Business Consultancy Project

Business Consultancy
Project

TABLE OF CONTENTS
SUMMARY.....................................................................................................................................3
ANALYSIS......................................................................................................................................3
IDEAS FOR ACTIONS...................................................................................................................6
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

SUMMARY
Tesco is the British multinational companies operating business in retail sector. An
organization has its headquarter located in England. Business entity has ranked as the third
largest retailer globally in context of gross revenue. Tesco has its retail outlets located in
different countries which enables firm to deliver goods to large number of customers. An
enterprise by delivering quality of products has able to achieve leadership position in the market.
Tesco has capture approx. 28.4 percent market share. An organization has expanded business at
international level as well (Bah and Fang, 2015). The different types of products which are
offered by Tesco includes convenience goods. Business entity has diversified its products into
different segments such as books, electronic, furniture, toys, telecommunication, financial
services etc. Diversification strategy has supported firm in increasing sales and profitability.
Low cost strategy has assisted an enterprise in attracting more number of customers. Tesco offers
wide range of products to customers. An organization has market capitalization of approx. 18.1
million pounds. Business entity is involved in merchandising of goods.
Tesco vision is to become most highly valued business among shareholders and
customers to whom company offers products or services. Vision of Tesco consists of basically
following components these are a growing business, leading in the market, inspiring, earning
trust and loyalty as well as commitment from the customers.
Mission of Tesco is to become champion of customers. Other mission is to bring positive
change in the society and help people to live quality life. In addition to this, core purpose of an
organization is to cater the needs of customer and provide them with high level of satisfaction.
ANALYSIS
Swot analysis is considered to be as an effective tool which can be utilized by the
manager in Tesco for analyzing the internal situation of an organization. This technique will
assist management in identifying the strength, weakness, opportunities and threats. Swot analysis
will support manager in determining an appropriate ways for reducing the threat s and
overcoming weaknesses. It will also support an organization in exploring various business as
well as growth opportunities (Botha, Kourie and Snyman, 2014).
Strength : The biggest strength is that Tesco
has achieved leading position in retail industry.
An organization has highly skilled as well as
Weakness:
High inventory cost as compared to
competitors which has negative effect on the