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Consumer satisfaction score Article 2022

   

Added on  2022-09-26

5 Pages707 Words26 Views
MARKETING
MARKETING
University Name
Course Name
Author Note

MARKETING
Name of the article -
These are America's favorite online and brick-and-mortar stores. Is yours on the list?
(Trader Joe’s, Wegmans and H-E-B supermarkets top Amazon for overall customer satisfaction
in new national survey.)
Publication of article –
NBC News
Date of the article -
March 6, 2020, 9:32 PM IST
Link to the article -
https://www.nbcnews.com/better/lifestyle/these-are-america-s-favorite-online-brick-mortar-
stores-yours-ncna1148476
Summary of the article -
The article summarizes the increasing consumer satisfaction score as per the annual American
customer satisfaction index (ACSI) in internet retailing. The three major online retailers who
have been rated the highest in online retailers are Amazon, Etsy, and Nordstrom (Weisbaum
2020). It is to note that the satisfaction of consumers, falling under the context of “consumption
to satisfaction”, is majorly dependable over the consumer experiences through the several stages
of purchasing and shopping. The article summarizes the rising level of satisfaction among the

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