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The Effect of Bad News

   

Added on  2022-09-05

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Running head: TRAINING NEED ANALYSIS BY DOMINO’S
Training Need Analysis
Name of the Student:
Name of the University:
Author Note:
The Effect of Bad                            News_1

1
TRAINING NEED ANALYSIS BY DOMINO’S
Table of Contents
Executive Summary:......................................................................................................2
Introduction:...................................................................................................................3
Discussion:.....................................................................................................................5
Identification of expected performance or strategic changes:....................................5
Investigating the need of the specific training:..........................................................6
Investigating the competence gap:.............................................................................7
Identifying the training specification:........................................................................8
Conclusion:..................................................................................................................12
References:...................................................................................................................13
The Effect of Bad                            News_2

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TRAINING NEED ANALYSIS BY DOMINO’S
Executive Summary:
The training needs analysis (TNA) has been identified as a major aspect of any
organisational process. It is identified as that crucial process which every business
organisation must go through to access the level of competence that the organisation
employees already hold and the set of skills which the employees need to work upon to gain
the competitive advantage and stay ahead of its competitors. Training need analysis basically
helps in identifying the knowledge gap and aids in addressing the same in the right manner.
Therefore in this report, the organisation chosen for the analysis is Domino’s and how the
managers emphasize on the training analysis needs of the staffs arising out of a crisis
situation that the company went through and how imparting these skills and knowledge
would definitely help the company in taking prudent decision in the longer run. The training
need would specifically focus on crisis communication and why it is so important in today’s
dynamic business environment.
The Effect of Bad                            News_3

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TRAINING NEED ANALYSIS BY DOMINO’S
Introduction:
Domino’s is a global brand name, which started operating back in 1960 and since then
has been a leading name in the pizza delivery business across the globe. It has eventually
established it own network of franchise-owned stores across varied international markets. He
corporation has its headquarters in Michigan (Taylor, 2016). It was in the year 1983,
Domino’s came up with its very first international store in Winnipeg, Manitoba, Canada. The
company witnessed tremendous success and by 1995 it had already established its food chain
across 1000 international location (Hartley, 2015). In 2008, Domino’s was recognised as the
largest pizza seller in terms of their exclusively huge sales figure. This has not been a one day
game; Domino’s has always stood strong to its commitments of serving the best pizza at the
quickest. There just a call away service, tremendous diversity of flavours and spices won
millions of heart across the globe. However the main focus of this report is how Domino’s
combated its crisis situation during 2009 (Austin and Jin, 2016) which indeed highlighted
certain loopholes in the whole training system of the staffs and the managers which needs to
be immediately worked upon.
The growing power of social media and its utility in growing one’s business is
undeniable. However on the other hand one must be very careful regarding what is
communicated through this media as it has a tremendous fast reach and exposure, hence any
misinformation might stand dangerous on the credibility of the business organisation. This
was exactly the case with the leading pizza delivery food chain Domino’s. In the year 2009,
Domino’s did not step into the world of social media while a video went viral where two of
its staffs who belonged to their Conover N.C Franchise was seen doing disgusting and nasty
things with the food before delivery the same to the customers (Hosseinali-Mirza, Marcellis-
Warin, and Warin, 2015). This video created a viral storm and Domino’s had to face sever
The Effect of Bad                            News_4

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