Assignment on Managing Communication Knowledge and Information - Samsung UK

Contents
INTRODUCTION .......................................................................................................... 2
TASK 1 ....................................................................................................................... 3
Discuss different decisions to be taken by Samsung senior management team for
this audacious plan to manifest [AC 1.1].................................................................3
Examine information and knowledge required to ensure that effective decision
taking is possible across board in Samsung UK [AC 1.2].........................................5
Assess internal and external sources of information and understanding available
in Samsung UK for decision making [AC 1.3]..........................................................6
Justify your recommendations for improvement to the Samsung UK management
team [AC 1.4].......................................................................................................... 7
TASK 2 ....................................................................................................................... 8
Identify at least a minimum of four and maximum of six stakeholders that you will
invite for this important occasion [AC 2.1]..............................................................8
Make contacts with your proposed invitees using appropriate and cost effective
channels [AC 2.2].................................................................................................... 9
Involve those invitees that have been contacted for this occasion to ensure that
their interests are well represented throughout the occasion. [AC 2.3]................10
Design all-inclusive strategy that will make the event more interesting and
memorable for all [AC 2.4].................................................................................... 11
TASK 3 ..................................................................................................................... 13
Report on the existing communication structure and system in Samsung UK [AC
3.1]........................................................................................................................ 13
Design appropriate methods to improve the overall communication systems in
line with modern realities in the sector [AC 3.2]...................................................14
Implement plans that will guarantee better communication mediums between the
local community and Samsung UK [AC 3.3]..........................................................15
Create a personal plan to improve your own communication skills, as the newly
appointed community liaison trainee manager [AC 3.4].......................................16
CONCLUSION ........................................................................................................... 18
REFERENCES ............................................................................................................ 19
1 | P a g e

INTRODUCTION
This assignment based on managing communication knowledge and information focuses on
providing the scope to demonstrate in what ways communications, knowledge and information
can be developed as well as used for improving communication within the organization and with
other organizations. The first part of the assignment delves with the aspect of understanding the
ways by which information as well as knowledge needs get assessed. There is the need to
elucidate upon a coherent business report describing ways by which information and knowledge
are assessed towards the requirement in respect of Samsung UK market penetration plan. The
second part of the assignment delves with the aspect of creating strategies for increasing personal
networking for widening the involvement regarding the process of making decisions that requires
planning as well as designing appropriate networking strategy that will be widening the
involvement regarding the forthcoming Samsung product launch that will use various channels
for communicating with the stakeholders. The third part of the assignment delves with the ability
for developing the processes of communication that has the requirement for developing a robust
communication network channels that will be linking Samsung UK with the local community
more effectively than before.
2 | P a g e

TASK 1
This part of the assignment delves with the aspect of understanding the ways by which
information as well as knowledge needs get assessed. There is the need to elucidate upon a
coherent business report describing ways by which information and knowledge are assessed
towards the requirement in respect of Samsung UK market penetration plan.
Discuss different decisions to be taken by Samsung senior management team for this
audacious plan to manifest [AC 1.1]
Information and Knowledge assists in the formation of the foundation and also the
organizational assets. All the organizations are required identifying the different information as
well as knowledge requirements towards the attainment of their strategic objectives. This
explanation regarding need is required to move from the lower hierarchies to the top and then
there is the requirement for undertaking the final decision by the Samsung senior management
team of Samsung UK. To undertake the strategic decisions, at first the organizational needs are
required to be evaluated. In an organization such as Samsung UK, the decisions are normally
concentrated on the core committee (i.e. the Samsung senior management team) that is having its
complete focus towards the internal development of information technology. (Cox, 2014) In
respect of the significant decisions that needs to be taken to access the needs associated with
information as well as knowledge, Samsung UK does the performance of the below mentioned
tasks,
 Value Chain Analysis
 Analyzing the current setup for IT as well as the requirement for streamlining the
different processes associated with business
 Depending on these examinations, the decisions are taken on priority basis in respect of
implementing and also regarding the requirement towards the IT infrastructure.
 In addition to this, the decisions are taken at the process stage in respect of the different
units that are required to be the part of the information and knowledge system for
Samsung UK.
3 | P a g e

 To manage these knowledge and information systems, there is the requirement for
identifying resources that are considered to be productive as well as having efficiency.
(Lind, 2014)
 There also occurs the aspect of judging the decision skills to map the proper set of skills
in respect of the different methods regarding data management.
Therefore, the above mentioned decisions are will be percolating to the senior management of
Samsung UK who will finally undertake these considerations as well as do the planning of the
strategic objectives that takes into consideration the knowledge and information process at
Samsung UK.
There are basically 3 type of decisions that Samsung company have to make during the various
operations of their business.
 Strategy decision- these kind of decisions have made by the senior authority of then
Samsung. The decisions are depended on the overall performance of the organization.
The long projects are held in the organization so there should be a strategy and to make
the appropriates strategy company have to make these decision.
 Structured decisions- the decisions which are made for deciding the objectives of the
Samsung and this kind decisions are made by the senior directors of the company when
they are dealing with their clients.
 Semi- structured decisions- when Samsung want to enter in a new market with a new line
of products , that time the management have to made some decision for their successful
business so those decision are known as semi-structured decisions. The decision who are
made with a proper planning known as unstructured decisions.
4 | P a g e