Competitive Advantage through Strategic People Management Research 2022

Running head: PART A
Part A: "Competitive Advantage through Strategic People Management"
[Aldi Australia]
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PART A1
Table of Contents
Topics..............................................................................................................................................2
Creating an ethical organization..................................................................................................2
Leveraging culture and diversity.................................................................................................2
Competitive advantage through strategic people management...................................................3
Fostering innovation....................................................................................................................3
Lesson Learnt...................................................................................................................................3
References........................................................................................................................................5

PART A2
Topics
Creating an ethical organization
The research of Murtaza et al. (2016) say that for developing an ethically correct
corporate image an organization will need to be good in a few areas such as communication with
the stakeholders and effective handling of a challenging business situation. Contrary to these
findings, major companies generally struggle with maintaining an ethical image. It goes the same
for the supermarket brands in Australia also as these companies face many barriers to their good
ethical identity such as ineffective relationship management with suppliers. However, Aldi,
unlike Woolworths and Coles, has good terms with its suppliers because they make their
payments in small numbers; however, within the committed timeframe (Corporate.aldi.com.au,
2020).
Leveraging culture and diversity
Contemporary organizations as according to Mande & Awiti (2019) give huge
importance to fostering a diversified culture as they see many benefits in having a diversified
workforce. However, managing a diverse workforce is a big hurdle for many organizations. The
hurdles get increased when the organizational culture is not that supportive. In such
circumstances, leaders can work on a new set of goals to lead a continuous improvement process
to repair the workplace culture as well as workforce management.
As per Vroom’s Theory of Expectancy, one of the ways to keep the employees highly
productive as well as motivated is to value their hard works with a good benefits package (Lloyd
& Mertens, 2018). Indeed, Aldi pays its people at above industry rates. It effectively maintains
pay equality regardless of demographic characteristics and gender (Aldiunpacked.com.au, 2020).