The impact of social networking websites on product sales from a consumer perspective: A case study of Cafe Nero in the Borough of Brent
VerifiedAdded on 2023/01/16
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AI Summary
This study examines the impact of social networking websites on product sales from a consumer perspective, using Cafe Nero in the Borough of Brent as a case study. It explores the role of social media platforms in increasing exposure and driving traffic towards the company, as well as ways to improve profit margins through social media. The study also highlights the importance of building relationships with customers through social media.
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