Business Canvas Model | Pivotal Software

THING BIG

Executive Summary
The report comes up with the elaboration of business canvas model of Pivotal Software.
Business Canvas model is a tool through which it can assess, visualise, elaborate, and then
change business models because organisation can create, deliver, and capture values by
describing the infrastructure, customer, finances, and value proposition for the stakeholders
who uses this model before investing in this business.

Contents
Introduction................................................................................................................................3
Business canvas model...............................................................................................................3
Building blocks..........................................................................................................................3
Customer segment......................................................................................................................3
Customer relationship................................................................................................................3
Channels.....................................................................................................................................3
Key partners...............................................................................................................................3
Value proposition.......................................................................................................................3
Key resources.............................................................................................................................3
Cost structure.............................................................................................................................3
Critical success factors...............................................................................................................3
Downside risk.............................................................................................................................3
Revenue streams.........................................................................................................................3
Key activities..............................................................................................................................3
Changes in business model........................................................................................................3
Critical thinking for strengths and weaknesses..........................................................................3
Attributes of communication......................................................................................................3
Recommendation........................................................................................................................3
Conclusion..................................................................................................................................4