Business Communication Report

This report analyzes the principles and purposes of effective communication strategies in a business context, focusing on the role of the HR director in a hotel setting. It explores the characteristics of good listeners and speakers in meetings, and the author's personal strengths and weaknesses in communication. The report concludes with a discussion on the importance of effective communication for organizational growth.

Business Communication

Table of Contents
ASSESSMENT 1.............................................................................................................................1
Covered in PPT.......................................................................................................................1
ASSESSMENT 2.............................................................................................................................1
TASK 1...................................................................................................................................1
1. Principles and purposes the HR director would need to consider in a communication
strategy...................................................................................................................................1
2. General characteristics that participants at meetings must have to be good listeners and
good speakers.........................................................................................................................2
TASK 2...................................................................................................................................3
3. Own strengths and weaknesses in terms of communicating..............................................3
CONCLUSION................................................................................................................................4
REFERENCES................................................................................................................................5

ASSESSMENT 1
Covered in PPT
ASSESSMENT 2
TASK 1
1. Principles and purposes the HR director would need to consider in a communication strategy
Business communication refers to exchange and sharing of information within the
organisation in order to perform operations at workplace for gaining commercial benefits.
Rushmore Hotel is small London based hotel which offers hospitality services and restaurant
services to its customers. As per the current scenario, HR director of the firm is facing the issues
due to ineffective communication practices at workplace which is directly affecting organisation
negatively influencing its customer experience during their visit (Bovee and Courtland, 2012).
The main purpose of communication strategy is to the decrease the communication gap among
the employee which will be helpful in providing high quality services to the customers. In order
to overcome the issue below mentioned are principle and purpose in communication strategy
which are required by HR director of Rushmore Hotel.
Professional development: This principle of HR director emphasizes on developing
every individual professionally so that they can perform their work effectively. It can also be
used as the effective way to improve the communication skills of employees as HR director can
conduct some sessions in which employees can learn one common language that is helpful in
communicating with the colleagues as well as customers at workplace. The main purpose of this
principle is to develop own professionalism along with the employees. This will also help in
attaining organisational goals and objectives.
Ethical Leadership: As per this principle, HR director have to maintain its integrity by
following ethical leadership which is helpful in leading all the employees in positive manner.
Ethical leadership is beneficial in developing standard of business communication in Rushmore
Hotel as it guide employees to use ethical communication with colleagues which reduces
occurrences of conflict in Hotel (Guffey and Loewy, 2012). Along with this, it also improves
communication skills of employees which is helpful for them in communicating with customers.
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As a result, it enhances customers experiences in their every visit and also retains customer to
remain loyal to the hotel.
Fairness and Justice: This principle states that HR director of Rushmore Hotel requires
to opt the fairness in decision making. The main purpose of this principle is to develop positive
working environment for the employees which ensures them whatever happens in hotel, decision
of HR director will be fair and unbiased. It encourages employees to perform their work
effectively and also enhances their potential of performance.
Conflict reduction : HR director is responsible for maintaining positive working
environment at work place by the increasing trust among all the employees. So, it is required by
HR professional to protect interest of every staff member along with their own principle of
work. This will reduce conflict level at work place because every staff member is getting equal
preference from the management department (Robles, 2012). The main purpose of this principle
is to reduce conflicts at workplace by securing interest of employees. In relation to the
Rushmore Hotel, it is important for its HR director to communicate with every staff member
about preferences, interest, issues with colleagues etc. Further this can be used in the rectification
all the conflict barriers.
2. General characteristics that participants at meetings must have to be good listeners and good
speakers.
Rushmore Hotel is facing some issues related to ineffective communication among the
staff which is influencing customers satisfaction negatively. For this, HR director have
conducted meeting for the staff in order to discuss about the problems and solution which will be
helpful in overcoming decreasing satisfaction level of customers situation. For the purpose of
conducting effective meeting, it is required by all the participants to have characteristics of good
speaker and listener. These characteristics are described as below:
Concentration: It is required by all the participants to concentrate while someone else is
speaking as it will help in understanding their point of view in the same direction in which they
are explaining. Focus is essential to engage all the participants on topic by discussion relevant
point for the topic (Sharp and Brumberger, 2013).
Patience: Patience is important for both speaker as well as listeners as it is beneficial in
maintaining the positivity at meeting session. It is also helpful in gathering their own points of
presenting their view with participants.
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Effective Communication: This characteristic is important for speaker which helps them
in expressing their views with other participants. It is required by all the participant to use
positive and polite communication to maintain decorum of the meeting. Along with this, it will
help in minimising chances of conflict because all the participant have their own perception on
topic.
Discussion on main topic: Its essential for speaker to speak on the decided topic only
without changing flow and motive of meeting. It is required to discuss on the main topic in deep
manner so that proper outcome can be found out. For example: HR director of Rushmore Hotel
should discuss about the ineffective communication at work place which is considered as the
main issue of the Hotel. HR director should also discuss about the ways through which it can be
improved.
Impartial: This characteristic states that both the speaker as well as listener should
express their views without being impartial to anyone (Waldeck, Helmuth and Marcia, 2012). It
is important for the participant to ignore their personal difference before the becoming part of
meeting. It will help in finding true conclusion on the topic.
TASK 2
3. Own strengths and weaknesses in terms of communicating
Effective business communication is beneficial for organisation as it helps in developing
positive working environment which is helpful in meeting goals and objectives of organisation.
Every individual have their own pattern of verbal as well as written communication. As being
individual, my strength and weakness in business communication are described as below:
Strength: It refers to the positive factors of person in which he/ she is strong. During my
daily routine activities in working life I have observed that my speaking skill is quite high in
comparison to the written skills. As, I am good in expressing my views verbally with my
colleagues which influences them to agree on the same topic. It can be said that my oral skills are
beneficial for the business too as during the meeting my effective communication skills is helpful
in convincing the people. I usually use polite and soft speaking which maintains my professional
relations with colleagues and other staff member. It also keeps me away from the conflicts as
soft speaking maintains my positive relations with them which also develops my interpersonal
relationships with them. As a result, it minimises the chances of conflicts at work place.
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Weaknesses: It is considered as the weak factors in which individuals does not owns
good command. As per the observation, my written communication is not that much influential
for the business. Because, I am not able to express my actual thoughts in my writing which does
not clear view points with the reader. This minimises the chances of the growth in business as
messages of growth are not transferred to the business people effectively. Along with this,
sometimes my written statements are extra elaborative which is creates confusion for the reader
top understand my actual intension and message of letter or email. This is one among the
negative factor because its important for me to the write in concise manner but due to my
ineffective written skills I am not able to express to the point things. Apart from this, sometimes
unwillingly I am using some typical terminology and jargon which are inconvenience for user to
understand its meaning. Due to this, some of the urgent messages are not conveyed to the
concerned person.
CONCLUSION
From the above mentioned report, it has been analysed that business communication is
considered as the most effective factor in the growth of organisation. It is important for HR
manager of organisation to discuss all issues and barriers of employees in the regular based
meeting so that proper solution can be find out for problems. It has been analysed that all the
participants are required to understand basic characteristics which are helpful in conducting
effective meetings.
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REFERENCES
Books & Journals
Bovee and Courtland, 2012. Business Communication Today, 10/e. Pearson Education India.
Guffey, M. E. and Loewy, D., 2012. Essentials of business communication. Cengage Learning.
Robles, M. M., 2012. Executive perceptions of the top 10 soft skills needed in today’s
workplace. Business Communication Quarterly. 75(4). pp.453-465.
Sharp, M. R. and Brumberger, E. R., 2013. Business communication curricula today: Revisiting
the top 50 undergraduate business schools. Business Communication Quarterly. 76(1).
pp.5-27.
Waldeck, J., Durante, C., Helmuth, B. and Marcia, B., 2012. Communication in a changing
world: Contemporary perspectives on business communication competence. Journal of
Education for Business. 87(4). pp.230-240.
Smart, K. L., Witt, C. and Scott, J. P., 2012. Toward learner-centered teaching: An inductive
approach. Business Communication Quarterly. 75(4). pp.392-403.
Keyton, J. and et. al., 2013. Investigating verbal workplace communication behaviors. The
Journal of Business Communication (1973). 50(2). pp.152-169.
Online
What is Communication. 2017. [Online]. Available Through:
<http://phicare.com/competencies/communicationbarriers.php>
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