Evaluating the Business Governance of Amazon

Running Head: AMAZON BUSINESS
Amazon Business
Name of the Student:
Name of University:
Author Note:

1AMAZON BUSINESS
Head of the Department
Corporate Governance
Amazon Inc.
Sub: Evaluating the business governance of Amazon
Dear In-charge,
This letter is to write for accepting and evaluating the business framework that Amazon is
following in its international market. Amazon is a renowned technology based American
company which is popular for its wide range of online products and its supply and logistics
networks. In this letter the mission, vision, history and current business trend in the company are
discussed in order to portray a clear image about the motives and actions of the organisation.
The mission of Amazon is “we strive to offer our customers the lowest possible price,
the best available selection and utmost convenience” (Ir.aboutamazon.com, 2019). The mission
statement of the company is very simple and straight forward by putting emphasis on effective
customer service and managing a customer oriented business procedure. In fact, it is obvious for
Amazon to put extra effort on its customers because the company is service oriented and
retaining customers is considered to be one of the major aspect that Amazon follows. For
maximising its customers also the company pledges to offer better pricing and experience to the
customers with various range of products and convenient service.
The vision of Amazon is “to be Earth’s most customer centric company where
customers can find and discover anything they might want to buy online”
(Ir.aboutamazon.com, 2019). From this sharp and transparent vision statement of Amazon, it can