Contemporary Development in Management: Influence of Technological Changes on abagri Organization

This report discusses the influence of technological changes on abagri, a leading agriculture and animal food production organization. It explores the external factors affecting the organization's operations, such as competition, economic conditions, technical modifications, changing needs of buyers, government regulations, and environmental changes. The report also evaluates abagri's response to technological changes and highlights the importance of adopting advanced farming equipment and techniques. Training programs, manufacturing activities, and digital supply chain networks are discussed as part of the organization's efforts to stay competitive in the industry.

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CONTEMPORARY
DEVELOPMENT IN
MANAGEMENT

TABLE OF CONTENTS
INTRODUCTION ..........................................................................................................................3
TASK 1 ...........................................................................................................................................3
TASK 2 ...........................................................................................................................................6
2(i)Influence on abagri organization due to the Technological changes happening in industrial
sector ...........................................................................................................................................6
2.ii Critical evaluation of organizations response........................................................................7
2.iii Areas of improvement .........................................................................................................9
Conclusion ....................................................................................................................................12
REFERENCES .............................................................................................................................13
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Agriculture- Animal production industry
INTRODUCTION
Agriculture and animal production industry supports for meeting the food requirement of
living beings (Bowler, 2014). Many organization across UK are executing their operation in this
sector and huge growth and success opportunities are provided by this industry. Present report is
based on abagri which is a leading agriculture and animal food production organization that
serves quality food for consumers.
TASK 1
abagri was founded in the year 1984 and presently it has become a leading global
agriculture business which provide employment to more than 3000 people across UK. Company
give focus on changing agriculture for better tomorrow and it also helps for making positive
impact on the lives of people. Operations of the enterprise have been located in more than 70
countries. Organization has details understanding of agriculture's importance and it is trying for
exploring responsible agriculture. Organization is producing more food from fewer resources and
it is also trying for safeguarding the natural resources that are required for executing food
production activities in nation. Involvement of employees and other stakeholders is taken for
executing functional activities of the enterprise. In addition to that there are some global factors
that gives impact on the operational activities that are performed in the enterprise. Diverse
external influences are as described :-
Competition in market :- Agriculture and food production industry offers huge success and
growth opportunities. abagri organization faces huge competition in industry and rival firms
create challenge for the organization. It is vital that strategic approach should be used for
executing the business functions of the enterprise in better and effective way (Buckley and
Carney, 2013). Demand and supply are two major elements that gives impact on the diverse
range of marketing activities performed by the entity. Growth and success of competitors also
affect the existing market shares and financial revenues earned by the enterprise. It is assertive
that strategies and action plans used by competitive firms should be assessed and evaluated so
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that strategies can be formed for meeting the challenges and difficulties that are created by rival
firms (Greco, 2013).
Economic factors :- Changes in economic conditions of nation also gives impact on the
operational activities that are performed in the enterprise. abagri organization also faces issues
and due to that overall profitability and financial revenues of the organization gets affected.
Other than that inflation and deflation situations in nation also gives impact on the financial
performance of the organization (Gray, 2016). At the time of inflation purchasing power of
people decreases and they give more importance to buying products that are available at
affordable price range. On the other hand if there is deflation situation in nation than due to that
purchasing power of people increases and more importance is given for buying superior quality
products.
Technical modifications :- Advanced and innovative technology is supporting for carrying out
business activities in effectual and powerful way. Manufacturing, administrating and logistics
and supply chain activities of the organization can be performed in more fruitful and effective
way (Tilt, 2007). abagri also need to adopt advanced technical equipment and investments need
to made for accomplishing this task of the enterprise. Long term competitiveness and growth of
the enterprise is ensured through this. It requires that finance and funds should be
Changing needs and expectations of buyers :- Consumers of the entity are more prominent
stakeholders that supports for executing required business functions of the enterprise in better
and effective way. It is required that products and services of abagri should be developed for
meeting the demand and expectations of buyers. Profitability and financial revenues of the
organization can be enhanced and it will help for gaining competitive advantage for the firm.
Social and cultural factors gives influence on the needs and expectations of buyers and due to
that requirement of buyers gets influenced (Tan, Plowman and Hancock, 2007). It becomes vital
that proper evaluation should be done for identifying and assessing requirement of buyers and it
will support for developing the products as per the expectations and requirements of consumers.
Government regulations :- Changes are made by state in policies and norms that are formed by
state for executing trade activities in the enterprise. It is mandatory that guidelines given by state
should be properly followed so that all the operational activities should be executed in legal and
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lawful manner. Other than that it is also required that international legislation and guidelines
given by government of every nation should be followed properly. When changes are made by
state in the policies and norms than it becomes mandatory to follow them. It imposes conditions
on the abagri to make required changes in the policies and norms so that required benefits could
be achieved and better outcomes should be received from them. Rules and regulations changes
from one nation to another nation and it becomes necessary that company should carry out its
functional activities as per the regulations that are followed in the nation (Pinstrup-Andersen,
2015). It is vital that all the operational activities of the entity should be performed in the
strategic and systematic manner by following legal guidelines that are given by government.
Environmental changes :- These changes also gives impact on the functional activities that are
performed in the enterprise. Other than this it is also required that impact of these changes should
be assessed by abagri so that business functions can be executed in constructive ways. Climate
changes, rainfall, temperature changes and natural disaster are some prominent environmental
changes that gives influence on the operational functioning of the enterprise. Company produces
agriculture and animal production products and it is required that environmental changes and its
impact should be properly assessed so that risk and failures of the business can be reduced.
Farmers who provide necessary raw material and other required equipment and resources gets
affected due to the changes that occur in the external business environment (Parisi, Vigani and
Rodríguez-Cerezo, 2015).
Other than that it also gives impact on the overall manufacturing and supply chain
activities that are performed in the enterprise. Moreover, negative changes such as natural
disasters and other climatic conditions also affects the diverse range of operational activities that
are performed in the organization. Bad climatic conditions gives influence on the overall
business functions that are executed in the entity. Other than that it is required that predictions
about environmental conditions should be done so that risk and losses can be minimized and
long term competitiveness of the enterprise can be ensured (Vousden, Cargill and Shennan,
2014).
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TASK 2
2(i)Influence on abagri organization due to the Technological changes happening in industrial
sector
Twenty-first century is an era f technical advancement and new inventions and innovations that
are happening in technological sector have supported for making positive improvement in lives
of people. Technological changes have also given positive impacts on the agriculture and animal
production sector and diverse activities of the entity is getting affected due to it. Advanced
farming equipment have been developed and they support the people who are involved in
farming related activities (Specht, Siebert and Dierich, 2014). Time and cost for carrying out
agriculture activities have reduced and due to that impact is also have been observed on the
overall financial revenues that are earned by the organization. abagri organization can reap
long term benefits through the farming activities that are performed in the entity and due to that
impact is also observed on the overall activities that are performed in the business organization.
Other than that it has been observed that agriculture and animal production is facing huge
competition and rival companies that are operating in this sector are formulating strategies and
action plans. abagri also needs to adopt strategic approach so that required functions of the
entity can be performed in better and effective way. Advanced technical equipment support for
carrying out manufacturing activities of the enterprise in better and effective way (Lawrence,
Lyons and Wallington, 2013). New methods and innovative techniques are provided by technical
changes that can be used in the firm. Supply chain and logistics activities can also be performed
in better and effectual way and it helps for transporting the products from one place to another in
effectual way.
New technical changes that have happened in the agriculture industry have increased
chances of growth and success and due to that impacts also have been observed on the growth of
this industry. Advanced farming instruments makes it possible for making optimum utilization of
resources and all the business activities can be performed in better and constructive manner.
Capabilities of the organization to grow as a leading agriculture and animal production company
of the world (Dandage, Badia-Melis and Ruiz-García, 2017). Farmers that are working for the
company has option for making use of advanced farming precision tools so that required
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functions can be carried out and executed in better way. Technical changes that have happened in
the agriculture industry have made it possible for gaining long term competitiveness and
competitive advantage for the business. It has become possible for reducing the use of soil,
pesticides and other raw materiel for executing the functioning of the enterprise and it will
support for carrying out the activities in time saving and cost effective manner. Wastage that
occur while carrying out farming activities also gets reduced and it becomes possible for utilizing
all the resources of the organization in optimum manner.
Precise agriculture equipment helps for performing the farming activities in better and
effective way and it also supports for executing animal production functions in effectual manner.
Moreover, all the required products can be manufactured on technically advanced instruments
and it will help for performing the work in constructive way (Buckley and Carney, 2013).
Products can be designed and developed and competitive advantage can be gained for the
business. In addition to that smarter and digital supply chain network can be developed and
necessary products and goods can be served at right place and at the right time through the
supply chain network. Technical software are also available in market that helps for doing
monitoring of all the farming activities and it also helps for performing the agriculture activities
in digitized manner (Bowler, 2014.). It is also required that practices and procedures that are
carried out in agriculture industry should be performed in technically advanced manner and it
will help for gaining long term benefits and success for the abagri organization.
2.ii Critical evaluation of organizations response
abagri organization has taken many significant steps for performing the business
functions in better advantageous manner. Many techniques and methods have been adopted by
the organization so that required business activities can be performed. Company organize
training program for its farmers so that they can learn methods and techniques for making use of
farming instruments in better and effective way. It is a positive initiates that is taken by company
for making its stakeholders technically smarter (Bowler, 2014). It is assertive that effective skills
should be posses by staff members of the enterprise.
Training programs that are organized in abagri company supports for rendering
capabilities and competence to the employees and due to that they will become capable for
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completing their assigned task in more efficacious way. Advanced precision agriculture tools are
used by the enterprise which aids for reducing the wastage from the functional activities that are
performed in the firm. Technological innovations that are happening in agriculture industry
plating a pivot role for ensuring growth and success of this industry. Organizational response for
adopting new technology is effective and it supports for meeting the required goals and targets of
the enterprise in productive manner. Research and development department of the company
takes positive initiatives for implementing the new technology in the organization and it also
helps for ensuring long term growth and success of the business.
Manufacturing and production activities are performed in the enterprise by making use of
advanced and innovative technology. Farmers have been advised to make use of advanced
technology so that they can perform agriculture related tasks in better and effective way. Agri
software aids for scheduling the necessary activities of farming sector and it also supports for
doing proper monitoring of activities that are performed in the entity. In addition to that precise
farming tool helps in thrashing and other farming activities (Technical changes and innovations
in agriculture. 2017).
It is required that all the organizations working across agriculture industry should take
initiatives for adopting new technology in farming (Lawrence, Lyons and Wallington, 2013).
Farming related works are completed by farmers by making use of advanced and effective
farming instruments and superior quality products are manufactured and offered by the
enterprise. Power system and water irrigation system is used by farmers and it helps for reducing
the wastage of water, soil and seeds. In addition to that new and innovative technology that is
used by farmers helps for accomplishing mission and vision of the enterprise and it also helps for
making positive improvements in manufacturing and production activities that are performed in
the business. Other than that company has also made efforts for developing digital supply chain
networks through which products and services are transferred to business consumers and they get
opportunity to utilize products and services that are offered by the enterprise.
Products can be made available at the right place and at the right time and appropriate
delivery of commodities is ensured through this. Training programs that are organized in the
enterprise also helps for imparting required capabilities and competence to the staff members.
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However, it is required that necessary investments should be made so that required business
activities can be performed in the enterprise in better and effective way. Proper funds are
allocated by management of abagri so that necessary technical modifications can be made in the
functional activities that are performed in the organization. It is also required that proper
monitoring should also be done for ensuring that all the necessary technical changes should be
properly executed in the organization. In addition to that it is also required that proper
capabilities and competence should be posses by employees so that they can accomplish their
assigned task and responsibilities in effectual manner. Positive efforts have been made by
abagri organization and it has supported for ensuring long term growth and success of the
enterprise. Advanced animal nutrition technology is used for manufacturing animal production
products of the enterprise. Other than that environment scanning software are also used for
assessing the changing climatic conditions and it helps for doing weather forecasting and
assessing environmental changes (Vousden, Cargill and Shennan, 2014). Company also adopted
new technical changes for doing commodity risk management and tailored raw material is
developed through this. Compound feed manufacturing system is also adopted in the entity in
which production of compounds feeds for swine, poultry and game producers is done by making
use of technically advanced instruments. All the initiatives that are taken by organization
supports for meeting with the technical innovations and ensuring growth and success of the
organization.
2.iii Areas of improvement
abagri organization can adopt advanced and innovative technical instruments for
executing the required functions of enterprise in effective manner. Science and technology is
used in the enterprise for making real time improvements in existing practices and procedures
that are carried out in the entity (Tilt, 2007). In addition to that animal nutrition technology can
be implemented in the organization so that all the functions related to animal production can be
executed in constructive manner. Following are some recommendations that can be used in the
organization for making improvements in existing performance :-
 Investments can be made in the co product development so that values can be provided to
manufacturers and unnecessary cost can be reduced. This method will also support for
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developing new feed solutions from industry Co-products and manufacturers of the
organization can be provided with the value.
 Animal nutritional technology that is adopted in the organization can be improvised so
that better products can be developed. Food nutritional technology can be developed and
animal nutritional technology can be used so that positive improvements can be made in
the existing services (Tan, Plowman and Hancock, 2007). It will help for making positive
improvements in overall practices and procedures that are carried out in the enterprise.
 Adopting smart marketing tools :- Marketing is an activity that is being performed for
selling products and services of the enterprise. Innovative approaches can be used for
taking feedback and reviews from business consumers and other than that marketing tools
will also help for assessing trends that are running in the market (Parisi, Vigani and
Rodríguez-Cerezo, 2015). Products and services of the enterprise can be developed
according to that and better worth and values can be offered to business consumers.
 Investments can be made in the research and development department of the organization
so that innovative and advanced products can be developed. Innovative ideas and
concepts can be generated from the stakeholders of the business. Goods can be developed
as per the preferences and needs shown by consumers (Gray, 2016). Strategies and
techniques that are used by rival companies can also be assessed so that current product
range can be modified and innovative products can be developed for carrying out
business functions.
 Training and development programs can be organized for the staff members so that they
can be provided with necessary skills and capabilities for carrying out required business
functions in better way. Online learning material can be prepared and it can be provided
to staff members so that they should acquire skills and capabilities for carrying out
business functions in better and effective way (Pinstrup-Andersen, 2015). Moreover,
farmers can also be provided with the necessary skills so that they can accomplish and
perform farming activities in efficacious way.
 Technically advanced instruments can be used in farming activities that are performed in
the enterprise. Air and soil sensors are two smart equipment that supports for assessing
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current position of farm and water and air conditions can also be assessed through it.
Other advanced mechanical devices such as tractors and precision agriculture tools can be
used for carrying out farming activities in the enterprise. Livestock bio-metrics can also
be used for identifying and assessing and collecting important information that can be
used for performing farming operations (Specht, Siebert and Dierich, 2014). Crop
sensors helps for providing required information about requirement of water and soil for
growth of crop. Other than that infrastructure health sensors can also be used for
assessing material conditions and on the basis of that better and effective decisions can be
taken for doing optimum allocation of resources.
 Complete automation of manufacturing and animal production process can be done and it
will help for completing the functional activities of the enterprise in faster, cost effective
and time saving manner.
 Precision agriculture mechanics can also be adopted om the enterprise so that required
functions of the business can be performed in advantageous and effective manner.
Farming management that is based on Intra field variation is also carried out in the
enterprise so that better and effective methods can be adopted for executing the
operational activities of the enterprise (Pinstrup-Andersen, 2015). Precise sensors and
other machinery can also be used in the enterprise so that better and effective procedures
can be adopted for carrying out the farming activities in the enterprise.
 Vertical farming and synthetic bilogy can be used in the enterprise so that use of space
and soil can be optimized and better decisions can be taken for executing the operational
activities that are performed in the enterprise. Engineering biological system can be used
for process information, growing agriculture crops and carrying out the farming activities
of the enterprise. It will also help for executing the farming operations and making
positive impact on the organization.
 It is assertive that technical expertise should be present in the organization so that all the
required modifications can be implemented in the organization and it will help for
adopting the new technology in better way. Recruitment process can be organized in the
enterprise so that experience people can be hired in the enterprise so that required
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technical changes can be implemented in the organization. Other than that it is required
that monitoring of technical changes should be done so that all the required advancement
ed can be adopted in better and effective way.
CONCLUSION
Summing up the present report it can be concluded that agriculture and animal production
industry is facing intense competition. It is required that strategic approach should be used by the
organizations so that overall goals and objectives of the company can be accomplished. Various
external influences that gives impact on the operational activities of business includes technical
advancements that are happening in the agriculture industry. In addition to that it is required that
proper planning should be done so that technical changes should be implemented effectively in
the organization. It is also required that expertise should be hold by people who are accountable
for providing services to people.
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the current possibilities?. Nano Today, 10(2), pp.124-127.
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sustainability aspects of food production in and on buildings. Agriculture and human values,
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companies. Journal of Intellectual Capital. 8(1). pp.76–95.
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Vousden, N., Cargill, Z. and Shennan, A.H., 2014. Caesarean section at full dilatation:
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Technical changes and innovations in agriculture. 2017. [Online]. Available through:
<https://www.nap.edu/read/612/chapter/21#340>. [Accessed on 12th February 2017].
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