This research paper examines the impact of globalization on the business success of Samsung. It aims to identify the positive and negative factors of globalization, explore the reasons behind Samsung's outsourcing decisions, and determine the future prospects of globalization for the company. The research utilizes both quantitative and qualitative research methods, including surveys and interviews with employees and managers. The findings highlight the benefits of globalization in terms of product quality improvement, cost reduction, and online marketing. Recommendations for future research and improvements are also provided.