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Business Communication Assignment: Sport love

   

Added on  2021-01-02

9 Pages2646 Words289 Views
BUSINESSCOMMUNICATION

Table of ContentsINTRODUCTION...........................................................................................................................3ASSESSMENT 1.............................................................................................................................31) Barriers and challenges to communication.............................................................................32) Strategies to overcome barriers...............................................................................................43) Ways in which culture influences communication.................................................................5ASSESSMENT 2.............................................................................................................................6LITERATURE REVIEW................................................................................................................61. Principles and purposes to be considered while developing communication strategy...........62. Characteristics for becoming effective listeners and speakers during meetings.....................6ANALYSIS AND DISCUSSION...................................................................................................71. Effective principles and purposes behind organisational communications............................72. Characteristics for effective listening and speaking to enhance practice of communication.73. Evaluation of own written and oral communication skills in a business context...................8CONCLUSION................................................................................................................................8REFERENCES................................................................................................................................9

INTRODUCTIONCommunication refers to the process of sharing of ideas, views, thoughts, ideologies andbeliefs of an individual with another person or group. It is derived from the Latin word called'communis' which means common (Chesher and Kaura, 2012). In this regard, businesscommunication refers to the process where information is shared amidst people prevailing withinand external to a company for the purpose of commercial benefit of an organisation. This reportis based on Sports Love which is an independent sports and leisure based business situatedwithin London, UK. This assignment is divided into two assessments. The first assessmentconsists of challenges and barriers to communication, effective strategies to overcome barriersand the ways in which communication is affected by culture. The second assessment consists ofliterature review and analysis and discussion about the principles as well as purpose that need tobe considered by HR. Also, it includes characteristics of effective listeners and speakers.ASSESSMENT 11) Barriers and challenges to communicationCommunication is a process that involves exchange of ideas and perceptions to make itcommon among people. It lays out foundation and is the key to success of a business.Communication is a procedure which plays a crucial role while building relationship withemployees or while coming in direct contact with customers (Kotz, Kozubowski and Podgorski,2012). With regards to this, Sports Love is a company which is highly concerned about theineffective communication that is taking place across the organisational premises owing to anumber of barriers and challenges that act as a hindrance to this formal and essential process.The challenges associated with communication are described below:-Listening: This is the prerequisite to effective communication within an organisation. Attimes, the director of Sports Love become unable to find out time to give ears to the thoughts andopinions of employees owing to stress and work pressure. This acts as a reason for poorcommunication within the entity and hampers their overall performance.Technology: Over years, technology has advanced and this assists in facilitating thecommunication process in an organisation. However, in Sports Love, this may act as a challengeowing to lack of technical skills and competence to make use of the new technology in the rightmanner. This leads to disagreements within the company.

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