Change Management Plan for Apple Inc.

Running head: CHANGE MANAGEMENT PLAN FOR APPLE INC.
CHANGE MANAGEMENT PLAN FOR APPLE INC.
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CHANGE MANAGEMENT PLAN FOR APPLE INC.
1.Executive Summary
The analysis in the report is based on the implementation of a change management strategy in
an organization which is facing major issues. The appropriate change management models
are analysed in the report and the ways by which these can be used by Apple Inc. is also
discussed. Apple Inc. is an American multinational organization which operates in the
technology industry. The company is facing problems regarding the lawsuits that have been
filed by the employees based on the ways by which they are treated. The change that is
implemented in the company is based on the ways by which the managers can behave with
the employees and increase their morale as well.

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CHANGE MANAGEMENT PLAN FOR APPLE INC.
Table of Contents
2.Introduction of Apple Inc. and the background to the change....................................3
AC1.1 Discussion of the three models of strategic change............................................4
AC 1.2 The relevance of the models to the changes that are to be implemented in
Apple..........................................................................................................................................8
AC 1.3 Explanation of two strategic intervention techniques and their value in Apple 9
AC 2.1 Examining the need for change.......................................................................12
AC 2.2 The assessment of factors that derive the need for strategic change...............13
AC 2.3 Assessment of the resource implications based on change implementation...14
AC 3.1 Development of appropriate systems which involve stakeholders..................15
AC 3.2 Change management strategy to solve the issues in Apple Inc.......................16
AC 3.3 Evaluation of systems implemented to involve stakeholders..........................16
AC 3.4 Creation of strategy to manage resistance.......................................................16
AC 4.1 Development of two change management models to address the challenges
faced by Apple.........................................................................................................................17
AC 4.2 Plan for the implementation of change management model...........................18
AC 4.3 Monitoring the changes...................................................................................19
8.Conclusion and recommendations............................................................................19
9.References.................................................................................................................20

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CHANGE MANAGEMENT PLAN FOR APPLE INC.
2.Introduction of Apple Inc. and the background to the change
Apple Inc. is an American multinational organization that operates in the technology
industry. The headquarter of the company is located in Cupertino, California. The main
operations of the company are based on the development and sales of computer software,
consumer electronics and the online services as well. The hardware products of the
organization further include, iPad tablet, iPhone smartphone, Apple Watch smartwatch,
Apple TV digital media player and HomePod smart speaker. The software products that are
offered by the organization further include, iOS operating systems, macOS, iTunes media
player, iWork and iLife. The organization was founded in the year Steve Wozniak, Ronald
Wayne and Steve Jobs in the year 1976 (Apple. 2018).
Apple is known in the technology industry of the world for the innovative capabilities
that have been displayed by the company. The founder of the company Steve Jobs has been
the main reason behind the success that has been experienced by Apple in the market. The
organization has seen huge growth in shares in the technology market after the start of its
global operations. A brand name has been developed by Apple Inc. in the technology
industry. The major reason behind the success of the organization is the founder of Apple,
Steve Jobs. However, the company has started facing major issues related to the ways by
which the employees are managed by Apple Inc. (Alvesson and Sveningsson 2015).
The labour based practices that have been introduced by the organization have proved
to be inappropriate in nature which have led to their outrage against Apple Inc. The
employees of the company have also raised their voices against the ways by which the
management has treated them. The employees of Apple have also filed lawsuits against the
company which has proved to be quite demeaning for them. The company has not been able
to show the high levels of trust that employees expect from the management of Apple. The
labour or employee based practices of Apple Inc. thereby need to be changed so that the

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CHANGE MANAGEMENT PLAN FOR APPLE INC.
company is able to maintain effective relationships with them and provide the required
respect as well (Aslam et al. 2018).
AC1.1 Discussion of the three models of strategic change
Change management refers to a process by which changes or transitions are brought
in people, companies, projects or groups. The term can be effectively applied to the projects
and business organizations which can be helpful in meeting the changing requirements and
the objectives as well. The departments of the company that are mainly affected by the
change that is implemented are, marketing, operations, finance and all the other important
aspects or areas of the business (Bailey et al. 2018).
The implementation of changes can also be helpful for the company to achieve the
goals or targets that have been set. The main advantage related to the application of change
management is based on the increase of chances of the business organization to operate in the
environment in a sustainable manner. The three change management models that can be
considered for the successful implementation of change in an organization are as follows,
Lewin’s Change Management Model – This model is effective and popular as it
helps in understanding the structured way of implementing organizational change. The model
was proposed by Kurt Lewin in the year 1950. Lewin’s model is mainly based on three
different stages which include, unfreeze, change and refreeze (Benn, Edwards and Williams
2014).
 Unfreeze – This stage is based on the start of the entire change process which
involves preparation for changes. This suggests that the company needs to
prepare itself for the change that is about to take place in the various
processes. The importance of this phase is to take the employees and other
stakeholders who will affected by the change into confidence. This will help

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the management to explain the benefits of the change that is about to take
place in the organization (Binci, Cerruti and Braganza 2016).
 Change – This stage is based on the time when the change has actually taken
place in the organization. The time and communication based factors are also
quite important in the successful implementation of change in the
organizational processes (Botha, Kourie and Snyman 2014).
 Refreeze – After the change has been accepted in the organization, the
organization tries to gain stability in the operations. This step refers to the time
when the processes of the organization and staff start refreezing. After the
completion of this stage employees become confident about the new methods
and processes that have been implemented (Bratton and Gold 2017).
McKinsey 7 S Model – The McKinsey 7-S framework is based on the management
of change that has taken place in an organization. The model was proposed by McKinsey &
Company in the year 1980 and the seven major steps that have been described for the
management of change are as follows,
Strategy – This is the plan which is created by the organization to face the
competition and achieve the goals. This is thereby considered to be the stage
which is based on the development of step-by-step process or the future plan.
Structure – This is the attribute or stage of the model that relates with the way
which the company can be divided based on the structure that it follows
(Cameron and Green 2015).
Systems – The activities that are performed on a day-to-day basis are a part of
this stage.
Shared values – The shared values further refer to the main or core values of
the company related to which the process works or runs.