IMPACT OF BUSINESS IDEA DISCUSSION 2022

Running head: BUSINESS IDEA
BUSINESS IDEA
Name of the Student
Name of the University
Author Note

1BUSINESS IDEA
Executive summary
This paper will talk about a business idea which is to open a start-up company that will
produce healthy and nutritional bars for the people of United States of America. The paper
will provide the details that are necessary in order to operate in the market like the market
structure and industrial trends and will provide an insight about the current situation of the
external market that may impact the start up.

2BUSINESS IDEA
Table of Contents
Introduction................................................................................................................................3
Discussion..................................................................................................................................3
Product description.................................................................................................................3
Scope of the market................................................................................................................3
Market structure.....................................................................................................................3
Degree of competition and the availability of substitute.......................................................3
Barriers...................................................................................................................................4
Potential demands..................................................................................................................4
Elasticity.................................................................................................................................4
Industry trends........................................................................................................................4
Conclusion..................................................................................................................................5