How to Build a Strategic Influence

Running head: HOW TO BUILD A STRATEGIC INFLUENCE 1
How to Build a Strategic Influence
Student
Institution
Professor

HOW TO BUILD A STRATEGIC INFLUENCE 2
Introduction
Strategic influence refers to the art of planning and developing an influence on the
public, employees and customers. It is essential for sustaining advantageous competitiveness
in contemporary organisations. It is engendered by strategic leaders by the organisation's
strategic direction (Hughes, Beatty, & Dinwoodie, 2014). Through strategic thinking, leaders
establish paths to pursue and strategically act through their courage despite the uncertainties
faced. However, they cannot achieve the desired success by themselves but require other
employees’ good ideas and committed efforts. The following are how one can strategically
influence a firm to maximise its benefits:
Build and maintain an influence that is strategic: The ability to influence other
members in an organisation requires one to be part of the efforts to the strategy formulation
and implementation (Hughes, Beatty, & Dinwoodie, 2014). Strategically influence may be
exerted to achieve a significant shift from the way resources are invested or deployed to that
which complies with strategic intent and to get people working on common goals towards a
long-term strategic direction. Furthermore, through strategic influence, one can build trust in
others by taking every idea to be valid for a strategic venture for a sincere commitment.
However, influence is built over time on a robust platform of impacting others positively on
their beliefs and building relationships.
Being lovable and building trust to others: Leaders working with others that don’t
like them may get frustrated with whatever they do and even mistrusted (Kazmia &
Naaranojab, 2015). Therefore, it is essential for leaders who work towards a strategic change
to examine their relationships with other employees in the organisation and build trust for
them. Trust can as well be established through effective communication. Besides, people
should see them as credible and competent enough for their roles. This creates a strong