Sunshine 100’s Social Media Policy

Running Head: BUSINESS COMMUNICATION 0 | P a g e
Business Communication
Report
Student name

Business Communication 1 | P a g e
To: Paul Morgan, CEO Sunshine 100
From: Jane Wilson, Director of Marketing
Date: 17th January 2019
Subject: Sunshine 100’s social media policy
Purpose of this memo is informing about incidents and guidelines for use of social media at
workplace in future. Everyone follow the guidelines and no one can break them.
I had wide knowledge about the social media’s advantages for organizations. Social media is
helpful for increasing the productivity of the employee by 30-35 percent. It is also beneficial for
the effective communication and engagement in the work. Acceding to Jones, Social media is
also useful for the recruitment processes. Facebook page are helpful for the publishing content,
such as career development plans, job application.
KidsEats is a campaign for the school age children by the Sunshine 100. In this campaign, our
message is that ‘All of our recipes are pure and free from preservatives, additives, color’. In
these items, we include bags of crisps, donuts, sausage sizzle, ice creams, and cookies. However,
our staff member posts a picture of that refreshment with a comment ‘Junk food, junk food,
everywhere’.
Pringle told me about employees that they spending more time on the Facebook in our
organization. Basis on that, i was thinking to send a mail to the entire staff member for use
Facebook for professional use.
Scientists are using the social media as they have a special purpose for it, which is knowledge
sharing with others. It is helpful for the innovations ‘How Are Scientists Using Social Media in
the Workplace?’ (Collins, Shiffman, & Rock, 2016, p. e0162680).
Social media are used for the spreading information online ‘Multiple social media in the
workplace: Contradictions and congruencies’ (Forsgren, & Byström, 2018, p. 442).
Organizations are having so many advantages from the social media, such as campaign for the
new products on the social media, such as Facebook, Twitter, and instagram. There are different