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The Australian Dairy Industry : Assignment

   

Added on  2020-03-16

11 Pages2164 Words72 Views
Running head: AUSTRALIAN DAIRY MARKETAUSTRALIAN DAIRY MARKETName of Student:Name of University:Author Note:

1AUSTRALIAN DAIRY MARKETEXECUTIVE SUMMARYMilk and milk-based products are constant items of consumption basket of any country.Australia also has larger dairy market operation owing 3rd position nationally and biggest worldexporter of its products. This makes market structure, operation and strategies very important forthe local citizens as well as the demand coming from all over the world. The paper briefs themarket structure, stages of operation, strategies and potential strength and weakness paving waysfor opportunity and threats of the industry overall and analyses case specific study of a farmInglenook dairy based in Victoria, the largest milk producing state

2AUSTRALIAN DAIRY MARKETTABLE OF CONTENTINTRODUCTION:..........................................................................................................................4STRUCTURE AND STAGES OF PRODUCTION.......................................................................4IDENTIFICATION & ANALYSIS OF INTERMEDIATE MARKET STRUCTURE:................5IMPLICATION OF MARKET SRUCTURE ON MARKET POWER:.........................................6CURRENT STRATEGY: 190.........................................................................................................6OPPORTUNITY & THREAT:........................................................................................................8RECOMMENDATION:..................................................................................................................8CONCLUSION:..............................................................................................................................8REFERENCE:.................................................................................................................................9

3AUSTRALIAN DAIRY MARKETINTRODUCTION:In the modern world of growing consumer goods, milk and its subsidiary products owe constantimportance in the consumption basket through ages since the importance of milk in balancedhealthy diet.The constant and growing demand with time led the market for the product highlycompetitive and concentrated (Argent 2017.). Such dairy market is evident in Australia, which isthe theme of discussion in this paper. The paper throws light on the structure of the dairy marketthe nation has with proper explanation of the stages of production of dairy products. Thecompetition in the processing and retail distribution of retail products blocks the profit potentialof many other firms in the industry. With presenting the current strategy analysis of InglenookDairy operating in Australia the report further discusses the opportunity and threats the firm posein the industry and recommendations are made to ascertain profit and good position of the firm inthe industry.STRUCTURE AND STAGES OF PRODUCTION:

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