Native Bush Spices Australia - Online Library for Study Material

Running head: NATIVE BUSH SPICES AUSTRALIA
NATIVE BUSH SPICES AUSTRALIA
Name of the Student:
Name of the University:
Author Note:

NATIVE BUSH SPICES AUSTRALIA1
Exercise: 3
23.09.2019
Name of the Operation Manager
Native Bush Spices Australia
Coffs Harbour, NSW
Dear [Mr./Ms./Mrs.] [Manager’s Name],
My name is [your name], I am the Marketing Coordinator of this organization. The new website is included a shopping
cart so that customers can order products directly through the website. The marketing team will use the logo across all
of the company’s communication. New web site implemented within two months from the implementation of the
project plan, sales show 20% increase over 12 months, market research shows brand increasingly recognized.
The approval of the Project Management Plan should be developed in the first Project Team meeting for improved a
new website. I wait for your positive response.
Sincerely,
[Your Name]

NATIVE BUSH SPICES AUSTRALIA2
Exercise: 4
Revised Project Scope:
Introduction
The new website is launched, which is included a shopping cart so that customers can order products directly through
the website. The Native Bush Spices marketing team will use the logo across all of the company’s communication.
Scope
Currently, the business is selling its products through some small supermarkets and health stores throughout Australia.
The company also has a basic website that includes four pages: home, about us, products and contact details.
Legislative and regulatory context
The new logo is to be designed by the selected website designer. It should reflect the company’s image on the website
and all company stationary, etc. New web site implemented within two months from the implementation of the project
plan, sales show 20% increase over 12 months, market research shows brand increasingly recognized. Staff time will be
used to assist development of the website wherever helpful, such as in supplying text or images
Business objectives
The company’s overall business objectives for the next three years are to increase sales and create brand awareness,
develop a broader product range, as well as expand into overseas markets, most likely Hong Kong, Japan and
Singapore.
Risk assessment
Lack of knowledge about the organization’s web site development and limited budget.
Stakeholders

NATIVE BUSH SPICES AUSTRALIA3
Project manager, project team member, senior manager.
Resources
Native Bush Spices Australia will be using the same physical resources as they did, before beginning the project.
Relationship to other projects
The marketing department will use the new logo from the website development to brand all other company documents
and communication. Some new products are currently being developed. The website will be involved in its launch.
Reporting
A Project Management Plan should be developed following the first Project Team meeting. It should be submitted to
the Operations Manager for approval.