In order to provide exceptional services to its consumers and for maintaining stable consumer relationships, “Auto Parts Store” will provide supplies to the auto factories. Market Segmentation and Strategy “Auto Parts Store” will focus on offering exceptional consumer services with maintaining systematic operation. Online Services New business of the “Auto Parts Store” will develop a free website in which the employees will be able to address all the questions of the consumers along with offering online auto parts repairing help to them in emergency situations.