Talent Management for Entrepreneurs and Small Businesses: A Case Study on Virgin Group

Research Proposal Form
Student Name: ................... Student ID: .................
Centre Name: .....................
Tutor: ................................ Date: ..............
Unit: .................................
Proposed Title: Talent management for entrepreneurs and small businesses. A case study on
Virgin Group.
Section One: Title, objective, responsibilities
Introduction.... [100-200 words]
The aim of this report is to determine the impact of talent management for entrepreneurs
and small business. Talent management is described as the process so retaining employees
for long run in the company and developing their potential so that they could active their
objectives. For small and large entrepreneurs, it is most essential to develop their staff
members and retain them long time so that there could be reduction in employee’s turnover
rate. This research includes primary and secondary research and this helps in collecting
appropriate results.
Research aim [50 words]
To determine the importance of talent management for entrepreneurs and small businesses.
A case study on Virgin Group.
Research objectives.... [50 words]
 To determine the understanding of talent management in the organisations.
 To analyses the importance of talent management for entrepreneurs and small business.
 To determine the challenges faced by Virgin group entrepreneur in implement talent management
in their organisation.
Research questions...... [50 words]
 What is the understanding of talent management in the organisations?
 What is the importance of talent management for entrepreneurs and small business?
 What are the challenges faced by Virgin group entrepreneur in implement talent management in
their organisation?

Section Two: Reasons for choosing this research project [100-200 words]
The reason behind choosing this topic is that talent management is now a days most
important for very business. whether it is a small business or large business. It is used by
many of the entrepreneurs in developing their staff productivity and their objectives of
organisation. By conducting this research, the researcher will be able to make get more
knowledge and more skills which can help them in their near future for applying for any of
the job position. By having this research will be able to get more knowledge about
entrepreneurs and small business. in this report, there is a use of primary and secondary
research to get accurate and reliable information for the given topic.
Section Three: Literature review [400-500 words]
From the views of Arangath (2020), Talent management is the process of developing
employees and retaining employees for long run so that this will increase their potential
and productivity both. Their can be certain importance of talent management is that it helps
the entrepreneurs a small business in developing their employees and make them more
producible (IMPORTANCE OF TALENT AND TALENT MANAGEMENT IN
BUSINESS ORGANIZATIONS, 2020). This helps them in reducing their employee’s
turnover rate. Entrepreneurs like Richard Branson the CEO of Virgin group is focusing
more on employees by providing them proper training and motivation so that they could
retain in organisation for more time. They are developing employees through appreciations
and conducting performance appraisals programmes. This helps them in retaining them for
long run. Further, the talent management strategies are used by many of the entrepreneurs
and small business, to increase their productivity of employees and developing their
standards. This helps them in analysing their performance and engaging with the
workforce. By this they could identify the performance gaps between various employees
and provides them training nd development sessions according to them.
According to Conrad (2020), the CEO of virgin group is also a biggest successful
organisation who is using talent management strategies in developing their employee’s
performance. But on the other hand, they found some of the challenges that could be
managed by them in implementing of the talent management strategies (Why Talent
Management should be a priority for entrepreneurs, 2020). These challenges are increasing
in employee’s turnover rate, lack of leaderships and increasing of the conflicts sometimes
so these challenges should be faced by many of the entrepreneurs and small business. So,
these challenges should be solved and works on improvement of employees relations and

their engagement. So, this brings their profits and revenues.
References
IMPORTANCE OF TALENT AND TALENT MANAGEMENT IN BUSINESS
ORGANIZATIONS, 2020. [online] Available through
<https://www.linkedin.com/pulse/importance-talent-management-business-organizations-
arangath>
Why Talent Management should be a priority for entrepreneurs, 2020. [online] Available
through <https://www.activegarage.com/why-talent-management-should-be-a-priority-for-
entrepreneurs >
Section Four: Activities and timescales [200-300 words]
Activities to be carried out during the research project (e.g research, development
and analysis of ideas, writing, data collection, numerical analysis, tutor meetings,
production of final outcome, evaluation, writing the report):

Section Five: Research approach and methodologies [300-400 words]
What type of research approach and methodologies are you likely to use and why?
What your areas of research will cover:
Research approach: This is approach comprise of two kinds. These are deductive and
inductive methodology that is utilized in this examination report. As in this examination,
analyst is utilizing deductive methodology. Since this will uphold in examination of the
data and which are quantitative structure.
Research system: The examination methodologies are of different sorts and strategies.
These are talk with, studies, contextual analysis, writing audit. In this exploration there is a
utilization of poll study and writing audit. As these will helps the specialist in gathering
precise data.
Research strategies: There are two techniques that are utilized in the exploration. These are
subjective exploration and quantitative examination technique. In this given examination
there is a utilization both of these strategies on the grounds that quantitative exploration is
gathered through mathematical terms that is recurrence and measurements. Then, at that
point subjective information is gathered through writing survey and results in bring great
and best results.
Sampling: Sampling is the techniques where there is a determination of an example from
enormous number of populaces. In this given examination, the example size which is taken
is 20 individuals and this will help in getting valid and important information data. These
examples are being taken from representatives of Virgin group so that genuine outcomes
could be determined.
Data collection: Data is to be collected through two sources which re secondary and
primary. So, in this research, researcher is collecting both primary and secondary data. So,
secondary data is collected through literature review and books written by various author
and primary is collected through questionnaire why is to be filled by many of works