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Business Communication Assignment - (Solved)

   

Added on  2020-10-04

12 Pages3172 Words29 Views
BUSINESSCOMMUNICATION

TABLE OF CONTENTSINTRODUCTION...........................................................................................................................1Project 1 – Types and Purpose of Business Information................................................................1TASK 1............................................................................................................................................1P1) Different types of business information and the purpose of the information and analysethem.............................................................................................................................................1PROJECT 2 - CORPORATE COMMUNICATIONS OF AN ORGANISATION.......................2TASK 2............................................................................................................................................2P2) Internal business information including mission statement, goals and objectives..............2P3) corporate communications for your organisation................................................................3P4) External corporate communications of an existing product or service...............................4PROJECT 3 - LEGAL AND ETHICAL ISSUES OF AN ORGANISATION, EXPLAININGOPERATIONAL ISSUES...............................................................................................................5TASK 3............................................................................................................................................5P5) legal and ethical issues in relation to the use of business information................................5P6) operational issues in relation to the use of business information.........................................6PROJECT 4 ELECTRONIC AND NON-ELECTRONIC COMMUNICATION.........................7TASK 4............................................................................................................................................7P7) Electronic and non-electronic methods for communicating business information, usingexamples for different types of audience....................................................................................7CONCLUSION................................................................................................................................7REFERENCE...................................................................................................................................9

INTRODUCTIONCommunication is the nervous system of an organisation. It keeps the members of theorganisation informed about the internal and external happenings relevant to a task and ofinterest to the organisation. It co-ordinates the efforts of the members towards achievingorganisational objectives. It is the process of influencing the action of a person or a group. Thepresent report is based on understanding business communication aspects for transferringinformation and managing operations efficiently. In this regard, different types of businessinformation, their sources and purposes and complex internal business information using threedifferent methods appropriate to the user’s needs are to be described. However, corporatecommunications and legal as well ethical issues in relation to the use of business information isto be presented through this assignment.Project 1 – Types and Purpose of Business InformationTASK 1P1) Different types of business information and the purpose of the information and analysethemTypes of business information:- Transaction processing systems (TPS): Theseare basic business systems that serve theoperational level of the organization by recording the daily routine transactions requiredto conduct business, such as payroll and sales receipts (Craft, 2013).Management information systems (MIS): Theseserve middle managers' interests byproviding current and historical performance information to aid in planning, controlling,and decision making at the management level. MIS typically compress TPS data topresent regular reports on the company's basic operations.Decision support systems (DSS):- Business intelligence systems, help managers withnon-routine decisions that are unique, rapidly changing, and not easily specified inadvance. DSS are more analytical than MIS, using a variety of models to analyze internaland external data or condense large amounts of data for analysis (García and Conde,2014).Purposes of communication:1

In this age of competition communication is the number one problem of the management.Competition, complex methods of production, large scale operations and specialisation inproduction functions have increased the importance of communication (Zsambok and Klein,2014). Without effective communication a manager cannot perform his duties well.Smooth Working of a Business Firm:Communication is necessary forthe successful smooth and unrestricted working of an enterprise. Allorganisational interaction depends upon working of an enterprise (Ruff and Pert, 2013).All organisational interaction depends upon communication. The manager co-ordinatesthe human and the physical elements of an organisation into an efficient and working unitthat achieves common objectives. Beit an activity of purchase or sale orproduction or finance it is the process of communication that makescooperative action possible.Contacts with External Parties: Communication is essential not only for the internalmanagement of the organisation but it also helps contacts with the outside world.Contact with outside agencies such as customers,associations, othermanufacturers, advertisers, suppliers, trade unions,, research councils andinstitutions, etc. are necessary for furthering the interests of the organisation.PROJECT 2 - CORPORATE COMMUNICATIONS OF ANORGANISATIONTASK 2P2) Internal business information including mission statement, goals and objectivesThe three different methods that I am going to use to present Tesco’s internal businessinformation are a presentation, a short report and a leaflet.Presentation planningTo plan my presentation, I will need to list my objectives, audience, and remit. I will thenneed to figure out my main points and my supporting information. By working out thesepoints I will be able to successfully talk about the internal business information of ThorpePark for five minutes (Salama and Collins, 2013).2

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