource department in DoubleTree Hilton hotel?
Frequency
Responses Frequency of Responses Per centages of Responses
Yes 4 90%
No 1 10%
Total 5 100%
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