Assignment on Business Idea (Doc)

Business Idea

Table of Contents
INTRODUCTION...........................................................................................................................1
MARKET ........................................................................................................................................6
3.1 Size of the market and full capacity of market.....................................................................6
3.2 Growth rate and competitiveness in industry. What keep new competition from entering
this market...................................................................................................................................6
3.3 Any trend that impacts firm in positive or negative manner.................................................7
3.4 Different ways to segment market........................................................................................7
3.5 Who and where are targeted customers................................................................................7
3.6 Where are customers getting product now. Major competitions in market and their
position in market........................................................................................................................7
3.7 Location of the business. How many customer will purchase product.................................8
OPERATION AND TECHNOLOGY.............................................................................................8
4.1 Different options for developing the technology..................................................................8
4.2 Technological changes that may impact business.................................................................8
4.3 Various options for producing product or service ................................................................8
4.4 Options for sales and distribution.........................................................................................8
4.5 Resources required for development and their availability to company...............................9
4.6 Laws and regulations related to the business........................................................................9
4.7 Moral and ethical issues related with business.....................................................................9
HUMAN RESOURCES..................................................................................................................9
5.1 What technical and management experience is required......................................................9
5.2 Owners of the business and their role.................................................................................10
5.3 Ownership structure of company........................................................................................10
5.4 Manpower requirements for concerned business................................................................10
5.5 Growth strategy of company...............................................................................................10
FINANCE......................................................................................................................................10

6.1 Projected revenue from the sales of product or services of company.................................10
6.2 How much is start-up cost and equipment/ capital cost .....................................................10
6.3 Project profit and loss statement for first three years .........................................................10
6.4 Possible source of financing................................................................................................10
CONCLUSION..............................................................................................................................11

INTRODUCTION
Business idea refers to a concept that can be used for financial gain that is basically
centred on a product or service that can be provided for money. This assignment is related to
Carhone partnership Plc. which deals in retail sector and producing grocery products. It
manufacture various grocery products like Chocolates & gum, coffee, tea , beverages, dried
fruits, nuts and seeds etc. The business idea of the company is that it manufacture quality
products according to needs and demands of the customers and sell them at affordable price. So
that each income group of customer can able to purchase them. Basically this organisation target
children fir chocolate & Gum, Adults and professional for tea and coffee products. The main
concept of this business is to gain profit though the sell of products which are produce according
to the customers demands.
BUSINESS MODEL CANVAS
It refers to a graphic representation of a number of variables that show the values of a
company. This model was developed by Alexander Osterwalder and Yves Pigneur. This model
can be used as strategy tool for the development and growth of a new firm. It also help in
analysing the situation of an existing business. This model defined nine categories which refer to
the building blocks of a company. The business model canvas of Carhone partnership Plc. is
mentioned below which is helpful for the new business of this firm:
1