A case Study on Barclays plc Assignment

Research Project on the
Theme of Globalisation

Table of Contents
Topic: “To identify the positive and negative impact of globalisation on the competition within
UK.” A case on Barclays plc.”.........................................................................................................1
SECTION 1: INTRODUCTION ....................................................................................................1
1.1 Purpose of research...............................................................................................................1
1.2 Research Objectives..............................................................................................................1
1.3 Intervention...........................................................................................................................2
1.4 Reasons for choosing this research.......................................................................................2
1.5 Personal reasons....................................................................................................................2
1.6 Principal outcome..................................................................................................................2
1.7 Summary...............................................................................................................................2
SECTION 2 : LITERATURE REVIEW ........................................................................................3
The concept of globalisation.......................................................................................................3
The impact of globalisation over the competition faced by Barclay bank..................................4
Issues faced by Barclays Plc during globalising its business operations....................................4
Ways through which Barclays Plc can achieve competitive advantage at global level..............5
SECTION 3: RESEARCH METHODOLOGY...............................................................................7
3.1 Planning action research.......................................................................................................7
3.2 Mixed method proposal.........................................................................................................7
3.3 Executive action research .....................................................................................................7
SECTION 4......................................................................................................................................7
4.1 Appropriate methods for a business research project...........................................................7
4.2 Consider cost, access and ethical issues................................................................................9
SECTION 5: RESULTS AND ANALYSIS....................................................................................9
5.1 Apply appropriate analytical tools to analyse data...............................................................9
Data Interpretation ...................................................................................................................13
5.2 Apply appropriate analytical tools to analyse research findings.........................................22
SECTION 6: COMMUNICATE OUTCOME TO STAKEHOLDERS........................................25
Covered in PPT.........................................................................................................................25
SECTION 7: REFLECTION.........................................................................................................25

7.1 Reflect on effectiveness of research methods.....................................................................25
7.2 Reflect on the effectiveness of concepts.............................................................................25
7.3 Alternative research methodologies....................................................................................26
7.4 Consider lessons learnt in view of the outcomes................................................................26
SECTION 8: BIBLIOGRAPHY....................................................................................................27
SECTION 9: APPENDIX.............................................................................................................30

Topic: “To identify the positive and negative impact of globalisation on the
competition within UK.” A case on Barclays plc.”
SECTION 1: INTRODUCTION
1.1 Purpose of research
The main purpose behind conducting this investigation is to determine several positive as
well as negative impact that globalisation brings within a country (Gereffi, 2014). This
investigation is mainly performed over Barclays plc as it help in gathering information regarding
ways through which The Barclay's become able to improve its business practices and
performance while business expansion. This is because global expansion support Barclay's bank
in getting integrated with the business practices that are used by other bank throughout the world.
1.2 Research Objectives
Research aim
“To identify the positive and negative impact of globalisation on the competition within
UK.” A case on Barclays plc.
Research Objectives
 To learn about the concept of globalisation
 To identify the impact of globalisation over the competition faced by Barclay Plc
 To analyse issues faced by Barclays Plc during globalising its business operations
 To recommend ways through which Barclays Plc can achieve competitive advantage at
global level.
Research Objectives
 Describe about the concept of globalisation?
 What impact does globalisation have over the competition faced by Barclays Plc ?
 Explain about the issues faced by Barclay Plc during globalisation of its business
operations ?
 What are the recommended ways through which Barclays Plc achieve competitive
advantage at global level
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1.3 Intervention
The investigator has considered all the norms as well as ethical consideration that are
crucial for performing an investigation in effective manner that support in presenting justified
outcome to the readers.
1.4 Reasons for choosing this research
The main reason behind choosing this topic is to improve the professional skills of
investigator like information gathering, evaluating, analysing and interpreting etc. In addition to
this, it is an interest area of researcher so he/she would be more focused toward gathering
relevant and most accurate information that aid into accomplishment of research objective. It
support researcher in enhancing its knowledge in term of globalisation and it impact over
competition that support them in future project.
1.5 Personal reasons
This investigation will support in improving researcher's knowledge regarding several
tools and techniques used for gathering, evaluating and interpreting information effectively
which ensures effective presentation of information to reader. Hence this investigation will
support researcher in performing effective research in future with the help of developed skills.
1.6 Principal outcome
This investigation is highly important as it supports large scale companies in improvising
their knowledge on globalisation. It will also create numerous opportunities for large scale
companies as they are having desired information on the concept and they can easily use this
information availing all resources mandatory for their projects. This also help businesses in
improving their business practices by learning about several opportunity that can be exploited in
order to integrate with international trade, practices, culture and idea. In addition to this it also
support in promoting free trade among different countries, corporate use of labour market as
well as free flow of capital that help in getting maximum return.
1.7 Summary
Globalisation plays a crucial role within the growth and success of a business by
benefiting it with several opportunities. In addition to this globalisation of business practices
have both positive as well as negative influence over the competition faced by a company. As
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when a business enter into global market then it experience several changes in term of its
operations by improving it as per the global standard. This has a positive influence over the
competition faced by company in its host country as the quality of operation as well as services
get improved which make it capable of dealing with the competition and achieving competitive
edge at marketplace. But on the other side it also have negative influence over the competition
rate which an organisation face. For performing this investigation Barclays bank has been
consider in the following report which is a British international investment bank and financial
service company. It is headquartered in London and offer services among several countries
throughout the world. In addition to this it also become able to develop a diversified workforce
which belongs to different culture and having several skills or capability which support in
improving the standard of operations (Colantone and Stanig, 2018). These all are the factors
which supported Barclays bank in improving its performance at marketplace by integrating the
practices of several other countries to effectively catering the need of customers.These
improvement in banking practices also supported in having both positive and negative impact
over the competition present in market of UK. This is because with the improvement of service
offered by Barclays bank it become able to deal with competition much easier that supported in
achieving sustainability. On the other side this also have negative impact over the competition
present in UK by increasing the level of competition among the rivalry.
SECTION 2 : LITERATURE REVIEW
Literature review involves a detail evaluation of information that is presented by several
authors in order to critically evaluate and present the information for understanding the nature of
particular topic to study (Kakabadse and Bank, 2018). This support in creating a base over which
further investigation can be proceed so that objectives behind a research can be achieved.
The concept of globalisation
As per the view point of Sammy Collins, 2019, globalisation support in the development
of whole world economy in a more effective manner. It involves several process which are
associated with consumption as well as production in order to manifested world with trade as a
essential proportion of output which assist in controlling the economy accordingly. The
globalisation get increased with the explosion of foreign direct investment as it supported in
integrating the market in more effective manner. In addition to this it also helped in increasing
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the level of capital within market in more effective manner which make it easier to deal with the
trade transaction process. The globalisation practices get increased with the development of level
of technology as it supported in improving the production process so that customers can be
offered with standardised product. Hence, with the increase in profitability of business with the
offering of standardised services companies started expanding its offering to other geographical
regions in order to approach larger number of customers throughout the world and earn
maximum profit. These are the major attractive features which attract number of businesses to
started performing their operations at global level.
The impact of globalisation over the competition faced by Barclay bank
According to the view point of Muis and Immerzeel, 2017, globalisation brings up
several growth opportunities toward a business who want to perform its operations at global level
such as access to new market, larger number of customers, increase in sales ad profitability,
access to advancement etc. But despite of all this, globalisation also bring up several challenges
with it in term of competition, technological change, difference in customer perceptions and
many more. Hence, it can be said that globalisation have both positive as well as negative
influence over the performance of an organisation specially in term of a financial company or
institute. With the globalisation of its business practices, Barclay's bank has experienced positive
impact over the competition which is present in UK market. This is because globalisation of
business practices support in standardising its operations which help in keeping customers
satisfied and attracted them to choose Barclay's over other banks which supported in improving
the profitability at home country also. Despite of this there are also some negative influence over
the competition faced by Barclay's bank as it get increased from local banking institution side as
in each country it enter, Barclay's bank has to face competition from international bank as well as
local that are operating in that country.
Issues faced by Barclays Plc during globalising its business operations
As per the view point of Chad Brook, 2019, Global expansion come up with several type
of unique obstacles which affect a business practices while getting expanded at global level.
There are number of challenges that Barclay's bank have faced while expanding its business at
global level as there are number of threats present their along with the opportunities at
international market. The issues faced by Barclay's bank are mentioned below:
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 Language and cultural barrier:- It is consider as one of the major issues that Barclay's has
faced as each country is different in term of their cultural practices as well as language
they use. This has influence over developing a better customer base as cultural difference
affected the manner in which customers are being communicated for service offering
which also influence their purchasing decision.
 International compliances and regulatory issues:- Another major issue faced by Barclay's
bank is implication of various legislations of a particular country in which it operates.
These have a huge influence over the performance of bank due to lack of knowledge that
employees have regarding the foreign legislator policies.
 Local competition:- With its expansion at global market, Barclays bank has experience an
increasing in competition from international as well as local players which lead it to have
a regular upgrading of its strategies as well as practices to improve the operations in
comparison with other players that are offering similar services. This is because
customers mainly trust over their local as well as existing bank with whom they are
taking services from years which make it quite typical for Barclays to gain attention from
customers.
Ways through which Barclays Plc can achieve competitive advantage at global level.
According to the view point of .., globalisation of business practices provide an
opportunity to organisation in term of standardising the quality of operations performed and
services offered. These all contribute toward strengthening the market position of a Barclay's
bank at global level by enhancing its performance and productivity level that leads to
accomplishment of competitive edge at marketplace. Following are the ways through which
Barclays Plc can achieve competitive advantage at global level:
 Barclay's can arrange training session for its employees where they are teach with
number of regulations that are required to be consider while performing operations so
that legal issues can be avoided.
 Barclay's bank must firstly perform market research before entering into a new market
this will support in determining the customers demand as well as strategies used by
competitors. This help in formulating effective strategies to deal with competition that a
bank have to face which support in achieve competitive edge.
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