Pros and Cons of Macro Environment: NatWest

Business
Environment
(Task 3 & 4)

Content Covered
 Introduction
 Pros and cons of macro environment
 Internal as well as external analysis of NATWEST
 Strengths and weaknesses of NATWEST which interrelate
with external macro factors
 Conclusion
 References

Introduction
This presentation is focused on NatWest which is a multinational
banking company. In this presentation, pros and cons of
external forces has been explained. Along with this, internal
and external analysis of cited organisation has been done to
identify its strengths and weaknesses and their relation with
external macro factors.

Cont...
Some macro environmental factors are discussed below which
can influence positive and negative impact on Business
enterprise:
Political factors
Economical factors
Social factors
Technology factors