This report suggests a new business venture of a 24-hour food delivery service for University of Hertfordshire students. The target market includes hostel students who often stay awake till late and require food. The services offered include 24/7 delivery of food to hostel students, a wide variety of food options, and hygienic packaging. The revenue model includes charges for food and delivery, while promotion strategies include social media marketing, pamphlets, advertising in college magazines, and word of mouth marketing.