Coffee House Business Plan

BUSINESS
PLAN

INTRODUCTION
• Coffee House is one of the eating establishment which mainly focuses on providing healthy,
fast food along with nutritious food items to the different local areas
• The restaurant will be specializing in combination of fast hot or cold sandwiches along with
salads and the cuisine which will be adopted by them is based on preferences of people
• The key success of the restaurant is the excellent location which is convenient for attracting a
large number of customers in the market

MISSION AND VISION OF COFFEE
HOUSE
• It will be specializing in the proper and accurate combination of the different cold and hot
sandwiches as well as salads which will be particularly based on the cuisine of Pacific
Northwest
• The company will be following differentiation strategy which will be providing unique choices
for the customers and gain competitive advantage
• The café will be charging slightly high in comparison to the other competitors and return a
significant return

PRODUCTS AND SERVICES OFFERED
BY COFFEE HOUSE
• It will be offering breakfast along with lunch menu, fresh fruit juices along with prepared dishes
• There will be inclusion of omelettes, cereals, toast, eggs along with coffee and tea
• In the lunch menu, there will be inclusion of different cold cut sandwiches along with salads
which are prepared inclusive of the following:
– Homemade potato salad
– Eggplant salad
– Greek and Ceaser salad