Importance of Strategic Leadership in Hospitality Industry

Business Research
Proposal
Part 3

Table of Contents
Assessment 3 – Final Research Proposal and Literature Review....................................................1
Title of the Research........................................................................................................................1
Introduction......................................................................................................................................1
Justification for the Research...........................................................................................................1
Review of the Literature..................................................................................................................2
Identification and Definition of the Key Term................................................................................3
Research Objectives.........................................................................................................................4
Research Questions..........................................................................................................................4
Statement of the Research Problem.................................................................................................4
Statement of proposed Methodology...............................................................................................5
Statement of data sources and data collection methods...................................................................7
Evaluation of all ethical considerations...........................................................................................7
Statement of Expected Research Contribution................................................................................8
Research Timetable:.........................................................................................................................8
References........................................................................................................................................9

Assessment 3 – Final Research Proposal and Literature Review
Title of the Research
To examine the importance of strategic leadership in developing the performance of
Hospitality industry. A case study of Crown Resorts.
Introduction
The project mainly aim to examine the significance of strategic leadership in developing the
performance of Hospitality Industry. Therefore, a crux of a business’s ability to sustain higher
progression and advancement laid the growth of strategic resources which tapped opportunities
within the business immediate environment or countered threats to develop value for the key
stakeholders (Chen, Murphy and Knecht, 2016). Strategic leadership is mainly defined as the
significance of the higher authority and the assessment to express others to acquire that vision
efficiently. In the manner to business, strategic leadership is recognised as the key aspect which
plays vital role in the systematic execution of business operations under the supervision of
experts and the leaders, therefore, this aid the business in the direction to attaining higher growth
and success (Tham and Huang, 2019). Crown Resorts is the chosen organisation for enhancing
understanding over the aspect of strategic leadership. It is Australia’s widest gaming and
entertainment group that had capitalisation of around 8.7 million Dollar in the year of 2018. The
company widely owns and operates two of Australia's leading gambling and entertainment
complexes I.e. Crown Melbourne and Crown Perth. The company was founded in the year of
2007 by and operated effectively by the supervision of Robert Rankin and Ken Barton. The
headquarter of the firm is in Southbank, Melbourne, Australia. The major intention of the
business is to become the most valuable service provider business and for this, business and its
management are concern over approaching effective strategic leadership in the manner to
enhancing the operations of the business. The study is mainly executed to determine the
importance of strategic leadership and how it affects the operations of the business (Tajeddini,
Martin and Ali, 2020).
Justification for the Research
The project into proper assistance is based on evaluating the importance of strategic
leadership in developing the performance of Hospitality industry. Therefore, the strategic
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