Strategic Business Management: Building a Sustainable Organization

This report examines the development of sustainable organizations, focusing on the case of Climeworks and the roles of Christoph Gebald and Jan Wurzbacher as strategic business managers. It discusses the importance of sustainability in business, highlighting the roles and responsibilities of strategic leaders, the application of strategic management tools like SWOT and value chain analysis, and the ethical and economic dilemmas faced by leaders in balancing short-term and long-term goals. The report emphasizes the need for ethical leadership and risk management, especially in the context of challenges like the COVID-19 crisis, to build a sustainable and responsible business.

Building Sustainable
Organisation

Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
TASK-1 ...........................................................................................................................................1
Role of Christoph Gebald and Jan Wurzbacher as strategic business managers ........................2
Concept and tool of strategic business management and their applicability in different business
problems.......................................................................................................................................3
TASK-2............................................................................................................................................4
Discuss the economic and the ethical dilemmas that strategic leader face in process of
balancing the long term and short term goals. ............................................................................4
CONCLUSION ...............................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
The concept of sustainability is one of the most important and valuable concept of the
business which helps the organisation to operate their business on merits. Sustainability enables
the organisation to use ethical and sustainable measure in their business management such as
honesty, ethical leadership and management, promote natural environment which does not
compromise the future development and growth. It is one of those concept which promote the
aspect of social welfare. It helps the businesses to analyse the number of problems which is faced
by the society and makes efforts to make them possible the solution of these problems of the
market. This report is based on the establishment of effective judgement about the development
of sustainable organisation. This report is based on the case analyses of Climework which is one
of the sustainable organisation of world. This organisation has set biggest example of sustainable
business which helps to spread the awareness towards achievement of sustainable goals of the
business. This report also provides description related to economic and ethical dilemmas faced
by the business management.
MAIN BODY
TASK-1
There are large number of organisations are present in the market which perform their
business in such a way the development of different social problems as side effects of their
business practises. These problems are air pollution, water and noise pollution, land degradation
and many more which are unethical of living beings. The negative outcomes of these practises of
the organisation is to bear by all the living by compromising their health (Allkja, 2020). There
are different types of health and climate issues are developed in the market due to the presence of
these negative practises. The concept of sustainability are developed under which the business
organisations only follow those practises in their business which are ethical in nature and also
promotes the health of their stakeholders for the reduction of business practises and overcome
from number of business problems, There are some businesses are present in the market whose
prime concept of the business are developed in such a way to promote the sustainability by
making the reduction of environmental problems as their business activity. There are different
types of advantages are present for the running of these type of business. One of the core
problem for the development of this type of business is that the government and the other
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stakeholders provides different types of support which helps them to operate their business.
There are different types of social workers are present in the market which are ready to involve
those type of businesses which are sustainable. These social worker not only provide moral
support but also take part in the activities of business which helps to conduct the business in
effective manner. Clime works is the organisation which is developed in the year 2009 by
Christoph Gebald and Jan Wurzbacher. This organisation has developed effective approach
towards the sustainable business and becomes the example for other organisation of world. It is
very important to analyse the business model of this organisation because it helps to established
effective control over the activities of business.
Role of Christoph Gebald and Jan Wurzbacher as strategic business managers
Christoph Gebald and Jan Wurzbacher are the two leaders and the managers which
founded one of the important sustainable organisation of the world which is known by their
sustainable business practises. It is one of those organisation of the world which makes solution
of economic problems as their business because the business activity of this organisation involve
directly capture of carbon di oxide and sell them in the market (Bayer and Haynes, 2022). The
business model of the organisation not only enables the company to earn revenue but also helps
to reduce the level of carbon from the air. The management of company develop effective
business goals and objectives under which they try to reduce the 1% carbon from the air which is
big number in global carbon level. The effective business model of the company is based on the
skills and abilities of their founders which makes the concept more realistic. There are different
types of roles and responsibility are present which is performed by Christoph Gebald and Jan
Wurzbacher in their business which is very important to be analyse because it helps to becomes
more strategic manager and effective leader.
Roles and responsibilities
 It is related to those responsibility of leaders under which the large number of problems
and obstacles are are taking in consideration by Christoph Gebald and Jan Wurzbacher
which disables the to manage the organisation in effective manner but the
entrepreneurial mind set of the founders helps the company to overcome these problems.
 Christoph Gebald and Jan Wurzbacher has played effective leader role under their
organisation which helps to develop effective collaboration in the organisation which
helps to manage the employees in the organisation. The leadership approach of both the
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founders of the organisation helps to manage the attitude of the employees and mould
them towards the achievement of organisational goals and objectives.
 There are large number of conditions are developed in the business under which the
requirement of taking decisions are important. The management of Climeworks also
faces number of extensive condition under which Christoph Gebald and Jan Wurzbacher
has used their risk taking abilities for taking the decisions for their businesses (Howe,
2021).
 One of important role which is played by Christoph Gebald and Jan Wurzbacher is to
make effective teams of investors for the organisation. The communication skills of these
founders helps to attract the number of stakeholders towards the vision of the
organisation. It is not easy for any investors to make investment under the business model
which is developed by Christoph Gebald and Jan Wurzbacher because of their
complexities. It is the result of their hard work and mindset which makes the venture well
known and well-funded in the market which are having capabilities to overcome from
problems.
 The leaders of the organisation are responsible for the solution of different types of
conflicts arises between the employees.
Concept and tool of strategic business management and their applicability in different business
problems
Strategic management refers to the planning organising and controlling the activities of
organisation which are helpful for the achievement of organisational goals and objectives of the
market. Strategic management involves the usage of different types of tools for the planning and
implementation of business functions. The concept of strategic management focuses more on the
aims and objectives of the company and enables the management to make planning and
implementation for the business in such a manner to promote the organisation in such a way
towards the achievement of organisational goals and objectives in the market. There are different
types of tools are present which is used by the organisation to become more strategic and the
brief discussion related to the same are given below:
SWOT analysis :- It is related to those strategic tool which is used by the management to
analyse their strength and weaknesses. It helps the organisation to make effective analyses of
their weaknesses which provides them effective chances to make changes in their conditions or
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weaknesses. This strategic framework also helps the management of the organisation which
helps the management of the organise the business in effective manner.
Value chain analysis :- It is related to those analyses of the business which enables the
organisation to identify their primary and support activities which enables to add value to their
business. It is one of the important analyses of the business which needs to analyse the internal
activities of the business which are valuable for the business of the organisation. It helps the
organisation to achieve competitive advantage over the other organisation of the market (Jensen,
2019). This analyses helps the organisation to make comparative analyses of business which
helps to develop effective strategies.
Risk management :- Risk is the part of the business which every organisation need to
take if they want to succeed in their business plan. It is important for any type of business to
make effective analyses of risk so that the activities of the organisation are managed in such a
way enables the organisation to achieve positive outcome of risk and minimise their losses.
There are different types of calculations are present which is conducted by the management so
that the veracity of risk can be analysed.
Operational scorecard :- It refers to those system of the management which enables the
management of the organisation to track the performance of the teams and the employees
towards the achievement of goals and objectives. The measurement process of the organisation
involves four dimensions on which the overall analyses is made in the organisation. These
dimensions are consumer perspective financial perspective, learning perspective and internal
perspective. The managers of the organisation also use the scorecard to analyse or track the
performance of the project in effective manner (Meaki, 2019).
TASK-2
Discuss the economic and the ethical dilemmas that strategic leader face in process of balancing
the long term and short term goals.
There are different types of ethical and economic Dilemmas are present in the market
which is faced by the leaders while operating their business in the market. All these dilemmas
are developed in the market due to the fluctuations in external factors of the market such as
political, social, economical and many more. The brief discussion related to ethical and
economic dilemmas faced by the leaders are given below:
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Unethical leadership :- It is one of those problem of the organisation which is faced by many
leaders is unethical leadership followed by their leaders. Under this aspect, the leaders of the
organisation makes negative use of their position and promotes bias-ness in workplace. Under
this behaviour the leaders of the organisation has makes differentiation between the employees
and taking unfair advantage.
Toxic workplace culture :- The culture of the organisation plays important role for the
motivation of employees and the leaders. If the culture are developed in such a way to promote
the equality then it becomes positive for motivation. There are many organisations are present
under which the management puts excess load of work on their leaders which disables them to
operate their business in effective manner (Patel and Desai, 2019).
COVID crises :- It is regarded as the most biggest threat for the business organisations as it
enables the economies of all the countries to reflect negative growth. All the businesses are
ordered to be close at the time of COVID which shuts the wheel of business and makes the
economy to face negative returns. The leaders of the market has faced different types of losses
which becomes negative for their organisations. It depends upon the abilities and the skill set of
the leaders that how they take out their organisations from negative impacts of the COVID
pandemic (Prinos, 2021).
CONCLUSION
It is concluded from this report that the development of effective approach of leadership
is very important for making the organisation sustainable. This report concluded roles and the
responsibilities made by the Christoph Gebald and Jan Wurzbacher to make their organisation
more sustainable. This report concludes the concept of strategic management along with their
tools and also different types of dilemmas which is faced by the leaders.
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REFERENCES
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