Business Strategic Management

Business Strategic
Management
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1
Table of Contents
Internal Factor- SWOT Analysis...................................................................................................................2
External Factor- PESTEL...............................................................................................................................3
Industry Factor- 5 Forces Model..................................................................................................................4
References...................................................................................................................................................5

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Internal Factor- SWOT Analysis
Strengths Weaknesses
 Strong brand recognition
 Leadership position in the market od
Australia
 High cost for replacing the current
experts
 Local monopolies and niche markets
Opportunities Threats
 Low rates of inflation
 Trends of the customers to migrate
towards high-end products
 Commoditization product segments
 Changing demographics
Strengths
 Both Fairfax Media and Nine Entertainment has strong brand recognition in the media
industry. It will allow the companies to charge a premium rate in comparison to their
competitors
 Both organizations have a strong leadership position in the market of Australia. It will help
them to scale their new products rapidly in the market
Weaknesses
 Both the companies have to face high cost for replacing the current experts. Few staffs are a
responsible knowledge base for both the companies and replacing them would be extremely
challenging in the present situations
 Local monopolies and niche markets that both the companies are able to exploit are rapidly
disappearing. The customer networks promoted by both the companies are proving to be less
effective
Opportunities
 Low rates of inflation bring more stability in the Australian market and enable credit at low-
interest rates to the clients of both the companies. It will help them to increase the consumer
products and services of both the companies