Career Action Plan and Self Reflection Essay
Added on 2021-01-01
10 Pages2140 Words100 Views
Leadership ManagementProfessional Development
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CAREER ACTION PLAN ANDSELF REFLECTION
Table of ContentsINTRODUCTION...........................................................................................................................1PERSONAL ANALYSIS................................................................................................................1CAREER ACTION PLAN..............................................................................................................3CV ...................................................................................................................................................5CONCLUSION................................................................................................................................7REFERENCES................................................................................................................................8.........................................................................................................................................................8
INTRODUCTIONIn order to make career more bright, marketing is considered as the best profession for aperson (Hunt and et. al., 2017). It helps in enhancing research skills, understanding differentpreferences of customers, making communication in different languages, identifying differenttrends of marketplace etc. As through personal analysis, I have identified that currently Marksand Spencer faces some issues in international market, related to promote its business. Therefore,it offers a manager post in marketing department at Paddington. To get this job, in this essay Ihave made a career action plan for addressing personal development, as well as prepare a CValso to apply for this job also. PERSONAL ANALYSISMarketing refers to most important function of a company, where a marketing teamevaluated the current situation of marketplace, identify customer's demand, find sources offunding and more (Rottinghaus and et. al., 2017). So, it includes all activities that give anopportunity to an individual to make their career more bright, because a person having suchskills gain higher position in relatable field (Ginevra and et. al., 2017). Therefore, I havecompleted my academics in marketing field and develop skills that required to become aneffective marketer. I have personally aimed to work in big organisations of retailing sector,because it gives a more challenging role for marketers to perform their responsibilities. Marks & Spencer is one of the retailer that operates business on large level and offerproducts worldwide. It has currently given an advertisement for job of an marketing manager oncompetitive salary with exclusive incentives, at Paddington. The eligibility criteria of thisposition is that person must have knowledge and experience of e-mail and other digitalmarketing concept, including KPIs campaigning (Wiele and et. al., 2017). Along with this,leading promotional loyalty campaign in Ireland, developing and managing key triggercampaigns, having a better experience related to sales force journey builder tool and optimiseconsumer data for delivering valuable insights to wider team etc. are some of the roles andresponsibilities of given post (Savickas, 2016). Therefore, to analyse whether I am able to gainthis opportunity or need to develop skills, I have conducted a personal analysis in followingmanner:- 1
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