Change Management: Analysis of Cheryl Hailstorm's Approach

Running head: CHANGE MANAGEMENT 1
Change Management
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CHANGE MANAGEMENT 2
Executive summary
This report provides an analysis of the nature of organizational change into account while taking
in to account the reasons for this change. The report also analyses the extent to which the change
management approach adopted by Cheryl Hailstorm, CEO of Lakeland wonders, is appropriate.
In addition, it discusses the gaps in her change management approach. In this report, four change
management concepts have been applied. Lewin Change Model, Van de Ven and Poole's
framework of change, Alvesson and Karreman's metaphors of change and Allen, Maguire and
McKelvey's organizational complexity. The report also discusses the alternative change
management approach that could have been appropriate.

CHANGE MANAGEMENT 3
Table of Contents
Introduction..................................................................................................................................3
Nature of organizational change..................................................................................................4
Types of organizational change...................................................................................................4
Analysis of Cheryl Hailstroms management approach................................................................5
Strengths.......................................................................................................................................5
Weaknesses..................................................................................................................................6
Lewin’s change management model............................................................................................6
Van de Ven and Poole's framework of change............................................................................7
Alvesson and Karreman's metaphors of change framework........................................................8
Conclusion...................................................................................................................................8
References..................................................................................................................................10