The impact of globalisation on different functions of multinational organisation
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Added on 2023-02-01
About This Document
This research project aims to analyze the impact of globalisation on marketing functions of multinational corporations, with a case study on Tesco. It explores the importance of globalisation in the retail industry, identifies the impact on Tesco's marketing functions, and examines the challenges faced by Tesco due to globalisation.
The impact of globalisation on different functions of multinational organisation
Added on 2023-02-01
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