Change Management: An Analysis of the Change at Lion Nathan

Running head: CHANGE MANAGEMENT
CHANGE MANAGEMENT: AN ANALYSIS OF THE CHANGE AT LION NATHAM
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EXECUTIVE SUMMARY
The aim of this report is to analyse the concept of change management and its related aspects
in the particular context of the case study “HRM and Change at Lion Nathan”. The report
firstly introduces the concept of change management and the likely benefits that the business
enterprises can derive through the usage of the same. The report next highlights the two
major changes undertaken by Lion Nathan, particular the one related to organisational culture
and the one related to the recruitment process used by the concerned enterprise. The report
next undertakes an analysis of the reasons for the changes which were undertaken by Lion
Nathan and also the reasons for the problems faced by the same. The report also undertakes
an analysis of the changes which were implemented by the concerned enterprise and
concludes by proposing three recommendations, namely, use of adequate change
management model (Lewin’s change management model), use of pilot projects and adequate
monitoring and evaluation processes.

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Table of Contents
Introduction................................................................................................................................3
Change Management and its importance...................................................................................3
Overview of the change at Lion Nathan....................................................................................4
Reasons for the Change..............................................................................................................5
Reasons for the problems faced by Lion Nathan.......................................................................5
Analysis of the Change undertaken............................................................................................6
Recommendations......................................................................................................................7
Conclusion..................................................................................................................................8
References..................................................................................................................................9

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Introduction
As opined by Hayes (2018), the fierce competition or the rivalry which exists within
the spectrum of the modern-day business world had forced the business enterprises to
constantly improve the different business processes or activities that are being used by them.
Cameron and Green (2015) are of the viewpoint that one of the most important processes or
approaches that the contemporary business enterprises use for the improvement of their
processes or systems is the machinery of change management. In this connection, it needs to
be said that the construct of change management enables the business enterprises to introduce
the needed or the desired changes within the spectrum of their workplace or enterprise for the
enhancement of the prospects or the fortunes of their business (Doppelt 2017). However,
before the implementation of any kind of change the business enterprises need to thoroughly
analyse the problems or the issues that they are facing and also the reasons for the same and
thereby needs to formulate the desired or the relevant change strategies or measures (Lines et
al. 2015). More importantly, it had been seen that the leaders as well as the management
teams of the business enterprises are playing an ever-increasing role within the framework of
the different changes introduced by the business enterprises. The purpose of this report is to
analyse the construct of change management and its different related aspects in the particular
light of the case study “HRM and Change at Lion Nathan”.
Change Management and its importance
Alvesson and Sveningsson (2015) have articulat6ed the viewpoint that the process of
change management can be defined as a systematic approach through which the business
enterprises try to introduce new changes within their workplace or enterprise, implement
them, take the help of different measures for the effective implementation of the same and
also regulate or monitor them in an adequate manner. On the other hand, Basile and Faraci
(2015) have noted that the process of change management is mainly concerned with
implementation of the kind of changes which will enable it to achieve or realise its
organisational objectives, goals and mission or vision in the best possible manner. The
resultant effect of this is that the process of change management is often considered to be a
necessary tool which is likely to help it to bring about the necessary or required
transformation or transition within its business so as to attain its objectives. However, at the
same time it needs to be said that there are various factors that the business enterprises need
to take into account during the process of change management like determining the nature of