logo

Role of Advertising and Selling Products in Online Travel Agency - A Study on Barrhead Travels

   

Added on  2023-04-23

17 Pages546 Words487 Views
Research project
TASK 4
To asses the role of advertising and selling products in online travel agency”- A study on
Barrhead Travels.

INTRODUCTION
Aim:
To asses the role of advertising and selling products in online travel agency”- A
study on Barrhead Travels.
Objectives:
To determine the role of advertisement in travel and tourism industry
To asses the link between advertisement and sale of services in tourism
sector
To recommend the ways in which online travel agencies can better advertise
their products and services

RESEARCH QUESTIONS
What is the role of advertisement in travel and tourism industry?
Explain the relationship between advertisement and sale of services in
tourism sector? ?
What are the ways using which travel agencies can better advertise their
products and services?

RESEARCH METHODOLOGY
Data collection:
Primary data collection:
Questionnaire
Interview
Secondary data collection:
Researches
Journals
Books
Online websites

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
Research Outline Specification
|33
|8370
|165

Impact of Social Media Marketing on Sales Performance of TUI Travel
|2
|1353
|33

Impact of Digital Technology on Travel and Tourism: A Study on TUI
|1
|1609
|33

Role of Online Marketing in Increasing Sales and Profitability of Next Plc
|15
|636
|364

The Impact of Advertising on Buying Decision of Customers
|1
|637
|55

Role of Social Media in the Growth of Tourism Industry of UK-TUI
|1
|1063
|93