This briefing report provides information to the CEO of Native Bush Spices Australia about the quality objectives and standards of the company. It discusses the proposed quality objectives and standards that will help in achieving growth and development of the business. The report emphasizes the importance of high quality standards in providing high quality products and services to customers. The proposed quality objectives include increasing sales, developing a broader product range, and expanding business practices into overseas markets. The proposed quality standards focus on customer satisfaction, leadership, effective project delivery, process approach, improvement, decision making, customer satisfaction, high quality website, quality of products, and environment protection.