Leadership in Starbucks: Case Study on Howard Schultz's Leadership Style

Running Head: CASE STUDY: LEADERSHIP IN STARBUCKS
LEADING PEOPLE
CASE STUDY: LEADERSHIP IN STARBUCKS

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CASE STUDY: LEADERSHIP IN STARBUCKS
Table of content
Introduction.................................................................................................................................. 3
Discussion................................................................................................................................... 3
Conclusion................................................................................................................................... 6
Bibliography................................................................................................................................. 7

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CASE STUDY: LEADERSHIP IN STARBUCKS
Introduction
Starbuck is an international company based in Washington. The organization has more than
12000 stores and operates its business in more than 60 countries. In 2015, the organization has
expanded its business in 72 countries (Mason, Cole & Goza 2017). Howard Schultz is the leader
of the organization and his leadership style enables the organization to achieve its goals. This
report includes a case study on the leadership problems faced by Howard Mark Schultz, the
leader of Starbucks. This report also includes some philosophy that Howard should apply for the
development of the organization and leadership style.
Discussion
Case study
This case study includes an analysis of leadership of Howard Schultz in Starbuck Corporation.
Starbucks is an American coffee company. It offers different kinds of hot drinks and cold drinks
to its consumers. The main aim of Starbuck is "to inspire and nurture the human spirit- one
person, one cup, and one neighborhood at a time". In 2019, the organization operates it
business in more than 30000 locations across the world. Howard Schultz is the leader of the
organization and his leadership style enables the organization to achieve its goals. Schultz has
the ability to motivate his employees and also had a clear vision of guiding his workers and staff.
There are many challenges and leadership problems faced by the leader of Starbuck during its
leadership. The organization aims to operate its business in Australia but has faces cultural