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Business Expansion Strategy

   

Added on  2019-09-30

8 Pages1372 Words123 Views
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Business PlanName of the StudentName of the University
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Table of ContentsOPERATINGPLAN............................................................................................................................................3Thecurrentbusinessoperations........................................................................................................................3Relationshipwithsuppliersandcustomers.......................................................................................................3Discussion of the Plan.......................................................................................................................................3Adjustment of Staffing......................................................................................................................................4Threats to Future operations and possible solution...........................................................................................4Budgeted Cost...................................................................................................................................................4ENVIRONMENTALMANAGEMENT PLAN...................................................................................................6Resourceefficiency...........................................................................................................................................6Environmentalimpacts......................................................................................................................................6Healthandsafetyissues....................................................................................................................................6Socialimpacts...................................................................................................................................................6What are the budgeted associated costs?...........................................................................................................6References.............................................................................................................................................................7
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OPERATINGPLANThecurrentbusinessoperationsSage Eatery exists in the North Brisbane Shopping Center name as Virtual Lakes. The store is on the firstfloor of the complex and centrally located. The company is enjoying a significant amount of exposure to thecustomers. The business is facing huge competition from the nearby store. There are 19 rivals of the businessat present in the complex. The major focus of the business is selling organic food and is experiencing a goodprofit rate for its product XX. The business is known for its high-quality product that is available at the bestprice among the customer. The marketing strategy of the organization is also unmatched. RelationshipwithsuppliersandcustomersThe company formed the organic brand which was the first agricultural group in the market in 1944, sincethen the brand has been offering exceptional benefit to the mass market that loves to eat and stay healthy intheir life. Australians are deemed to be highly health conscious and thus the company has offered them thechance to be so. Sage Eatery is not only limited to offering healthy food option to a niche market, however, italso targets with limited income source. This is because they believe that everyone deserves to stay healthy. The company is now planning to introduce new products such as family meal package and corporate eventmeals. This will help them to form relationships with the new customers such as corporations that were nottargeted before (Chambers & Humble 2017). Further, the family meal will target the entire family and widecommunity and not only a young generation or unwell people. The company has a good relationship with the supplier of the organic products. In addition to this, thepackages that the company is introducing will help in forming a relationship with new suppliers that offersmeals in the packaged way. Discussion of the Plan.The plan of the company is to expand its business in three different ways and protect their service byexpanding in the market in unique ways. Expansion is one of the best strategies that a business takes to
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