Professional Identity and Practice

This report explores the key benefits of ongoing professional evolution and researches professional employer needs in the travel and tourism sector. It also discusses the classification of own quality, skills, and competence and assesses a range of acquisition theories and approaches. Finally, it provides a structured improvement plan for becoming a travel consultant.

PROFESSIONAL
IDENTITY AND
PRACTICE

Table of Contents
INTRODCUTION...........................................................................................................................3
TASK 1............................................................................................................................................3
P1. Investigate of key profit of ongoing professional evolution............................................3
P2. Research of professional employer needs........................................................................4
TASK 2............................................................................................................................................5
P3. Classification of own quality, skills and competence......................................................5
P4 Assessment a range of acquisition theories and approaching utilized for private and
professional alteration............................................................................................................6
TASK 3............................................................................................................................................8
P5. Structure of a improvement plan......................................................................................8
CONCLUSION..............................................................................................................................10
REFERENCES..............................................................................................................................11

INTRODCUTION
Professional and personal improvement is essential for organisation as it ensure about the
effective improvement of skills which is vital to secure the prominent role within the
organisation. Hence this is essential for the individual to have appropriate and effectively access
there strength and weakness to achieve desire aims and objectives effectively(Sherwood and
O’Donnell, 2018) . This report is based upon Flight centre which is deals in travel and tourism
sector. In this discourse the papers is separate into two parts firstly it is related with the
expedition of on going professed development and the information regarding stakeholder. Apart
from this second part is covers about the professional evolution plan and describe about wide
range of work and job application.
TASK 1
P1. Investigate of key profit of ongoing professional evolution
Ongoing professional development mention to constant change of state with the skills as
well as the competency as to increase the skill and ability which help individual to expand and
grow in future. In the travel sector this is essential for the person to have better personality and
skill which can be beneficial for personal and professional growth(Taylor and Harding, 2018) .
However, current improvement has several welfare to different stakeholders of Flight centre such
as flight centre and the advantage which is essential to explore and expand business.
Advantage for different stakeholder:
Directors: They are top official in the organisation who take effective decision regarding
the policies as to capture large market share. As they play an vital role in the day to day
operation of business but provide big profit share in the company. For the travel company like
Flight centre directors tend to plan long term success strategy and increase the profitability of the
company.
Government: The government is essential as the provide funds to support the
organisation and provide boost to economy of the country. There are different rules and
regulations which are framed to facilitate organisation regrading the policies to make healthy
environment. As the flight centre can improve their service by support and sustainability working
for the company.

Investors: As the travel and tourism industry is expanding the business so this attract the
large investor. In result this provide expansion and growth for the sector and this increase the
market share for the longer time period (Bruno and Dell’Aversana, 2018). Advance processes for
instrumentation building and plan of action evolution that consider knowledge, experience, and
aggregate view.
Employees: One of the most critical advantage which worker would be acquire through
on going improvement as this tend to increase the job satisfaction of the company. This also
improve the communication skills which allow to improve them personal satisfaction and the
sense of learning. Beside this, it improve the productivity of individual as this cater to
accomplish the personal agenda effectively.
Employers: A major benefits for ongoing development in which employer experienced
the skilled workforce to accomplish and manage the business activities. This allow firm to
further to increase the customer satisfaction in facilitating with higher product quality and
service. This is because uniformity is expedited in the organisation, which allows worker to
perpetually render better outcome, as a result, higher client gratification and better competitor
benefit.
P2. Research of professional employer needs
A managerial position within the travel and tourism is very much essential as it require
the individual to comply the effective plan and organise the operational activities to meet the
customers needs and wants(Cruess, Cruess and Steinert, 2018). In the context of Flight centre
there is been many employer expectation in the relation to several skills as well as competencies.
Here are some of the prominent capabilities which is expected by explore in the well define
manner.
Role of travel consultant:
Travel consultant meet the clients as to discuss as well as learn about the requirement of
travel. They are responsible for advising the client about the travel option in accordance with
there needs and wants. There are some of the roles of Flight centre travel consultant which are
explained down below:
 The main role of travel consultant is to study the different destination option in order to
expand the business effectively.

 They also provide all the essential information regarding the whether, climate condition
and price as to make sure about to clear all the doubts of employees.
 Further the employee expect from the employer to promote and encourage the work to
achieve common goal effectively. Hence the management provide all the essential
information going in trend to achieve desire objectives.
Business development manager:
The business alteration manager is often the first point of contact a new prospective
customer will have the business when they are looking for the information effectively(Harden
and Loving, 2019). In the context of Flight centre the employer expectation is to have proper
sales which bring revenue for the company.
 The employer expect from the employees that development manager tend to establish
potential client meeting and to bring new customers in the market.
 The expectation is to increase the sales and profitability by capturing the new market and
productivity of the company effectively.
 Apart from this, they have to expect new goal and providing proper training to employees
to develop there skills effectively.
Commercial Air manager:
In this the role of the commercial air manager is to maximize its air income potential
thorough the negotiation, prioritisation and directional selling of airlines(Losano, Fiorentini and
Villarreal, 2018). Here are some roles which must be followed the commercial air manger which
are explained down below:
 The role is to negotiate the commercial in terms for the business partners both over the
phone and face to face in travel and tourism and take responsibility to achieve revenue
and earning across the business.
 Apart from this the employer expect that the worker track and monitor the commercial
performance activities as to capture large business to an extent.
TASK 2
P3. Classification of own quality, skills and competence
Self classification is an method in which it needed by the respective to determine their
personal strength and weakness in line with their desirable job roles. As to gain success in future

this is essential for different skills to compete in the market. For the travel consultant I must
posses different set of skills and ability as to compete in such business environment. It is
essential to do proper assignment which can be useful in future.
Customer service skills: This is essential of the travel consultant to have effective
customer service as it tend to increase the sales and productivity of the firm in the well define
manner. It is vital for me to work upon the service which is provided to consumer as to facilitate
consumer with high end service(Avidov-Ungar and Forkosh-Baruch, 2018). The duty of travel
agent career will be spent booking travel for having better experience. Being able to understand
the need of each and every client is to satisfy the need is essential. To improve such kind of skill
I have to carefully listen and bring out the high quality product and service effectively.
Communication skill: One of the most spectacular skill which I posses is the
communicating skills which help me to attract larger number of audience effectively. I am quite
effectual when it comes to communication to customer as I have to deal with different customer
which allow me to actively listen to the problem and also ensure that each of there needs to be
analysed to achieve desire aims and objectives effectively. Apart from this, I am able to
facilitate customer with proper and clear instruction effectively.
Patience: As this travel consultant have deal with different tourist and have to face
different set of question. This make person angry, annoyed which in result create an wrong
image company in the minds of customer(Binyamin, 2018). On the other hand I have great
patient and have ability to over come the issues of traveller no matter how irritated or upset the
minds gets. It all comes down the customer service and as this work require endless patient and
ability to understand the need and wants of customer effectively.
On the basis of above skill and personal skill audit I have assessed my skills on basis of
rating. However there are different assessor and other peers to examine and provide score on the
basis of rating:
P4 Assessment a range of acquisition theories and approaching utilized for private and
professional alteration
This is vital to use different theories and management are used by the management to
learn and understand the skill as well as there importance(Meldgaard Hansen and Kamp, 2018).
For the individual is vital to convert them into practise for the effective purpose to enhance the

productivity of the firm. In order to improve the professional skills there are different set of
theories and approaches which are explained down below:
Learning Theories:
Constructivism: This is based on the assumption that we all concept our own perceptive
of the world bases on respective experience and inner cognition. Person in this theory thought
different self prejudiced representation of several objectives. Apart from this I have learned
different techniques and concept which can be help to bring out new ideas or the concept based
on the prior knowledge. This theory is mainly focus on changing to solve the people problems as
the learner it needs a momentous base cognition which use to explicate and make new thought.
Cognitivism: This is based upon the thought procedure backside the action and the
theory is supported upon the idea which manlike process the data and respond or recreate to
bring out effectively outcomes. Change in action are ascertained but only as an sign to what is
going in the person head. Cognitive information process is used when the learner plays an active
role in seeking the way to understand the process data that is interrelated to the memory.
Learning Approaches:
The behaviourist conceptualization to acquisition centre around the belief which is
appropriate and can be taught through the constant repetition of the different task which are
combined with the different response from the assistant. Positive feedback encourage and
reinforce success while giving destructive response it can immediate the correction an discourage
the continuance of a fault or undesirable action.
VARK Style: This is the approach which is connected with the definite method through
which the learning style can be classified by the individual to guarantee about the learning in the
best possible day. This is important for the company to have effectively reading and writing
skills which is used to provide accurate learning style.
Kolb’s Learning Cycle: This works upon the different stages of life cycle which is
associated with the learning. However this is related to development of the abstract and new
concept to figure out new ways to achieve different aims and objectives.
From the above stated report, the best learning model is constructivism approach which is
consider as the best role of the manager in flight centre. The objective behind this aspect as this
provide better approach and new ideas to achieve desire aims and objectives effectively.

TASK 3
P5. Structure of a improvement plan
This is essential for individual to improve the ability in the context of their weaker skills.
It allow them to get along more effective in their job role and safeguard the individual future. As
to become travel consultant here are some roles which must be taken care to improve the
efficiency to some extent. Hence, this development plan is represented below:
SKILLS
CURRENT
PROFICIE
NCY
TARGETTED
PROFICIENC
Y
DEVELOPMENT
OPPORTUNITIES RESOURCES TIME
Customer
service skill 5 10
This kind of skill will
help me to increase the
efficiency and
productivity of the
firm effectively. Apart
from this it also set an
standard for the
individual and perform
better as to achieve
desire aims and
objectives effectively
(Thomas and Mockler,
2018).
In this
resource are
the proper
tool and
techniques
which is used
to improvise
the change
to improve
the skill
which lead to
satisfactory
service to an
consumer.
3
Mont
hs
Communic
ation skill
3 10 This is the most vital
skill as it tend to
reduce conflict and
chaos present with in
the travel consultant.
As the name suggest
the job role define to
The resources
which are the
Manuals and
Past journals
would serve
as resources
in this aspect.
6
Mont
hs

handle the tourist and
there problems which
is essential for the
individual to have
effective
communication skills
which need to
improved as to
improve the experience
of the customer.
Patient 4 10
As to become travel
consultant it is
essential to have
proper knowledge
regarding the travel
package and weather
conditions in order to
provide better
experience. As the
customer ask different
question and make
sure that the consultant
have proper knowledge
regarding the all the
activities which
represent tourist and
culture.
To
accomplish
such factor
the resources
which are
require is
VARK model
as this tend to
provide
effective tool
and service to
accomplish
the
requirement
and needs in
a well define
manner.
12
Mont
hs
From the above development plan the company it has been analysed that there
communication and service skills are essential to as become successful travel consultant. These

are the skill which are used to improvise the service and make sure that the individual posses
such skill as which increase the competence and productivity of the firm.
CONCLUSION
From the above stated report this has been analysed that professional recognition and
activity is one of the most essential elements which must be enclosed by respective to insure
effectual development within their business. This is has been examined that ongoing professional
development help in figure out the different aspect which leads to realise the skills as well as the
competencies which are required by the employees which have suck skills. Beside this, the
assessment of own skill and abilities help in figure out the pros and cons in terms of different
criteria. However the learning theory personal development.

REFERENCES
Books and Journals
Avidov-Ungar, O. and Forkosh-Baruch, A., 2018. Professional identity of teacher educators in
the digital era in light of demands of pedagogical innovation. Teaching and Teacher
Education. 73. pp.183-191.
Binyamin, G., 2018. Growing from dilemmas: developing a professional identity through
collaborative reflections on relational dilemmas. Advances in Health Sciences
Education. 23(1). pp.43-60.
Bruno, A. and Dell’Aversana, G., 2018. ‘What shall I pack in my suitcase?’: the role of work-
integrated learning in sustaining social work students’ professional identity. Social Work
Education. 37(1). pp.34-48.
Cruess, R.L., Cruess, S.R. and Steinert, Y., 2018. Medicine as a community of practice:
Implications for medical education. Academic Medicine. 93(2). pp.185-191.
Harden, S.B. and Loving, K., 2019. Outreach and engagement staff and communities of practice:
A journey from practice to theory for an emerging professional identity and
community. Journal of Community Engagement and Scholarship. 8(2). p.2.
Losano, L., Fiorentini, D. and Villarreal, M., 2018. The development of a mathematics teacher’s
professional identity during her first year teaching. Journal of Mathematics Teacher
Education. 21(3). pp.287-315.
Meldgaard Hansen, A. and Kamp, A., 2018. From carers to trainers: professional identity and
body work in rehabilitative eldercare. Gender, Work & Organization. 25(1). pp.63-76.
Sherwood, M. and O’Donnell, P., 2018. Once a journalist, always a journalist? Industry
restructure, job loss and professional identity. Journalism Studies. 19(7). pp.1021-1038.
Taylor, K.M. and Harding, G., 2018. The pharmacy degree: The student experience of
professional training. Pharmacy Education. 7(1).
Thomas, M.A. and Mockler, N., 2018. Alternative routes to teacher professional identity:
Exploring the conflated sub-identities of Teach For America corps members. education
policy analysis archives. 26. p.6.