(PDF) Case study of Holiday Inn

Research Project

Table of Contents
TITLE..............................................................................................................................................1
INTRODUCTION...........................................................................................................................1
1.1) Overview of the Study.........................................................................................................1
1.2) Background of Holiday Inn.................................................................................................1
1.3) Statement of Research Problem...........................................................................................2
1.4) Aim of the Study..................................................................................................................2
1.5) Research Objectives.............................................................................................................2
1.6) Research Questions..............................................................................................................2
1.7) Rationale of the Research....................................................................................................2
1.8) Statement of Problem...........................................................................................................3
1.9) Gantt Chart...........................................................................................................................3
CHAPTER 2: LITERATURE REVIEW.........................................................................................4
2.1) To Know About the Concept of Performance Appraisal.....................................................4
2.2) Impact of Performance Appraisal on the Working of Employees of Holiday Inn..............5
2.3) Challenges Faced by Holiday Inn During Carrying out Performance Appraisal of
Employees...................................................................................................................................6
CHAPTER 3: RESEARCH METHODOLOGY.............................................................................7
CHAPTER 4: DATA ANALYSIS AND INTERPRETATION......................................................9
CHAPTER 5: RECOMMENDATION AND CONCLUSION.....................................................19
5.1 Recommendations...............................................................................................................19
5.2) Conclusion.........................................................................................................................19
REFERENCES..............................................................................................................................20

TITLE
“To analyse the impact of performance appraisal on the business operations of an
organisation. A case study on Holiday Inn.”
INTRODUCTION
1.1) Overview of the Study
Performance Appraisal can be defined as the process under which the employees are
provided with some kind of increment in the form of monetary amount or non monetary benefits
based on their performances. The following trend is followed in many organisations that helps in
the growth and development of their organisation (Saraih and et. al., 2017). It also helps in the
increment in the performances of their employees as this has become a source of their motivation
in the modern era. Performance of employees are measured in many ways and for the regular
motivation of their employees, it is important for every organisation to analyse the needs of their
employees and on the very basis, the best service could be provided to them according to their
needs. The company chosen for the completion of this assignment is Holiday Inn. It will make
focus on the impact of performance appraisal on the performance of an organisation. This
organisation has implemented this process in the working as it provides their employees with
extra pays in order to make increment in their performances so that the customer satisfaction
could be increased.
1.2) Background of Holiday Inn
Holiday Inn was founded in the year 1952 and is headquartered in Denham,
Buckinghamshire, United Kingdom. It is the subsidiary of the InterContinentals Hotels Group
and the founder of group was Kemmons Wilson. In 2016, the existing number of locations of the
Hotel were around 1145. it provides various kinds of services to their customers such as fooding,
lodging, conventions, meetings and many more services considering about the satisfaction of the
customers (Sabiu and et. al., 2019). The first hole of the organisation was opened in the year
1952 which was named as “ Holiday Inn Hotel Courts”. The second hotel with this names was
opened in the year 1953 and later on the business of the Hotel want on expanding.
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1.3) Statement of Research Problem
The main problem faced by Holiday Inn is related to the low level performance of
employees which was impacting negatively on the performances of employees. In order to
overcome this problem, Holiday Inn has implemented this strategy in order to increase the
motivation, dedication, efficiency level and performance of employees by providing them
performance appraisals in and according to their needs.
1.4) Aim of the Study
The main aim of this study is “To analyse the impact of performance appraisal of
employees on the business operations of an organisation. A case study on Holiday Inn.”
1.5) Research Objectives
 To know about the concept of Performance Appraisal.
 To determine the impact of Performance Appraisal on the working of Employees of
Holiday Inn.
 To acquire knowledge about the challenges faced by Holiday Inn during carrying out
Performance Appraisal of employees.
1.6) Research Questions
 Do you know about the concept of Performance Appraisal?
 What is the impact of Performance of Performance Appraisal on the working of
employees of Holiday Inn?
 What are the possible challenges faced by Holiday Inn during carrying out Performance
Appraisal of employees?
1.7) Rationale of the Research
The main reason behind choosing this topic is related to the low performance of
employees in providing services to the customers that has impacted upon the customer
satisfaction level and brand image of the organisation (Phin, 2015). The employees have lost
their interest in working and with the help of performance appraisal it will be possible for the
organisation to provide their employees with a reason to work more effectively and efficiently.
This will help in increasing the performance of employees and their motivation level so that they
could also contribute towards the growth and development of Holiday Inn.
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1.8) Statement of Problem
The problem faced by the company is related to the outcome of the working of
employees which is very low and unjustifiable. This has impacted adversely on the working of
the employees of the organisation and along with this it has also impacted upon the brand image
and customer satisfaction (Gu and Nolan, 2017). So this problem of low performance of
employees and decreased customer satisfaction level has made Holiday Inn to implement the
processes of Performance Appraisal in the organisation for making improvement in the customer
satisfaction and performance of employees in the company.
1.9) Gantt Chart
Gantt Chart can be defined as the chart which is used for the purpose of production
control tool. The following frequency shown is used in the project management (Mone and
London, 2018). In other words, it can be said that Gantt Chart is the graphical illustration of the
schedule that helps to plan, coordinate and track the specific tasks in the project on which the
organisation is working.
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CHAPTER 2: LITERATURE REVIEW
2.1) To Know About the Concept of Performance Appraisal
According to Shma 2013, Performance appraisal refers to the systematic evaluation of
personality and employees performance by the superiors. It is the formal procedure through
which contribution of an individual in the working of an organisation can be known in terms of
qualities and respective job. Performance appraisal can be done by measuring the pays of
employees and then comparing it with targeted plan. Moreover performance appraisal helps the
employers to know about the strength and weakness of the employees so that they can be placed
at the right job according to the capabilities. Moreover by doing so a proper feedback can be
provided to the employees according to their performance so that they able to know the point
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