Strategies for Talent Management and Retention: A Morrisons Case Study

This report examines talent management strategies, focusing on a case study of Morrisons. It begins with an introduction outlining the project's aims and objectives: to examine strategies for managing and retaining talent. The report details a project management plan, including cost estimation, scope, and timeline. A Gantt chart illustrates the project's schedule. The methodology section describes the use of primary data collected through questionnaires and secondary data from various sources. Data analysis is presented through charts, interpreting employee responses on talent management awareness, benefits, and retention strategies. The conclusion summarizes the importance of talent management, and recommendations are provided for effective implementation, such as training programs and open communication. A personal performance review reflects on the project's learning outcomes, and references are included.

UNIT-6

TABLE OF CONTENT
 Introduction
 Project aims and objectives
 Project management plan
 Gantt chart
 Methodology
 Data Analysis
 Conclusion
 Recommendations
 Personal performance Review
 References

INTRODUCTION
 TOPIC: “To examine different strategies in order to manage
and retain talent at work place” A case study on Morrisons.
 Small companies holds a great role in ensuring growth and
success of economy. Small scale companies perform different
activities which is important for well being, upliftement and
development of whole society. The present report is based on
talent management practice under which a lot of activities are
performed for managing employees at work place in an
appropriate way. It is concern with hiring, selecting, motivating as
well as retaining work force in order to run business smoothly
(Eriksson, Larsson and Pesämaa, 2017). I

PROJECT AIMS AND OBJECTIVES
 Research Aim: “To examine different strategies in order to
manage and retain talent at work place” A case study on
Morrisons”
 Research objectives:
 To acknowledge the role of talent management in organization.
 To ascertain the obstacles faced by Morrsion during effective
talent management
 To identify strategies to manage and retain work force within
Morrison.

PROJECT MANAGEMENT PLAN
 Project management plan is basically a blueprint of all the activities that
researcher required in order to complete the project. It involves several aspects
such as risk, cost, scope, quality and many more. This plan is really important
and assist to attain predefined research objectives in an effective manner. It is
important for researcher to develop a project management plan as it help in
achieving research objectives effectively and properly. The variables of project
management plan is given below:
 Cost: It is basically the amount that is required in order to complete the project.
In addition to this, it is important to analyze the cost of project so that there is
proper control over cost (Azanha and et. al., 2017). By the assistance of this,
the manager will be able to ensure proper execution of activities. For the
present study, the overall cost estimation is dollars 800.

CONT..
 Scope: It is determined that the present study has broad scope in order to
provide better grasp on talent management which will help researcher to
implement future projects in an effective and efficient manner. In addition to
this, it also help in gaining insight about issues related to talent management
due to which an organization is able to develop appropriate strategies to
manage and retain competent workforce.
 Time: It is another important aspect of a project where investigator need to
determine the overall time required in order to complete the project (Auschra
and et. al., 2019). It is important to finish the project within given timeframe so
that there is proper utilization of all the available resources. In context to the
present study, the time period of 3 months has been determined by investigator.

GANTT CHART
 Gantt chart is defined as an effective time
management tool that help in completing
every activity associated to investigation
within predefined time. It is basically a
graphical tool which is used in order to
schedule the task in a better and effective
manner. This chart involve the starting and
ending time of every activity.

METHODLOGY
 Primary data: It is the information which is collected by
researcher first time for meeting with specific requirements.
Primary data is first handed and completely raw thus has higher
authenticity & relevancy (Maqbool and et. al., 2017). For present
study, primary data has been collected through questionnaire by
existing employees of respective company
 . Secondary data: Secondary information is collected from
already available data. There is nothing new in secondary
information so investigator needs to test the reliability &
authenticity of resources before extracting necessary information.
In present scenario, data has been taken out from journals, articles,
websites and other such sources.

DATA ANALYSIS
Q1) Are you familiar with the
concept of talent management?
Frequency
a) Yes 30
b) No 10
 Interpretation: The above
chart shows that 30
respondents out of 40 are well
aware with the talent
management concept whereas
rest 10 people do not have
significant information about
the respective concept.
30
10
a) Yes
b) No

CONT..
43%
15%
15%
28%
Chart Title
a) Strengthen competitive position.
b) Improvement of customer focus and satisfaction.
c) Improve market image
d) Reduction in cost and expenses
 Interpretation: The above graph
shows that 17 respondents has a
view point that talent management
approaches benefit Morrison by
strengthening competitive position
while 6 employees consider
improvement in customer
satisfaction the most important
benefit for company. It is analyzed
that 6 respondents consider that it
will help organization in terms of
improving market image while
another 11 respondents think that it
will reduce overall cots & expenses.
Q4) What are the major
benefits get by Morrisons
through effective talent
management?
Frequency
a) Strengthen competitive
position.
17
b) Improvement of customer
focus and satisfaction.
6
c) Improve market image 6
d) Reduction in cost and
expenses
11

CONT..
Q7) Does effective talent
management strategies help in
retention of employees within
company?
Freq
Yes 35
No 5
 Interpretation: The above
graph shows that 35
respondents are agreed that
effective talent management is
helpful in retaining employees
for longer duration with
company while 5 respondents
consider that there is no
interrelationship between
talent management and
retention of work force.
88%
13%
Chart Title
Yes No

CONCLUSION
 From the above discussion, It has been concluded that talent
management is important within an organization in order to
acquire, manage and retain competent workforce for longer time
period. In addition to this, it is determined that there are various
talent management strategies used by organisations such as
rewards and recognition, training and development, offering
impressive salaries and so on in order to manage and retain
employees for longer time. It can be concluded that there are
many challenges as well as constraints which are being faced by
organisations to manage workforce properly.