Change Management in UK Assignment
11 Pages3549 Words36 Views
Added on 2021-02-20
Change Management in UK Assignment
Added on 2021-02-20
ShareRelated Documents
CHANGEMANAGEMENT
Table of ContentsINTRODUCTION...............................................................................................................3TASK 1................................................................................................................................31: White water metaphor that is apparent in an organisation and result from plannedapproach to change...........................................................................................................3TASK 2 ...............................................................................................................................62: Evaluate the business strategy to shift from calm water to white water that affect thebusiness............................................................................................................................6TASK 3................................................................................................................................83: Implication of HR theory on human resources department to handle the shift...........8CONCLUSION..................................................................................................................10REFRENCES.....................................................................................................................11
INTRODUCTIONChange management include the strategies which are implemented by thebusiness in order to deals with changes. It basically transform the process or objective ofan organisation to cope up with the planned or unplanned changes. Such transition is astructured approach that causes because of innovation, cultural change as well asdigitalisation that helps the organisation to shift from existing position to the expectedplace. To better understand the report Unilever multinational company has been selectedwhose headquarter is in UK. It offer wide range of beauty product, personal care item,cleaning agent as well as food and beverages. This report cover topics like extend towhich white water metaphor is apparent in an organisation and result from planned orunplanned approach to change. Evaluate shift from calm water to white water inconsideration to business strategy and external factor that impact the business. Further,implication of HR theory on human resources department that leads to strategic approachto handle the shift in changes. TASK 11: White water metaphor that is apparent in an organisation and result from plannedapproach to changeChange management refer to the process of adopting new pattern or inculcate newregime of doing work which replaces the system as well as process of an employee withinthe organisation. For the better implementation of changes business make effective planand then test the changes to receive the better outcome. As the company operate indynamic environment that keep on changing so due to the changing tread andrequirement of people business adopt the new culture and latest technology that helpsthem to remain ahead of their competitor. In context to Unilever company not onlyintroduce new product in order to widen its marketing mix but also bring modification inthe existing ones. Like, nowadays people are more health conscious which lead toincrease in maintaining heath and hygiene factor. For this company introduced sanitizerin their sanitation programme that include soap and multi purpose cleaner. The ideabehind sanitiser was to clean the hand without the usage of water. Therefore, along with
this company has adopted various planned approaches that has helped the business tomaintain planned approach to change for white water metaphor. White water metaphor: It include unpredictable changes which needs to bemanaged by the company in order to maintain the market share and remain competitive toachieve long term sustainable development. Thus, changes are natural state which aredynamic and uncertain but business needs to continuously managed it. In comparison tocalm changes wide changes leads to internal chaos, lack of sustainability as well as leadsto huge pressure on an organisation to maintain the smooth functioning of business. Thus,some of the planned approach used by Unilever company to cope up with White waterare defined below: Created more options for female: With the increase in globalisation, emergenceof multinational and increase in growth of start ups the percentage of women workingoutside has drastically increased. Due to this the dependency of women in cosmetic andpersonal care item was increased that lead to increase in demand for such products. Forwhich the selected company adopted planned approach like they increase the range ofproduct in beauty and personal care division. Today it is the largest division of companythat generate approximately 40% turnover for company. Spread awarenesses to maintain sanitation:The motive of Unilever companywas to attain sustainable growth for which company adopted various planned approachesout of them one is spreading awareness related to personal health and hygiene. Thecompany operate in both developing and developed country so to address the socialchanges and for the betterment of society company bought up changes and adoptedsanitation programme. Within this programme selected company spread the awarenessesto maintain the cleanliness via traditional media and print media. This, emphasize onpromoting the use of hand-wash, take oral care and consume potable water. Therefore, itnot only help society to enhance the sanitation and hygiene level along with that itbecame one of the strong source for company to generate revenue. Sustainable development: Introduction of new government reform andcompetition level is the part of White water metaphor that leads to internal forces ofchanges as it transfer the process to conduct internal operations. Generally thegovernment introduce various laws to safeguard the interest of external factor as
End of preview
Want to access all the pages? Upload your documents or become a member.
Related Documents
White Water metaphor in HR Departmentlg...
|10
|3406
|294
Leading and Managing Change Assignment (Doc)lg...
|13
|3898
|81
Leading and Managing Change Doclg...
|12
|3736
|324
Leading and Managing Change - Nokia Assignmentlg...
|13
|3951
|71
[PDF] Leading and Managing Changelg...
|12
|3771
|200
Leading and managing changelg...
|10
|3420
|24