Pros and Cons of Using Social Media for Recruitment

Running head: ACADEMIC WRITING
Academic Writing

2ACADEMIC WRITING
Introduction
In This modern 21st century, science and technology is improving at a very rapid rate.
One of the most important innovations of the advancing is the usage of the social media and the
social networking sites. There are many applications of this process. The companies all over the
world are trying their level best to use the scientific and the technological advanced methods in
order to increase their production. The modern 21st century is an era of changes and thus it is
important for the company to make sure that they are staying ahead in the race. It is seen that in
the modern ages the industries have started using many new technologies like the SNS for the
purpose of recruitment. The SNS helps in getting the relevant information about all the
companies in a very time effective manner. Thus, using the SNS is really good for the
recruitment purposes. However there is a chance that too much usage of this procedure can bring
about many disadvantages. The company management can become biased towards some or the
other employees. On the other hand, there can also be a chance that the employees will feel
threatened due to the unnecessary violation of the privacy and the personal social platforms like
the facebook, twitter, instagram.
Discussion
The HRM department has started using the social networking stores in order to recruit the
employees. However as per the opinion of (Jeske & Shultz, 2016) the usage of then SNSs or the
social networking sites is useful for the HR department as it helps them to focus over a large
number of employees. This is mainly because of the fact that the social platforms like LinkedIN
usually provide the company with a chance of recruiting employees from a huge and wide
region. However (Rait, Prochaska & Rubinstein, 2015) has argued that if the companies are

3ACADEMIC WRITING
using the old and the traditional methods then they will be able to target only a small and handful
employees. At the same time, many are of the opinion that using the traditional methods is safer
as the employees might be much associated with the old and traditional methods.
SNS usage in modern 21st century
The modern 21st centuries have brought about the large scale usage of the Social sites for
multiple purposes. (Storrar et al., 2015) is of the opinion that the company pages on the LinkedIn
helps man jobseekers to visit the company profile and the company pages in order to know if
there are some new vacancies going on in the companies. (Jeske & Shultz, 2016) has suggested
that it is very itself for the HRM departments of the companies to use the social networking sites
as it helps them in recruiting the candidates for particularly those positions that are difficult. In
other words, there are some particular positions in the company that are difficult for finding the
right kind of employees. It is for this reason that using the social media sites is really very
important for the companies. It helps them to recruit from a wide platform of fresher and also
from the experienced ones.
However, there are also some doubtful areas that often come up in this discussion. People
are often concerned about their security and privacy. Many individuals might not feel safe
knowing that recruiters all over the Globe are getting to know about their profiles. The HRM
departments of many organizations might make their decisions only by taking a general
overview of whatever people are posting on their social accounts. There is no evidence of this
information being true. There is also a chance that people might just keep on posting wrong and
false information in order to gain popularity.